Fitness Services Revenue UAE, Organised Fitness Services Market UAE-Ken Research - PowerPoint PPT Presentation

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Fitness Services Revenue UAE, Organised Fitness Services Market UAE-Ken Research

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UAE Fitness Services Market Outlook to 2022 - By Market Structure (Organized and Unorganized), By Subscription Period (1month, 3months, 6months and 1year), By Region (Dubai, Abu Dhabi, Sharjah and others), By Revenue Stream (Membership Fee and Personal Trainer Fee) provides a comprehensive analysis of fitness services market genesis and overview, market ecosystem, market structure, market size and market segmentations by Market Structure (Organized and Unorganized), by Subscription Period, by Region, by Revenue Stream and by Personal Trainer Market Structure. For more information on the research report, visit – PowerPoint PPT presentation

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Title: Fitness Services Revenue UAE, Organised Fitness Services Market UAE-Ken Research


1
UAE Fitness Services Market Outlook to 2022 - Ken
Research
2
The report titled UAE Fitness Services Market
Outlook to 2022 - By Market Structure (Organized
and Unorganized), By Subscription Period
(1month, 3months, 6months and 1year), By Region
(Dubai, Abu Dhabi, Sharjah and others), By
Revenue Stream (Membership Fee and Personal
Trainer Fee) provides a comprehensive analysis
of fitness services market genesis and overview,
market ecosystem, market structure, market size
and market segmentations by Market Structure
(Organized and Unorganized), by Subscription
Period (1month, 3 months, 6 months and 1 year),
by Region (Dubai, Abu Dhabi, Sharjah and others),
by Revenue Stream (Membership Fee and Personal
Trainer Fee) and by Personal Trainer Market
Structure (Organized and Unorganized). The report
profoundly covers major market growth drivers,
market trends and challenges, snapshot on
personal trainer market, snapshot on other
fitness services market, customer profile in
fitness services market (by gender and by fitness
level), Target profile of personal trainers (by
gender, by experience, by major nationality and
by annual salary), decision making parameters for
a customer to choose fitness center, major pain
points faced by customer for a fitness center and
SWOT analysis. Competition landscape,
competition nature, major competition parameters
and company profile of major players (Fitness
first, Golds Gym, Lifeline Wellness, Target Gym,
Fitness 360, Fitness Time, Fitness Terminal) have
been given prime importance.
3
The report also covers future market size along
with market segmentation and analyst
recommendation including where to set up fitness
center, which all services should be offered,
what better practice should be followed for
attracting customers. The report is useful for
organized fitness service centers, unorganized
fitness service centers, potential entrants,
fitness equipment manufacturers, and other
stakeholders to align their market centric
strategies according to ongoing and expected
trends in the future. UAE Fitness Services
Market Size and Overview Market Size The UAE
Fitness Services market has grown at a strong
CAGR during 2012-2017. Currently, the market is
placed at growing stage with high potential in
future expansion in both urban and sub urban
areas. The total addressable market in UAE for
fitness services has been expanding. Various
factors supporting growth include heavy
expenditure by companies towards brand promotion
activities marketing including television
advertisements, celebrity promotions, newspaper
advertisement so as to maintain fitness centers
visibility, increase in population especially
having age (15-64) years has been the largest
end-user segment of the market.
4
Growing health conscious population, increasing
disposable income, rising awareness regarding
obesity and to overcome health issues such as
diabetes, hypertension and cardiovascular
diseases has been the major key factors which
drives the demand for fitness services centers in
UAE. A substantial increase in awareness amongst
population in cities smaller towns has provided
major thrust to this market. Shift in demand of
people from hard core gym training exercise to
other group exercise such as Pilates, Zumba,
Aerobics, Martial Arts, Cross Fit has been the
major fitness exercises which has drive the
market. The market has been swelled with
unorganized fitness centers which majorly do not
offer these services and majorly focuses on
hardcore gym exercises due to less availability
of space and low membership subscription charged.
Major catchment areas of fitness service centers
has been Dubai (Jumeirah, Dubai Internet City, Al
Barsha), Abu Dhabi (Al Khalidiyah, Al Zahiyah, Al
Wahdah), Sharjah (Al Majaz, Maliha Road, Al
Nahda), Al Ain (Central District, Al Mutawaa) and
many others.   Market Segment By Market
Structure Unorganized fitness centers strongly
dominate the UAE fitness services market. Number
of unorganized fitness centers has been accounted
as more than 900, whereas organized fitness
centers were much lower in numbers during the
year 2017.
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Unorganized fitness centers contribute more than
half of revenue as of 2017. Whereas, organized
fitness services centers holds a small share in
terms of number of fitness outlets as compared to
unorganized outlets. Organized fitness centers
have their major presence in urban areas only,
whereas unorganized fitness centers have their
presence in overall market which helps in
dominating the sector. By Subscription Period
Majority of customer prefers to purchase yearly
membership under organized fitness centers as
majority of the market has been covered by the
yearly subscription. Major Expats population
coming to the country for longer period of time
has been the key factor for major share of yearly
subscription in the overall market under
organized fitness centers. By Region Organized
fitness centers has been largely located in urban
areas as they are mostly preferred by high income
group people and has high membership fees which
has generally low demand in sub urban areas of
UAE. Dubai has the maximum number of fitness
service centers followed by Abu Dhabi and
Sharjah. While, unorganized fitness service
centers has been majorly located dominating the
number of fitness centers as they are available
in most of the parts of the country such as urban
as well as sub urban. Unorganized fitness centers
dominate the market in terms of revenue generated
in sub urban areas of UAE.
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Revenue Stream Fitness service centers majorly
have two sources of revenue generation such
membership fees and fees charged by personal
trainers. In an organized fitness service
centers, majority of the revenue has been
generated through the membership fees charged
from the customers as it holds more than half
share in revenue generation in organized fitness
centers market. Competitive Landscape Competition
in the UAE fitness services market has been
highly fragmented as it has few major organized
fitness service centers which have approximately
fewer outlets along with many other fitness
centers which are under category of unorganized
fitness service centers. Major competition is
being driven through specialty in services and
providing additional services such as swimming
pool, in house juice bar, sports facility and
others along with marketing initiatives. Personal
trainers have been another prime factor for
competition between organized and unorganized
fitness centers. Market Future Outlook Market
Size Market has been anticipated to showcase a
substantial growth at a CAGR of about 9.0 during
the forecast period (2018-2022). Growth during
this period is expected to be supported by
increase in the number of new entrants in the
market, growth in household disposable income of
the people.
7
For more information on the research report,
refer to below link https//www.kenresearch.com/h
ealthcare/general-healthcare/uae-fitness-services-
market/149539-91.html   Related Reports by Ken
Researchhttps//www.kenresearch.com/healthcare/g
eneral-healthcare/saudi-arabia-wellness-market-rep
ort/31980-91.html The Dietary and Supplement
Market Is Dominated By Standard Supplements
including Vitamins, Irons, Calcium, Essential
Enzymes and Others In Saudi Arabia https//www.ke
nresearch.com/healthcare/general-healthcare/indone
sia-club-fitness-equipment-market-research-report/
11402-91.html Many of the branches of Gold's Gym,
Celebrity Fitness and Fitness First work on the
Franchise Model   https//www.kenresearch.com/hea
lthcare/general-healthcare/brazil-fitness-industry
-market-report/4917-91.html Brazil is the second
largest fitness industry in the world and in long
run personalized training programs, online or
offline will be more preferred.
8
Contact Us Ken ResearchAnkur Gupta, Head
Marketing CommunicationsSales_at_kenresearch.com
91-9015378249
9
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