Perspectives on Philanthropy The Case for Transparency and Accountability Dr Richard Marsh, Director

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Perspectives on PhilanthropyThe Case for
Transparency and AccountabilityDr Richard Marsh,
Director,
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Why is it necessary?

• Charities seem to be less trusted
• Donors are more discerningor suspicious?
• New Philanthropy Capital, Intelligent Giving and
  others make judgements
• The public are much more likely to hold strong
  opinions (even when these are demonstrably
  untrue!!!)

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Major Donors

• Major donors expect accountability
• Attracting and retaining major donors requires
  intentional transparency
• Major donors may be the catalyst that will help
  your charity take transparency accountability
  seriously

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ImpACTs Future Agenda

• ImpACT Index or Toolkit
• Enables members to measure their t a
• Places that measurement in the context of the
  sector
• Encourages both quick fix and longer strategic
  planning
• Maps the sectors progress
• Collects case studies of innovative and good
  practice

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Richard Marsh richardm_at_institute-of-fundraising.o
rg.uk
More information and online sign-up for free
membership www.impactcoalition.org.uk