Why Offering PunchOut is considered to be the Best Customer Retention Strategy? - PowerPoint PPT Presentation

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Why Offering PunchOut is considered to be the Best Customer Retention Strategy?

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With very few B2B resellers interested in offering punchOut integration, you have an excellent opportunity to standout from the competition. – PowerPoint PPT presentation

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Title: Why Offering PunchOut is considered to be the Best Customer Retention Strategy?


1
Why Offering PunchOut is considered to be the
Best Customer Retention Strategy?
2
  • As a B2B reseller, if you are looking for an easy
    way to gain a competitive edge, how about
    providing PunchOut functionality?
  • With very few B2B resellers interested in
    offering punchOut integration, you have an
    excellent opportunity to standout from the
    competition.
  • If you want to improve conversions, it is
    imperative to provide PunchOut, a protocol that
    simplifies the purchasing process of B2B
    customers.
  • In other words, PunchOut ecommerce solution
    allows B2B customers to directly access their
    contract catalog via their procurement system.

3
  • Strengthen Customer Relationships
  • Offering PunchOut will enable you to build a
    long-lasting relationship with your customers.
    From customer retention to attracting large
    customers to your business, PunchOut can play a
    crucial role in the growth of your business.
  • Your business is unlikely to thrive if your B2B
    ecommerce store doesn't have PunchOut
    capabilities. B2B customers have a complex
    ordering process, which can be simplified with
    PunchOut.

4
  • An Ariba PunchOut catalog supports electronic
    ordering which allows customers to quickly place
    orders on their reseller's B2B store. With
    PunchOut, customers get direct access to a
    catalog that is customized keeping their
    purchasing needs in mind.
  • PunchOut offers a great amount of shopping
    convenience. From quickly searching a product to
    placing orders electronically, PunchOut
    simplifies the buying experience.
  • With the purchasing cycle fully automated, there
    is absolutely no paperwork required. This ensures
    faster processing and order fulfillment.

5
  • There are plenty of customization options when
    you use PunchOut. For instance, you can design
    the structure of the catalog as per customer
    requirements. From products to categories to
    subcategories, organize the catalog as per the
    need.
  • Also, PunchOut can connect a B2B store to a range
    of procurement systems. For instance, whether
    your B2B customers are using Ariba, Coupa or
    PeopleSoft procurement system, it can be easily
    connected to any B2B ecommerce platform with ease
    using PunchOut.
  • Moreover, SAP PunchOut catalog has all the
    features present in a sophisticated B2B ecommerce
    store. For instance, a PunchOut catalog allows
    its users to reorder products as they can easily
    view their past orders and quickly create a new
    one.

6
  • All in all, delivering PunchOut-enabled sites
    will give you plenty of competitive advantages
    and ensure higher customer satisfaction. This, in
    turn, will increase your chances of repeat
    business.
  • It is rightly said that PunchOut will help you to
    optimize your overall shopping experience. This
    will have a positive impact on customer
    engagement and sales.
  • On the whole, if you want to keep your B2B
    customers happy, it is important to integrate
    PunchOut capabilities to your B2B ecommerce
    platform.
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