4. ???????????????????????? Electronic Check - PowerPoint PPT Presentation

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Title:

4. ???????????????????????? Electronic Check

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Title: Marketing Mix & Internet Author: Pakinee Upatum Last modified by: User Created Date: 1/9/2001 11:33:48 AM Document presentation format ... – PowerPoint PPT presentation

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Title: 4. ???????????????????????? Electronic Check


1
4. ???????????????????????? Electronic Check
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(No Transcript)
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4. ???????????????????????? Electronic Check
4
E-check
  • ????????????????????????? ???? ???????????????????
    ???????????????
  • ?? 2003 ???????????????? 21
  • ?? 2004 ???????????????????????? 500 ???
  • 2005 ?????????????? 31 ????????????????
    ??????????????????? ?????????????????
    ??????????????????????????????
  • ????????????????????????????????????????
    ???????????????????????
  • ??????????????????????????????????????????????????
    ??? ???????????? 9 ???? ????????????????????
    ?????????? ????????????
  • ???????? ????????????????????

5
  • ?????????????????????? Third party ????
  • Checkfree.com
  • Telecheck.com
  • AmeriNet.com
  • Paymentech.com
  • Authoirize.net

6
E-check by www.checkfree.com
1. Register (??????????????????)
7
2. ???????????????????????????
8
3. ??????????????
9
4. ????????????????
10
(No Transcript)
11
5. ????????????? (Digital Cash or E-Cash)
  • ?????? ???????????????? eCoin.net
    ??????????????????? e-wallet ?????????????????????
    ?? ?????????????? eCoin (????????????????????
    eCoin ????????????????? eCoin ????????????????????
    ?? 15 ????)
  • ??????? ???????????????????????????? eCoin
    ????????????????????????????
  • ??????????????????????????????????????????????????
    ??????? 15 ????????????

12
????????????? (Digital Cash)
  • ?????????????????????????????????
  • ??????????????????????????????????????????????????
    ????????????????????
  • ???????????????? (Digital) ?????????
  • ???????????????????????????? ??????? 10
  • ????????????? 1 ??? ?????????????????????
  • ???????????????????????????????????????????
    Internet ???? ??? ??????? ????????? ???????
  • microcash ??? ???????????????????????????????
  • micromerchant ??? ????????????????? microcash
  • microtransaction ??? ?????????????????????????????
    ?????

13
????????
  • ?????????????????????? ???????????????????
  • ??????????????????????????????????????????? ?

14
????????????????????
  • ????????????????????????? USA.
  • Cybercash
  • Mondex
  • Spendcash
  • Visa

15
???????????????? www.ecoin.net
16
6. ??????????? (Smart Card)
  • card ????? microship ??????? ????????????? ?????
    ?? ????????????
  • Read only Ex. ATM
  • ?????????????????
  • ???????????????? ???? ??????? ??????????????
    ??????????? credit ??? ???? password
  • ??????????? ?????????? ????????????
  • ??????????????????? Encryption
  • ????????????????? (smart card reader)

17
Micro Ship
18
Type of Smart card
  • Contact card
  • ????????????????????? (smart card reader)
  • Contactless (proximited) card
  • ????????????????????????? ???????????????? ???
    card reader ??????????????? ? ????????????????????
    ?????? ????? ??? ????????????
  • Hybrid Card ?????????????????? 2 ??????????????

19
?????????? (Debit Cards)
  • ??????????????? ???? ???????????
  • ??????????????????????????
  • buy now pay now
  • ???????????????????
  • ?????????????????????????????????
  • ??? magnetic ???????????????
  • ??????????????????????????????????????????????????
    ???????????? ???????????????????????????????????

20
7. Person to Person (P2P)
  • ??????????????????????????????????????????????????
    ???????????
  • ???? Paypal.com Paysbuy.com
  • ?????
  • ???????
  • ????
  • ??????????????????????????????????????????????
    ??? ??????????????????????????????

21
???????????????????? e-mail
??????
???????
Login ???????? ???????? ???????????????????????
?????? e-mail ??????????
?????????? e-mail ??????????????????????????
22
(No Transcript)
23
?????????????????????????? (Person to Person)
  • ?.Paypal ??????????????????????????????? P2P
  • Visa MasterCard
  • ????????????? ??? ??????????????????????
    ???????????????? ???? Ebay.com
  • ???????
  • 1.?????????????????? Paypal.com (????? userpsw)
    ??????????????????????????????????
  • 2. login ????????
  • ??????????? Send money ???????????????????????????
  • ???????????????????? ?????????????
    ???????????????????????????????????
  • ????????? E-mail ??????????????????????
  • ????????????? E-mail ?????????????? Paypal.com
    (????????????????????????)
  • ???????????????????????????????
    ?????????????????????????????????????????

24
(No Transcript)
25
(No Transcript)
26
????????????
  • ????? ????? ???????????????????????
  • ????????? ????? 2.6
  • ??????????????????????? 1.5
  • ???????
  • ?????
  • ???????????????
  • ??????????????????????????
  • ???????

27
8. E-mobile
28
(No Transcript)
29
(No Transcript)
30
(No Transcript)
31
9. ?????????????? Off line
  • ?????????????????????????????
  • ??????? ???????????????????????
  • ?????????????? ATM
  • ??????????????????? ????? ???????????
  • ???????????????????????????? ???? ???.
  • ??????????????????????????????????????????
  • ?????????????????????????????????
  • ???????????????????
  • ?????? ???????????????????

32
???????
  • ???? Tohome.com
  • ??????
  • ??????????
  • ????????
  • ????????
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