1st HEMISPHERIC CONVENTION ON CRUISE TOURISM and CORPORATE SOCIAL RESPONSIBILITY

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1st HEMISPHERIC CONVENTION ON CRUISE TOURISMand
CORPORATE SOCIAL RESPONSIBILITY

• Bud Darr
• SVP, Technical and Regulatory Affairs, CLIA
  Global
• Cruise Ship Terminal, Port of Mar del Plata,
  Argentina
• April 8th, 2015

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Overview

• About Cruise Lines International Association
  (CLIA)
• Economic Impact
• Social Responsibility
• Cooperation
• Conclusions

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About CLIA
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Cruise Lines International Association

• Unified voice of the global cruise community
• Represents, advocates and promotes the common
  interests of the industry to external
  stakeholders
• Global organization with 15 offices worldwide

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CLIA Office Locations
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Technical and Regulatory Affairs Team

• Advocates industry legal, legislative and
  technical positions
• Actively monitors and participates in the
  development of shipping policies and regulations
  
• Actively involved in the safety of passengers and
  crew, as well as protecting the marine
  environment

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State of the Industry
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CLIA Global Ocean Cruise Passengers(in Millions)
projected
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Global Distribution of Cruise Passengers by
Source Market(Millions of Passengers)
Source G.P. Wild (Int.) Limited from CLIA, IRN
and other sources (2013)
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North American Distribution of Cruise Passengers
by Source Market(Millions of Passengers)
Source G.P. Wild (Int.) Limited from CLIA, IRN
and other sources (2013)
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European Distribution of Cruise Passengers by
Source Market(Millions of Passengers)
Source G.P. Wild (Int.) Limited from CLIA, IRN
and other sources (2013)
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Distribution of Cruise Passengers by Source
Market Outside of Europe and North America
Source G.P. Wild (Int.) Limited from CLIA, IRN
and other sources (2013)
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Economic Impact
Total Global Economic Contribution of the Cruise Sector (2013) Total Global Economic Contribution of the Cruise Sector (2013)
No. of Passenger and Crew Onshore Visits (in millions) 114.87
Total Direct Expenditures (in billions of U.S. dollars) 52.31
Total Output Contribution (in billions of U.S. dollars) 117.15
Total Income Contribution (in in billions of U.S. dollars) 38.47
Total Employment Contribution 891,009
Source BREA (2014)
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Cruise Ship Deployment
Source Whatsinport.com
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Social Responsibility
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Stakeholders

• Guests
• Employees
• Home and destination port communities
• Travel professionals
• Suppliers
• Media
• Non-governmental organizations
• Government agencies and policy makers
• Investors
• Business organizations and industry associations

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Social Responsibility

• Continuous engagement amongst stakeholders
• Safety
• Evacuation drill for passengers conducted prior
  to departure from embarkation port
• Security
• Minimize security risks without much
  inconveniencing passengers
• Health
• Strive to reduce transmission of illness between
  passengers

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Environmental Stewardship

• Waste stream management
• Recycling
• Exhaust gas purification
• Wastewater purification
• Destination conservation efforts
• Energy efficiency improvements
• Source amenities in a sustainable manner

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Maritime Labour Convention, 2006

• By declaring compliance, cruise lines are
  ensuring that their seafarers have the rights to
• A safe and secure work place
• Fair terms of employment
• Decent working and living conditions
• Health protection, medical care, welfare measures
  and other forms of social protection

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Cooperation
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Source M. Nestour (Carnival Corporation)
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Ports and Their Increased Demand

• 6 new oceangoing ships introduced this year
• Average gross tonnage 102,733
• Average number of lower berths 2,554
• 421 total ships already in operation
• Total capacity of about 482,000 lower berths
• Does your country or region have a tourism, port
  or transport infrastructure strategy or policy
  that discusses cruise?

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Ports and Their Increased Demand

• Need for sufficient berths to support an ever
  growing industry
• Each port needs a berthing policy that is
  transparent and published
• Ports need to be able to accommodate waste
  discharges (garbage, sewage (as applicable))
• Bigger issue as the industry introduces larger
  ships
• Major ports are already congested on peak days
• This includes supporting infrastructure

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Ports and Their Increased Demand

• Examples of issues
• Case 1 Port invests 100M (USD) in new
  terminals, but only one public bus every hour,
  and no service on weekends.
• Not sufficient for passenger and crew
  transportation
• Case 2 A turnaround port with a new 45M
  terminal only has 4 taxis available for a ship
  disembarking 4,000 passengers.
• Not sufficient for passenger transportation
• Are local stakeholders looking to meet tourist
  needs?
• How can we work with each other to improve guest
  experience?

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Shore-side Incident Response

• Many parties involved
• Company incident management teams
• Federal agencies (U.S. examples - USCG/FBI/CBP)
• Local community
• Police
• Fire department
• Hospitals
• Port and harbor authorities
• Ship agents
• Tour companies
• Volunteers

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Local Community Assistance

• Create and manage a landing site for passengers
• Medical care and transport
• Security
• Create and manage shelters

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CLIA Involvement in Incident Response

• Help support coordination efforts amongst the
  CLIA Member lines
• Public communication support
• Liaison with authorities

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Conclusions
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Conclusions

• Consistent growth
• Partnerships
• Sustainable practices
• Ongoing commitments

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