Search Engine Optimization (SEO)

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Search Engine Optimization (SEO)

• Presented By
• Md. Zakaria Chowdhury
• Yeasin-ul-Haider
• Sylhet IT Academy

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Overview

• Search Engine Optimization
• On Page Optimization
• Off Page Optimization

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On Page SEO
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Overview

• On Page SEO
• Keyword research
• Meta Description, Meta Tag
• Internal Linking
• Content Writing
• URL Optimization
• robots.txt
• sitemap.xml
• Google Analytics

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Keyword Research

• Selecting specific keywords for webpage
• Google Adwords Keyword Tool

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Title Description Meta Tag

• lttitlegtIndian food recepies food recipeslt/titlegt

• ltmeta name"description" content"Many believe
  the Samosa comes from central Asia before the
  10th century and designed it's way to Indian
  native via the ancient trade routes ."/gt

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Internal Linking
Internal Linking
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Content Writing

• Unique contents for website
• Keyword Density 3 - 5
• Keyword Italic, Bold, Underline
• H1, H2, H3. Organization

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URL Optimization

• Keywords in URL
• Wordpress Plugins All in one SEO, Yoast

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robots.txt

• Guides for Search Engine Bots/Crawlers
• Set Rule to allow/disallow a page/folder

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Google Analytics

• Tools for Analyzing Website Statistics
• https//www.google.com/analytics

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Off Page SEO
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Overview

• Off page SEO
• Social Bookmarking
• Forum Posting
• Blog Commenting
• Article Submission
• Directory Submission
• Link Wheel
• Youtube video ranking

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Social Bookmarking

• Social bookmarking is a social network for
  sharing your website for getting traffic.
• Such as delicious, digg .

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Link wheel

• Link wheel is a tactic for rapid indexing
• and getting page rank quickly.

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Forum Posting

• This is a on-line community for any topics where
  you can get backlink and traffic.

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Blog commenting

• Comment on other blogs and
• Give backlink pointing to your website

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Article submission

• Write article according to website products and
  objects
• And give back link pointing your website .

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Directory Submission

• There are many on line directory to get back link
  
• you can get back link from directory submission

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Youtube video ranking

• Youtube video ranking is also like website
  ranking.
• Total number of Views
• Quantity of like
• Duration
• Unique title
• Tags
• Comments
• Backlink
• Share

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Where to Learn

• http//banglay-seo.blogspot.com
• http//webseoguide.net/
• http//bn.jinnatulhasan.com
• http//www.seomoz.org
• http//www.seobook.com
• http//forums.digitalpoint.com
• http//www.warriorforum.com
• Sylhet IT Academy
• Shuvechcha 86/1, Miah Fazil Chisht, Sylhet
• Phone [phone]

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Thank You