What is an SEO Company & How Does SEO Work

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• What is an SEO Company How Does SEO Work?

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Introduction

• Every SEO company is unique, but worthwhile
  companies have a similar goal to help grow your
  business. At the end of the day, an SEO companys
  job is to partner with you to drive leads, phone
  calls, store visits, purchases, and more through
  search.
• Just like you hire an accountant to help
  streamline and improve your books or hire a
  cleaning company to tidy up the office each week,
  partnering with our SEO Service in Dharamshala
  means you are connecting with a company whose
  goal is to improve your visibility in search
  engines.

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Off Page SEO

• Off-page SEO refers to actions taken outside of
  your own website to impact your rankings within
  search engine results pages.
• Optimizing for off-site ranking factors involves
  improving search engine and user perception of a
  site's popularity, relevance, trustworthiness,
  and authority.
• This is accomplished by other reputable places on
  the Internet linking to or promoting your
  website, and effectively vouching for the quality
  of your content.

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On Page SEO

• On-page SEO is the practice of optimizing
  individual web pages in order to rank higher and
  earn more relevant traffic in search engines.
• On-page refers to both the content and HTML
  source code of a page that can be optimized, as
  opposed to off-page SEO which refers to links and
  other external signals.

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Keyword Research
The power of keyword research lies in better
understanding your target market and how they are
searching for your content, services, or
products.Keyword research provides you with
specific search data that can help you answer
questions like What are people searching
for? How many people are searching for it?
In what format do they want that information?
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COMPETITOR ANALYSIS

• No matter how niche your industry is, you want
  a competitor analysis with your SEO services. 
• This discovery can inform your strategy, helping
  you take advantage of and benefit from competitor
  weaknesses.
• While many SEO agencies include an
  initial competitor analysis with their services,
  you want to partner with companies that make
  competitor analyses a regular part of your
  strategy.