A Huge Market

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A Huge Market
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Socioeconomic Profile

• Population 184 million in 2005 - white 53.7,
  mulatto (mixed white and black) 38.5, black
  6.2, other (includes Japanese, Arab, Amerindian)
  0.9, unspecified 0.7.
• Religions Roman Catholic (nominal) 73.6,
  Protestant 15.4, Spiritualist 1.3, Bantu/voodoo
  0.3, other 1.8, unspecified 0.2, none 7.4
  (2000 census)
• Legal System based on Roman codes
• Last Constitution October 5, 1988.
• Elections president and vice president elected
  on the same ticket by popular vote for four-year
  terms election last held 6 October 2002 (next to
  be held 1 October 2006, with a runoff on 29
  October 2006 if necessary) runoff election held
  27 October 2002 election results in runoff
  election 27 October 2002, Luiz Inacio LULA DA
  SILVA (PT) elected with 61.3 of the vote Jose
  SERRA (PSDB) 38.7

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United States X Brazil Sizewise
Area 8,547,403.3 km2 (5th country in size)
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Brazil Beyond Sao Paulo

• 78 of Brazils GDP and 58 of population
  concentrated in South/South-East region (Rio, Sao
  Paulo, Minas Gerais, Parana, Santa Catarina, Rio
  Grande do Sul)
• - Sao Paulo State gt Argentina
• Rio de Janeiro State Minas Gerais Chile
• Parana Rio Grande do Sul gt Chile

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India X Brasil A Comparison

• The industrial sectors participation is greater
  in the Brazilian GDP in comparison with the
  Indian economy, whose growth is based in the
  services sector. In 2003, the industry accounted
  for 37 of Brazil's GDP, and only 17 of India's
  GDP. The calculation includes the transformation
  industry, public utilities, and civil
  construction services.
• In addition, the internal structure of the
  Brazilian industrial sector is much stronger and
  varied. A comparative advantage calculation
  reveals that Brazil is competitive in metallurgy,
  automobiles, planes, paper and cellulose, wood,
  footwear and textile. On the other hand, Indian
  competitiveness is larger in textile, apparel,
  and furniture.
• Another advantage of the Brazilian economy is in
  the goods export list diversification and the
  size of commerce flow. In 2003, India exported
  US 57.6 billion. Brazil shipped US 69.99
  billion in the same year. In 2005, the Brazilian
  exports reached US 118 billion.

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Brazils GDP
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Investments Attraction
Brazil received more than 50 of investments in
all Latin America in 2005. The region attracted
US 3.9 billion, a volume superior to 40 that of
only US 97.8 million in 2004. From this total,
55.3, or US 2.15 billion, came to Brazilian
funds. In nine years, until 2005, the funds
investing in the region lost US 5 billion. This
means that only in 2005 investors recovered about
80 of the funds withdrawn in the nine years
period. Among all the Latin American countries,
Brazil has the largest investment funds sector in
the region.
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Composition of Brazils GDP
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Brazil Importing More
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Hot Sectors
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Focus Sectors

• 01 Telecommunications, Equipment Services
• 02 Computer Software
• 03 Oil and Gasfield Machinery Services
• 04 Drugs/Pharmaceuticals
• 05 Safety and Security Equipment
• 06 Pollution Control Equipment Services
• 07 Sporting Goods and Recreational Equipment
• 08 Print and Graphic Arts Equipment
• 09 Electrical Power Systems
• 10 Mining Equipment
• 11 Iron Steel
• 12 Medical Equipment Devices

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Central-North Opportunities
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North West Opportunities
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South West Opportunities
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The Powerhouse of Mercosur!!!
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If Sao Paulo Were a Country

• Sao Paulo is the fourth largest city in the
  world

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How do I make business work?

• Target A and top B markets with US style
  products, and accept a limited potential, or
• Find ways to penetrate the low B, C and even D
  markets with good quality but low prices.
• If you succeed in Brazil, probably the rest of
  Latin America is yours.
• Brazils duties and taxes work against you. Find
  help
• Financing is generally important (local credit
  expensive).
• Niche markets often best.
• Local presence or good partner often critical.

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Your crew in Brazil

• SPECIFIC MARKET SURVEY (SMS) A detailed
  customized report generated upon request
  examining the competitiveness of a specific
  international product or service in the South
  American market. 
• CONCISE MARKET PROFILE (CMP) A 4-6 pages report
  highlighting sector and product/service specific
  market outlook for the foreign exporters in
  Brazil and includes, interviews with a limited
  number of importers, distributors, manufacturers,
  and end-users regarding the foreign companys
  product/service.
• SELECT MARKET APPOINTMENTS (SMA) A business
  facilitation service in which Candex prepares a
  schedule of meetings with qualified Brazilian
  contacts for the visiting foreign business
  representatives, based on a pre-analysis of their
  products/services potential in Brazil.
•  
• TRADE SHOWS Candex will assist foreign
  companies promoting goods and services through
  trade exhibits and select trade missions to
  targeted business audiences in Brazil. One of
  Candexs officials will also visit trade shows on
  behalf of the foreign company and actively
  contact and promote their products and services
  to potential importers/distributors, through
  catalogues distribution and interviews.
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• PRODUCT/SERVICE SOURCING AND POSITIONING Through
  our international connections, we locate sources
  of supply for finished products/services and raw
  materials. We also locate overseas financing
  sources for imports, often acting as clients' on
  site buying and selling agents, for specific
  projects.
• SALES AGENCY Since we know the market and the
  culture, we can be your sales agents in Brazil
  for your products and services.
• J. Clovis Lemes
• Candex do Brasil
• E-mail clovis.lemes_at_candex.us
• Website www.candex.us
• Skype ID Clovis_Lemes