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ABOUT AHA MEMBERS

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The Arabian Horse Youth Association provides many opportunities for a custom ... The largest circulation of any Arabian horse publication ' ... – PowerPoint PPT presentation

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Title: ABOUT AHA MEMBERS


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  • ABOUT AHA MEMBERS
  • Demographics
  • 44,000 AHA members across the United States and
    Canada
  • 76 of Arabian Horse owners are women
  • 24 own two or more homes
  • 22 have a net worth greater than 1,000,000
  • 76 buy products and services from companies that
    sponsor equestrian events

3
  • ABOUT AHA YOUTH MEMBERS
  • AHYA members are the most active component of the
    AHA base. With 83 holding competition cards,
    this subset of the AHA membership is at the
    forefront of our industry. They play together,
    grow together, set trends together, and buy
    together.
  • Demographics of Arabian Horse Youth Association
    (AHYA)
  • 5,200 AHYA members across the United States and
    Canada
  • 83 of youth members have competition level
    memberships
  • 14 of youth members exhibit at Youth Nationals
  • 40 of youth members own horses in their own
    name
  • 46 of youth members are aged 14-17
  • 25 of youth members are aged 11-13

4
  • ABOUT AHYA SPONSORSHIP
  • The Arabian Horse Youth Association provides many
    opportunities for a custom sponsorship package to
    maximize your exposure, not only to the youth
    audience, but to the entire AHA membership.
  • Benefits and media exposure
  • Modern Arabian Horse magazine
  • Readership base of 60,000 per issue
  • The largest circulation of any Arabian horse
    publication
  • An official sponsor status at national events

  • Youth Nationals attendance estimated at 23,000
  • Booth space, promotional items, exhibitor
    packets, pa announcements
  • U.S. Nationals attendance estimated at 42,000
  • Booth space, promotional items, center ring
    presentations, pa announcements
  • AHA website
  • Visited by nearly 50,000 supporters on a regular
    basis
  • Broadcast E-News
  • Monthly online newsletter reaching approximately
    50,000 enthusiasts

5
  • ABOUT AHYA SPONSORSHIP
  • Sponsorship Levels and Areas of Opportunity
  • Leadership Development Levels 500, 1,000,
    2,500 5,000
  • AHYA Convention
  • AHYA Board of Directors
  • Communications Levels 500, 1,000, 2,500,
    5,000
  • Youth website at ArabianHorses.org/youth
  • Youth Broadcast E-News
  • Youth Nationals Activities Levels 250, 500,
    1,000
  • Qualifier t-shirts, Ice Cream Social, Parade of
    Regions, Movie Night, Stick Horse Contest, Daily
    Hoof Print Newsletter, Novice Judging Contest,
    Journalism Contest
  • National Competitions Levels 500, 1,000,
    2,500, 5,000, 10,000
  • Arabian Horse Judging Contest
  • AHYA Hippology Contest
  • Horse of the Month Contest

6
  • ABOUT AHYA SPONSORSHIP
  • Sample 5,000 Sponsorship Package for Arabian
    Horse Judging Contest
  • Sponsorship benefit
  • Full page 4-color ad in Modern Arabian Horse
    magazine
  • Full page black and white ad in contest awards
    program
  • Announcements 2x/day for 5 days
  • Signage in arena- 3ft x 8ft sign
  • Broadcast E-News to youth membership
  • Youth membership mailing labels
  • 10ft x 10ft booth space at U.S. Nationals
  • Website recognition
  • Inserts in national exhibitor packets
  • Center ring presentation

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  • ABOUT AHYA SPONSORSHIP
  • Sample 1,000 Sponsorship Package for Daily Hoof
    Print Newsletter at Youth Nationals
  • Sponsorship Benefit
  • Announcements 2x/day for 5 days
  • Print recognition in newsletter and show
    resources
  • Recognition in Youth Broadcast E-News
  • Daily ad space in newsletter
  • Incentive prior to May 1
  • Add large print sponsor name on 1,000 Youth
    Nationals qualifier t-shirts (1,000 value)

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  • ABOUT AHYA SPONSORSHIP
  • Sample 500 Sponsorship Package for Movie Night
    at Youth Nationals
  • Your exposure
  • Announcements and signage recognition
  • Recognition in Youth Broadcast E-News
  • Sample 250 Sponsorship Package for Youth
    Nationals Qualifier T-shirts
  • Your exposure
  • Sponsor name on 1,000 Youth Nationals qualifier
    T-shirts
  • Recognition in Youth Broadcast E-News

9
  • CONTACT AHA
  • Katie Reynolds, Youth Programs Coordinator
  • 303.696.4503 Direct
  • 303.696.4599 Fax
  • Katie.Reynolds_at_ArabianHorses.org
  • Arabian Horse Association
  • 10805 E. Bethany Dr.
  • Aurora, CO 80014
  • 303.696.4500 Phone
  • 303.696.4599 Fax
  • www.ArabianHorses.org
  • info_at_ArabianHorses.org

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