Search engine optimization - PowerPoint PPT Presentation

1 / 12
About This Presentation
Title:

Search engine optimization

Description:

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results – PowerPoint PPT presentation

Number of Views:102
Updated: 3 March 2013
Slides: 13
Provided by: aronbecky
Tags: seo

less

Transcript and Presenter's Notes

Title: Search engine optimization


1
Article Submission
  • Content, content, content...everybody wants it,
    everybody needs it, and you're great at creating
    it, but maybe nobody's reading it. Since that
    brainy brain of yours is already pumping this
    stuff out.
  • It is one of the offpage SEO method where you
    have to submit article related to your website.

2
Top Article websites
3
How to submit
  • Create a fresh relevant unique article.
  • Creating unique email ids, registering your
    account with different article directories.
  • Each article directory has its own set standards
    to qualify a specific article for publishing.

4
Submit article in ezinearticles.com
  • Ezinearticle is one of the best site in the
    article submission.
  • Take a look how to submit it
  • Link

5
Errors found in Article Submission
  • Do not read the proper information like title
    keyword and signature.
  • Choose the wrong category and also sub category.
  • They didnt see the keyword density.
  • They do not know how to write author signature
    which is most important in article submission.

6
Errors found in Article Submission
  • They do not know the minimum words in articles to
    submit. (350 to 500 words)
  • They face the problem to rotate the keywords.
  • They change the article title when it already
    exist in that site. Which is meaningless.
  • Choose the wrong profile link.

7
Errors found in Article Submission
  • Author name should be in capital letters.
  • In signup process they choose wrong address like
    wrong area code, phone number, author info etc.
  • They didnt see the article content.
  • They do not which is the approved site and
    pending sites.

8
Solution
  • Read the article properly like title, content and
    submit it in correct category.
  • Make the perfect author signature and signup
    process.
  • Check the preview before submitting the article.
  • Pick up the correct profile url of approved and
    pending sites.

9
Advantage of Article submission
  • Great sources of getting one way link.
  • Generate interest in the content of your website
    so as to attract new, unique visitors.
  • Best alternative to link exchange and link
    exchange networks.
  • Save time in getting back-links to your website
    instead of directory submission and link
    exchanging.

10
Disadvantage of article submission
  • Time-Consuming - Articles can take time to
    research, write, and get approved. Even when you
    are, in fact, an expert on a topic there will
    likely still be research time - polling your
    market, researching needs you can solve, making
    sure the formatting, grammar, and spelling are
    correct and so on.
  • Not a get rich quick approach - Don't expect to
    write two or three articles and get rich off
    them. Expect to write lots of articles
    consistently over time, and work on building your
    long-term business.
  • Duplicate Content - There is a long running, and
    still in my mind unresolved debate, regarding
    duplicate content - what it is, how it affects
    your rankings, if you can still benefit from
    duplicate content or not, and so on. Needing to
    write new fresh content every time can make
    article writing a slow laborious process, but
    it's an issue you will encounter sooner or later
    as you try to scale up your article efforts.

11
Thank you for being here.
12
Any Questions?????
Write a Comment
User Comments (0)
About PowerShow.com