The Ballet Industry Online

1
The Ballet Industry Online

• By
• Neza Azali
• Tom Chang
• Yuan Chen
• Ljubomir Cvetkovic

2
Current Problems

• Artistically beautiful sites with bad user
  interfaces

Links done With list boxes
3
Current Problems

• Horribly designed forms with too much information
  and small buttons

4
The Online Botanical Gardens
Emily C.
Ishmael B.
Nadia A.
Yi-Hsin C.
5
What Can They Do?
Peapod instant online registration
Missouri BG delayed online registration
6
Suggestions

• Improve site conditions. Some sites were having
  technical difficulties
  
• unable to process credit card transactions for
  online shopping membership fees
  
• Utilize targeted marketing
• Send email to members about upcoming events of
  interest.
  
• Create an online community for information
  exchange, compared to just communicating via
  email.
  
• Creative e-cards with garden snapshots to be sent
  to friends and loved ones.

7
Disaster Relief E-Commerce SolutionsNon-Profit
Sector

• Wilson Lau
• Linda Moya
• Ridzwan Nordin
• Preethi Parameswaran

8
Example Operating Procedure World Emergency
Relief
Request for Help
Evaluate Opportunity
Solicit Corporate Donors, Other Charities
Donor Donates Supplies
Accept
e.g. Procure 80,000 pounds of baby food

• Accessibility
• Acceptability
• Availability
• Affordability
• Appropriateness
• Accountability

e.g. Request to provide aid to Turkey in
aftermath of 9/1/99 7.4 earthquake
Prepare Supplies for Distribution
Go Where Invited, and Help People Help
Themselves"
Distribute Supplies

• WER Online Value Added
• Credit Card Donations
• Submit a Prayer

• Volunteer Submit Name for Follow-up Contact
• Information for Donors / Potential Donors /
  Volunteers

9
Example Operating Procedure Doctors Without
Borders
Disaster Occurs
Dispatch Medical Team and Equip.
Provide Medical Assistance
e.g. Emergency care provided in 1/28 Sri Lanka
bombing

• General Practitioners
• Surgeons
• Anesthetists
• Operating room nurses

• Establish
• Operating Rooms / Clinics
• Training for Local Doctors

• Project Management / Team
• In Countrys Capital City
• Expatriates and Local Staff

• DWB Online Value Added
• Credit Card Donations

• Medical Volunteers (can submit application
  online)
  
• Information for Donors / Potential Donors /
  Volunteers

10
Non-Profit AssignmentDisease Specific Health
Group

• Yan(Simon) Gao
• Max Hernandez-Toso
• Yimin(Mimi) Jiang
• Debby Keller
• Jason Knight

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Overview of Pages

• General Information

• Type of Disease
• Prevention and Treatment Options
• Research and statistics

Patient Services

• Free Health Materials
• Online Directory for Medical Resources
• Services and Resource

Get Involved

• Take action
• Planed giving and donation
• Relay for life

12
Strategies to Attract Customers

• Celebrity Endorsement
• Jerry Lewis Telethon for Muscular Dystrophy
  Association
  
• Partnerships with Hospitals Schools
• Community Events (With online Info/Sign-Up)
• Walk America (March of Dimes)
• Tour de Cure (American Diabetes Assoc)
• Light the Night Walk (Leukemia Society of
  America)
  
• Great American Smoke Out (American Lung
  Association)
  

13
The Symphony, Online

• Don Hoag - Sudhir Gopal - Andrew Jones - Eungsang
  Kim - Yi-fan (Eddie) Fang

14
Notable Media Quotes

• "Making music is one of our basic needs. It is as
  necessary as food or drink or breath. Making
  music passionate is what matters to me most. And
  with this orchestra the possibilities are
  limitless. The San Francisco Symphony and I hope
  you'll be with us as we embrace the ultimate
  musical challenge on our journey to the year
  2000."
• - Michael Tilson Thomas, San
  Francisco Symphony
  
• "Today marks a milestone for a new millennium of
  symphonic music and audiences worldwide.
  DallasSymphony.com will feature the highest level
  of interactivity and a wide range of symphonic
  content." "This project establishes the Dallas
  Symphony Orchestra as a leader in using the
  excitement and immediacy of the Internet to reach
  new audiences and expand our education
  activities."
• - Eugene Bonelli, Dallas Symphony Association

15
Sample Childrens Section, Chicago

• Interactive sites help expand a childs
  experience and understanding of the symphony
  environment

16
Zoos
95-731 Business Strategy and Electronic Commerce
Non-Profit to Consumers
Halit Akcaglayan Naresh Bhaskar Chad Carter
Connie Chen Teguh Djojoargono

Heinz, CMU Spring 2000
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Value added (continued)

• Online video clips
• Panda Cam
• (San Diego Zoo)

The response to Panda Cam has been phenomenal
- Zoos Web manager

Panda Cam is history-in-the-making. Never before
have this many people been able to watch a giant
panda mother raise her newborn infant. - Giant
panda team leader
Thank you, thank you. Im mesmerized by the
Panda Cam. And so are my kids. Elaine G.