Safe.Sensible.Social One Year On

1
Safe.Sensible.Social One Year On

• Charlotte Hickman
• Head of Alcohol Strategy and Analysis
• Home Office

2
Why is tackling alcohol harms important?

• According to the 2007/08 BCS, victims believed
  the offender(s) to be under the influence of
  alcohol in 45 per cent of all violent incidents,
  similar to the level in the 2006/07 BCS (46).
• In 2007/08, a quarter of BCS respondents
  perceived people being drunk or rowdy in public
  places to be a fairly/very big problem a similar
  proportion to the previous year (26).
• Health harms are significant in terms of
  increasing numbers of deaths and hospital
  admissions, with alarming data appearing for
  young people
• While there has been a decrease in the proportion
  of young people drinking, those who do drink more
  and more often.

3
How did we get here?

• Governments first alcohol harm reduction
  strategy, published by the Cabinet Office in 2004
• Safe.Sensible.Social The Next Steps in the
  National Alcohol Strategy was published on June
  5th 2007 by the Home Office and Department of
  Health, with major contributions from DCSF and
  DCMS.
• The long-term goal of Safe.Sensible.Social was
  tominimise the health harms, violence and
  anti-social behaviour associated with alcohol,
  while ensuring that people are able to enjoy
  alcohol safely and responsibly.
• Bolstered with Home Secretary speech Review of
  LA03 Youth Alcohol Action Plan Dept Health
  Consultation

4
What difference do we want to make?

• Outcomes
• Fewer alcohol-related violent assaults.
• A reduction in the publics concern about drunk
  and rowdy behaviour.
• Fewer hospital admissions for alcohol-related
  chronic and acute ill health.
• A reduction in the frequency and amount of
  alcohol consumed by young people, and an increase
  in the age of first use
• Priority groups
• Underage drinkers 18-24 year-old binge
  drinkers, older harmful drinkers

5
Whats been achieved so far Home Office

• Local implementation toolkit
• Guidance on effective use of tools and powers
• VCR Act ADZs, Directions to Leave, Expedited
  Reviews and DPPOs
• Alcohol Arrest Referrals
• KYL campaign
• KPMG Review of industry standards
• Consultation on next steps more later
• Youth Alcohol Action Plan

6
Whats in the YAAP?

• Key Policy Areas
• Stopping young people drinking in public places
• ABCs, ASBOs, new offence for persistent offenders
• Taking action with industry
• Test purchase, Challenge 21, PASS
• Develop a national consensus on young people and
  drinking
• Guidelines
• Establishing a new partnership with parents
• CMO advice and expert panel
• Supporting young people to make sensible
  decisions
• Review of education, 11-15 comms campaign

7
Whats imminent? Home Office

• Tool for high risk premises
• Review of price/promotion
• Regional workshops for frontline staff
• Alcohol Arrest Referrals extension to 9 new
  areas 2 for young people
• New mandatory retailing code?