The Wholesale Merchants Forum of the South African Wine and Spirits Industry

1
The Wholesale Merchants Forum of the South
African Wine and Spirits Industry

• Submission on the Liquor Bill to the Portfolio
  Committee on Trade and Industry
• 13-05-03

2
The wholesale merchants forum

• A voluntary trade association of producing
  wholesalers producing, marketing and
  distributing alcoholic beverages under trade
  marks in South Africa and internationally
• Widely divergent in size and variety of business
  forms
• Involved in any combination of producing,
  importing, exporting, marketing and distribution
• Represent 61 wine, 83 whisky, 95 brandy and
  80 of flavored alcoholic beverages

3
Members

• Cape Wine and Spirit Institute
• Guinness UDV
• Mooiuitsig Wynkelders
• Distell
• DGB
• Jonkheer Boerewynmakery
• E Snell Co
• Pernod Ricard South Africa

4
Members

• Cape Negociants
• Stellenbosch Vineyards
• Coppoolse Finlayson
• Cape Wine Cellars
• African Terroir
• Winecorp
• Vinimark
• Cape Classics Exports
• Cape Bay Wines
• Vinfruco
• Lost Horizons
• Long Mountain Wine Co
• Graham Beck Wines
• Rockfields Wines
• Baarsma SA
• Vinum
• Western Wines South Africa
• West Coast Vineyards

5
Members

• KWV
• Maiden Wines
• African Wines and Spirits
• Clear Mountain Wines
• ML Wines
• Historic Wines/Meridien Wine Merchants

6
Objectives of the bill

• The Forum subscribes to and supports the
  objectives of the Liquor Bill subject to the
  comments that follow

7
Economic empowerment

• The best point at which to promote economic
  empowerment, job creation and small business
  development is at the retail level

8
Sales by manufacturers to retailers

• Previously manufacturer may sell to any
  licensee
• Now minister has a discretion to allow the sale
  by manufacturer to licensee
• Revert to previous arrangement

9
Sale by manufacturers to tourists

• Previously manufacturer may sell to the public
  at registered premises
• Now Minister has a discretion to allow sale by
  manufacturer to tourists
• Tourist facilities of great importance to growing
  wine tourism
• Revert to previous arrangement

10
General provisions

• Duplication of legislation should be avoided
• Competition Act
• Empowerment Act
• Test of accessibility, legitimacy and simplicity

11
Summary

• The challenge is to transform the industry
  without being disruptive
• Offer to assist with technical expertise