Importance of UI UX Design

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Importance of UI UX Design
About us
We offer Product Consultancy Services, MVP
Services, Staff Augmentation Services, App and
Web Design Development
contact_at_nickelfox.com
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 Why is UI and UX Important?
Right now, you will come across countless number
of apps on the app store. Some have been pretty
successful whereas  others are still struggling.
However, there is one thing, which is pretty much
common with successful apps. They all look and
feel great! Most of the users are currently on
the lookout for mobile apps, which they feel good
after using. A visually engaging and appealing
app is mainly a result of having an efficient
form of UX and UI. The best app developers are
here to help you out. An app needs to be
developed while putting a major emphasis on UX or
UI design, as it is where the success of this app
begins. 
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 Learn about UI UI mainly means User Interface.
It entails the appearance of an app whenever a
user interacts with an app. UI ensures that users
can interact with the app smoothly. UI will
include the apps graphics, designs, and
presentation. We at Nickelfox Technologies
believe in creating an effective User Interface,
which is quite attractive to users. Learn about
UX Much like UI, Nickelfox Technologies talks
about the UX values as well. It comprises human
emotions, perception and feelings, and
preferences during and right after using an app.
The accessibility, simplicity, and usability of
an app enhance a satisfactory experience from the
users side. For creating effective UX designs,
we conduct a thorough research first to know the
needs of the target audience.  For us, coming up
with an efficient UX and UI design is a priority.
After going through thorough research and prior
planning, we understand the needs of users and
get to solve the intended problems with our apps.
No matter whatever your needs might be, we have a
design always ready that will work. 
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How poor UI/UX can be a Traumatizing Experience
for Businesses and Users
Poor UI/UX issues are common issues that probably
have affected many people while accessing apps
for shopping or banking. This is the reason why
many of us have been jumping from one website/app
to another.  There may not be big usability
issues, but even small things add up to make
bigger problems. Users can get irritated,
anxious, and sometimes furious with a bad user
experience, and they tend to remember the poor
user experience Poor UI/UX costs 500 million to
Citibank Citibank, which was acting as Revlons
loan agent, was supposed to send about 8 million
as an interest payment to the Revlons lenders.
Instead, Citibank accidentally transferred almost
90 times that amount, including 175 million to a
hedge fund. In total, Citibank accidentally
sent 900 million to Revlons lenders. The first
thing that differentiates a good web/app product
from a bad one is its user interface and user
experience that it provides to its users.
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What constitutes a great User Interface (UI) and
User Experience (UX)? User Interface in a simple
word, is how a website/app/product interacts with
its users, including the interaction between a
human and a computer, interface logic as well as
appearance.User Experience is a meaningful and
relevant experience that a user interface of a
web/app design provides to its users. Basically,
creating product flow with a high level of
usability. The usefulness of delivering the ideas
and product to the user will be more important
than how beautiful a Website/App is. A good UI
is when a User is satisfied by achieving the
desired goalsUser For whom the end product or
service is designed by keeping in mind his
needs. Satisfaction It is the feeling that the
user gets when the product/service is at par or
beyond his expectation. Although functionality
and ease of use are the key components, the
product should also be pleasing to the eye,
delivering an enjoyable experience. Goals Any
product/service is designed keeping in mind a
purpose. When the design does complete justice in
achieving the purpose, it automatically becomes
popular amongst its users.
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• A good UI is measured on the following
  parameters
• Error-free
• Easy to use
• Eye pleasing
• Easy to understand
• Effective for the end goal
• A good UX should stand strong on the following
  parameters
• Longer Retention Rate
• Better Conversion Rate
• Lesser Error Rate
• Improved Task Completion Time
• Higher Task Success Rate
• Higher Usability
• Ergonomic Design
• Rich Functionality
• Effective Content Strategy

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We at Nickelfox take UI and UX very
seriously. Being one of the most trusted partners
for clients, we always make sure that every
aspect of design stems from delightful user
experience. Our designs cover all of the above
mentioned good practices and much
more Responsive Designs Responsive designs
help in offering greater user experience. What
looks good on a website might not look good or
fit well on a mobile or tab device. Therefore, we
design keeping in mind the usability
criteria. Light on Page Run time or speed of an
app/web is the key component of any UX friendly
design. Slow speed of the web/app can easily
motivate users to switch to different
web/app. Apt Call to Action(CTA) Along with a
great content and look and feel of a design, it
is very necessary to have a call to action button
at the right places for better user experience
and quick purchases for which a user has come on
your site/app. Clear and simple CTAs are
essential in avoiding human error as in the
Citibank case. Error Free Error free web/app
design leaves a good impression on the user and
keeps web/app away from unnecessary issues that
can ruin the hard work of the user. Our designs
and codes are clean and bugs free. And even in an
event of error or breakdown, the Error handling
mechanism is the most crucial part of the UX
strategy, in ensuring the resolution for the
User.
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Our Works
Wallet app design
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Our Works
Food Ordering App Design
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Our Works
Protrack Employee Tracking Made Easy
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Our Works
Inshore Interior Landing Page
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Our Works
Online Wine Store
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VISIT https//www.nickelfox.com/
contact_at_nickelfox.com 91 79824 04534