Types of SEO and How to Excel at Them

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Types of SEO and How to Excel at Them
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There are three types of SEO that you need for a
comprehensive search engine optimization
strategy. These include on-page SEO, off-page
SEO, and technical SEO. If you put in the effort
to master them all, you can generate more traffic
for your website, rank higher in search engine
result pages (SERPs), and retain your customers
as well. So, lets review the three kinds of SEO
and explore how you can use them to achieve your
business targets!
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• The 3 Types of SEO
• Here are the three types of SEO and ways in which
  you can excel at them
• On-Page SEO
• On-page SEO is all about optimizing your website.
  It includes strategies such as content
  optimization, site structure, and speed
  optimization. You can use these strategies to
  optimize the webpages on your site to rank higher
  in SERPs and earn organic traffic. Here are some
  important factors of on-page SEO
• Keyword Research and Optimization Finding the
  most relevant, high-ranking keywords and using
  them in all the right places in your content.

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• Content Creation Creating original, credible
  content that adds value and is helpful to the
  user.
• Title, Header, and Meta Tags Optimizing the
  title tag, headers, and meta description to
  improve your ranking.
• Apart from these factors, optimizing your images
  and ensuring user engagement will also boost your
  on-page SEO. To ensure excellent on-page SEO, you
  need to conduct thorough keyword research and
  create content that is relevant and valuable to
  your target audience.

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• Off-Page SEO
• Off-page SEO entails everything that doesnt
  happen directly on your website. It entails
  strategies that you use to build your websites
  authority and reputation. Off-page SEO techniques
  can help you create a positive relationship with
  other websites. Off-page SEO factors and
  strategies include
• Backlinks Creating high-quality backlinks to
  establish your websites credibility and
  authority.
• Social Media Using social media platforms to
  promote and share your content and rank higher.

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• Guest Posting Creating guest posts for other
  credible websites and linking back to your
  website.
• Forum Posting Using online forums to generate
  buzz about your website and target potential
  customers.
• To excel at off-page SEO, you need to create a
  solid link building strategy and work hard on
  creating valuable content so that businesses feel
  compelled to link back to your website. Moreover,
  off-page SEO also entails fostering a healthy and
  mutually beneficial relationship with other
  businesses to improve your ranking, reach your
  target audience, and boost your credibility.

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• Technical SEO
• Technical SEO entails website optimization for
  the crawling and indexing phase. With effective
  technical SEO, you can ensure that search
  engines, such as Google, can access, interpret,
  and index our website without any hitch. It
  includes strategies that you can use to improve
  your sites backend structure. With technical
  SEO, you can boost your websites readability and
  ensure that your users have a good experience,
  which will affect your traffic and engagement
  rates. Factors that affect technical SEO include
  
• Speed Optimization Optimizing the loading speed
  of your webpages.

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• Website Responsiveness Boosting the
  responsiveness of your site and making it
  mobile-friendly.
• Site Structure Structuring your site in a way
  that boosts its readability.
• Security Ensuring that your website is secure
  and protected from any threats.
• Now that you all about the three types of SEO,
  you can create your unique strategies and an
  extensive SEO plan to excel at them all. If you
  want help with SEO, get in touch with Marketing
  Tiki. We can provide you with a comprehensive SEO
  strategy to suit your businesss exact needs and
  fulfill your goals!

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THANK YOU
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