Corporate Social Responsibility

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Corporate Social Responsibility

• Kimberley Ney
• SVP Marketing, Communications CSR

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Who we are
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Canadian Attitude

• 72 say business should pursue social
  responsibility
• 70 state responsibility lies on executives
• Majority want pensions invested in socially
  responsible companies

• Canadian Democracy and Corporate Accountability
  Commission Research Report

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Alternas CSR Pillars

• Financial Literacy
• Community Economic Development
• Accountability
• Environmental Sustainability
• Philanthropy

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Financial Literacy
Members Making Informed Choices
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Community Economic Development
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Micro Loan Programs

• Community Micro Loan Program
• Immigrant Employment Loan Program

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Supporting Small Business

• Small Business Lending
• Small Biz Newsletters
• Display Area
• Info Fair
• Developmental Forums

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Non Profit Support

• CHIP Program
• Non-profit Account Services

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Community Builder Mortgage

• A Win, Win, Win!!
• Groups Win
• Supporters Win
• Credit Union Wins!!

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Philanthropy

• Imagine Campaign
• Spare Change Program

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Sponsorships
Events that bring people together are vital for
the health of communities.
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Employee Involvement
We are thankful that our staff embrace the ethic
of social responsibility wholeheartedly
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Accountability
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Environmental Sustainability

• Community Partnerships
• Member Education Forums
• Carbon Neutral AGM
• Commercial Lending
• Milestones

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Questions?