Environmental Scanning

1
Environmental Scanning

• NCC Skill Building Workshop
• April 11, 2006

2
College Alcohol Personality Survey

• Combination of content taken from two documents
• College Alcohol Risk Assessment Guide (Ryan,
  Cothurst, Segars, 1997)
• A Call To Action Changing the Culture of
  Drinking at U.S. Colleges (Task Force of the
  National Advisory Council on Alcohol Abuse and
  Alcoholism, 2000)

3
College Alcohol Personality Survey

• Method of detecting size and magnitude of the
  problem when combined with student self-report
  data
• Expose contributing factors
• Maximize resources by focusing efforts
  strategically
• Uncover potential coalition partners

4
Neighborhood Party Complaints
5
Party Complaints by Time of Day
6
Party Complaints by Day of Week
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Last Drink Data
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College Alcohol Personality Survey Part One

• Campus Life
• Alcohol Issues
• Alcohol Availability and Promotion
• Media Environment
• Whats on the Walls
• Student Neighborhood Environments
• Working Environments

• Neighborhoods Around Campus
• Parties and Events
• Campus Bookstores
• What Else?
• Party Risk Assessment
• On-Premise Alcohol Outlet Risk Assessment

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College Alcohol Personality SurveyPart Two

• Identifying Ongoing Alcohol-Related Problems
• How do you know?
• Is there data to substantiate your perception of
  the problem?
• Is the data collected routinely or is it based on
  anecdotal evidence?

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College Alcohol Personality SurveyPart Three

• Contributing Factors
• How do you know?
• Is there data to substantiate your perception of
  the problem?
• Is the data routinely collected or is it based on
  anecdotal evidence?

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College Alcohol Personality SurveyExercise

• Individually complete both the Campus Life and
  Alcohol Issues sections of the CAPS Part One.
• As a team, discuss each individual response.
  Compare and contrast differing opinions among
  team members.
• Reach consensus regarding the team impression
  for both the Campus Life and Alcohol Issues
  sections of the CAPS Part One.

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Prevention Activities
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NIAAA Task Force Report Overview

• The Task Force on College Drinking
• 1999 NIAAA and NIH designated task force charged
  with developing a national agenda on college
  student drinking.
• Two panels created the Panel on Contexts and
  Consequences and the Panel on Prevention and
  Treatment.
• Panels comprised of faculty, staff, students,
  administrators, and other ATOD professionals.
• Each panel asked to submit a report reviewing the
  scientific literature, identified gaps in
  knowledge, and recommended promising directions
  for future research.

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NIAAA Task Force Report Overview

• Tier 1 Evidence of effectiveness among
  college students
• Tier 2 Evidence of success with general
  populations that could be applied to college
  environments
• Tier 3 Evidence of logical and theoretical
  promise, but require more comprehensive
  evaluation.
• Tier 4 Evidence of ineffectiveness

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NIAAA Task Force Report Overview

• Tier 1 Evidence of Effectiveness Among
  College Students
• Combining cognitive-behavioral skills with norms
  clarification and motivational enhancement
  interventions
• Offering brief motivational enhancement
  interventions
• Challenging alcohol expectancies

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NIAAA Task Force Report Overview

• Tier 2 Evidence of Success with General
  Populations That Could Applied to
  College Environments
• Increased enforcement of minimum drinking age
  laws
• Implementation, increased publicity, and
  enforcement of other laws to reduce alcohol
  impaired driving
• Restrictions on density of retail alcohol outlets
• Increased price and excise taxes on alcoholic
  beverages
• Responsible beverage service policies (social and
  commercial)
• The formation of a campus and community coalition
• involving all major stakeholders may be critical
  in order to
• implement these strategies.

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NIAAA Task Force Report Overview

• Tier 3 Evidence of Logical and Theoretical
  Promise, but
  Require More Comprehensive Evaluation
• Reinstating Friday classes and exams and Saturday
  morning classes
• Implementing alcohol-free, expanded late-night
  student activities
• Eliminating keg parties on campus
• Employing older, salaried resident assistants or
  hiring adults
• Further controlling or eliminating alcohol at
  sports events and prohibiting tailgating
• Refusing sponsorship gifts from the alcohol
  industry
• Banning alcohol on campus, even at faculty and
  alumni events

18
NIAAA Task Force Report Overview

• Tier 3 Evidence of Logical and Theoretical
  Promise, but
  Require More Comprehensive Evaluation
• Increasing enforcement at campus-based events
  that serve alcohol
• Increasing publicity about enforcement of
  underage drinking laws
• Consistently enforcing disciplinary actions
  associated with policy violations
• Conducting marketing campaigns to correct student
  misperceptions of alcohol use
• Providing safe rides programs
• Regulating happy hours and sales
• Informing new students and their parents about
  alcohol policies and penalties before arrival and
  during orientation

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NIAAA Task Force Report Overview

• Tier 4 Evidence of Ineffectiveness
• Informational, knowledge-based, or values
  clarification interventions about alcohol and the
  problems related to its excessive use (when used
  alone)
• Provision of blood alcohol content feedback to
  students

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NIAAA Checklist
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Discussion Questions

• Using your inventory of current prevention
  efforts and NIAAA checklist, please discuss the
  following questions with your team
• Do your current prevention efforts incorporate
  evidence-based strategies? Which ones?
• Are staff time and resources currently being
  spent on activities that show little or no
  evidence of effectiveness according to the
  research literature? How much?
• Are your current efforts aimed at creating
  environmental change?

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Resources

• The College Alcohol Personality Survey
  www.faceproject.org
• The NIAAA Task Force Report www.collegedrinkingp
  revention.gov
• The Higher Education Center for Alcohol and Other
  Drug Prevention www.edc.org/hec
• NU Directions Campus/Community Coalition
  www.nudirections.org
• Nebraska Collegiate Consortium to Reduce High
  Risk Drinking www.nebconsortium.org