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DIPLOMA IN MECHATRONICS ENGINEERING

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Title: DIPLOMA IN MECHATRONICS ENGINEERING


1
Nanyang
Polytechnic
  • DIPLOMA IN MECHATRONICS ENGINEERING
  • COMMUNICATION SKILLS 2 (EG2013)
  • SURVEY REPORT
  • On Coffee House

2
  • Project Supervisor
  • Ms Sakun
  • Team Member
  • Cai Ruishu (025819U) -Leader
  • Lin Yalai (021719H)
  • Joyce Cher (025874Y)
  • Siow Jiong Cheng (024762G)
  • Zheng Ye (023777J)

3
  • Acknowledgements
  • We wish to express our gratitude to the
    following
  • Our lecturer, Ms Sakun, for providing the format
    of the survey report and going through of the
    data of our report.
  • School of Engineering (Mechatronics) students
    and lectures by giving their precious time for
    helping doing the survey.
  • The coffee companies involve in this report for
    giving us valuable information about them.

4
  • TABLE OF CONTENTS
  • Title Page
  • Acknowledgements
  • List of Illustrations
  • Abstract
  • Introduction
  • Purpose Statement
  • Background / Problem
  • Scope
  • Method of enquiry
  • Body/Findings/Discussion
  • History of Spinelli
  • History of Coffee Bean
  • History of Starbucks
  • Spinellis Price List
  • Coffee Beans Price List
  • Starbucks Price List
  • Survey Summary
  • Comparison and Analysis

5
  • ABSTRACT
  • Coffee can only be bought in Food Junction and
    canteens in NYP. Therefore, we decided to do a
    survey with fifty students and lecturers from the
    school of Engineering(Mechatronics) to see if
    they would like to have a coffee house in school
    where different varieties of coffee will be
    served. We concluded that Coffee Bean was the
    most popular coffee house preferred after
    detailed comparison and analysis of the survey.
    If there were to be a coffee house in school, we
    would recommend Coffee Bean.

6
  • Introduction
  • Purpose Statement
  • The Purpose of this survey report is to find out
    what are the students of SEG Mechatronics choice
    for coffee house.
  • Background / Problem
  • There is no good coffee in Nanyang Polytechnic.
    There is also no wide of variety of coffee
    selection in Nanyang Polytechnic. Coffee is just
    sold in the canteen and they are not to many
    students liking in majority as it lacks of
    flavour.
  • Scope
  • This survey is only limited to the School of
    Engineering (Mechatronics) only. Three coffee
    companies would be compared. The areas being
    compared are prices, ambience, types of coffee
    and the location they would like for a coffee
    house in school. Lecturers are also asked to join
    in the survey, as they would also be patronizing
    the coffee house in the future.
  • Method of Enquiry
  • Information would be gathered from the Internet,
    from coupon booklets, from media presses and from
    magazines. The sampling designed used would be
    area sampling because the survey would be only be
    conducted in the school of Engineering
    (Mechatonics). It would thus be a cost effective
    and useful survey concerns decisions regarding
    location for a coffee house. Fifty people
    comprising of students and lecturers from the
    School of Engineering (Mechatronics) will be
    surveyed. The survey would be done during school
    lunch breaks.

7
  • Body/Findings/Discussion
  • History of Spinelli
  • Spinelli Coffee Company originated in San
    Francisco. Its first Singapore outlet opened its
    doors at the Amara Shopping Centre in February
    1996, followed rapidly by Change Alley, the
    Heeren and Robinson Point.
  • Spinellis roots are in the purveying, roasting,
    selection and serving of premium arabica coffees.
    Its Singapore stores are an inviting combination
    of fine coffees and fresh baked goods with simple
    yet colourful interiors. Each site is designed to
    fit the feel of its location, giving a
    neighbourhood sense of individuality to the
    outlet. With the majority of outlets located in
    the banking district or in business parks, its
    target market tends towards the sophisticated,
    quality conscious coffee lover.
  • Quality and freshness are the standards on which
    they create their success. Staff members are
    carefully trained in product knowledge and
    preparation methods. They provide friendly,
    knowledgeable, professional service, ensuring
    that customers are served a fresh, full-flavoured
    cup of coffee each time they visit their stores
    or purchase their beans.
  • In December 1998 their state of the art,
    Probat-fired roasting plant commenced operation.
    Only the highest-grade arabicas are sourced from
    throughout the coffee growing world and imported
    raw for storage in their climate controlled
    warehouse. These high-grown arabicas are batch
    roasted each week and delivered fresh to their
    stores and wholesale clientele.
  • Supplying a growing number of restaurants, clubs,
    office pantries as well as individual customers,
    Spinellis obsession with quality and emphasis on
    customer service has made them a popular choice.
    Complementary coffee making equipment and
    condiments are also sold to simplify coffee
    operations for their customers, whilst training
    and technical expertise offer professional
    support.
  • While dedicated to Asia-wide expansion, Spinelli
    Coffee Company believes in slow, careful and
    targeted growth so as to remain focused on
    quality standards. Franchise enquiries are
    welcome as they aim to identify partners for
    their Asian growth and beyond.

8
  • History of CoffeeBean
  • Herbert B. Hyman started The CoffeeBean Tea
    Leaf in 1963 with a dedication to excellence
    and quality, and his efforts made him the
    founding father of gourmet coffee in California.
  • The Coffee Bean Tea Leaf has since grown into
    one of the largest privately- owned, family-run
    coffee and tea companies in the world.
  • The endurance and popularity of The Bean, as it
    is affectionately referred to by devotees, can be
    attributed to the high standards that were
    established from the beginning. From
    trend-setting drinks like the World Famous Ice
    Blended, to the employees who become a part of
    the communities they work in, The Coffee Bean
    Tea Leaf has discovered the formula for a
    successful coffee and tea company.

9
  • History of Starbucks
  • Starbucks history dates back to the year 1971
    where it opens its first location in Seattles
    Pike Place Market. Ever since, they have sought
    their exceptional coffee beans from around the
    world. At Starbucks, they are passionate about
    coffee. They seek out the finest beans the world
    has to offer, then carefully roast each and
    everyone to perfection, so customers can enjoy
    wonderful single-origin coffees and exclusive
    signature blends. This commitment to superlative
    quality is their promise to their customers. The
    end result is amazing delicious and aromatic
    Starbucks coffee. Starbucks now have a total
    current location of 6,294 outlets internationally.

10
  • Spinellis Price List
  • Todays Brew Small 2.50 Medium 2.90 Large
    3.20
  • Hot Tea Small 2.20 Medium 2.40 Large 2.60
  • Expresso Single 2.50 Double 3.00
  • Hot Milk Small 2.60 Medium 3.10 Large 3.50
  • MacchiatoSingle 2.50 Double 3.00
  • Ice Blended Drinks(Spins, Twist) Small Medium
    4.60 Large 5.00
  • Cappucino Small 3.40 Medium 3.80 Large 4.10
  • Americano Small 2.60 Medium 3.00 Large 3.40
  • Latte Small 3.70 Medium 4.10 Large 4.40
  • Café Mocha Small 4.00 Medium 4.30 Large4.60
  • Hot CocoaSmall 2.50 Medium 2.90 Large 3.30
  • Pastries, cookies, sandwiches and
  • cakes range from 1.00 to 6.00

11
  • Coffee Beans Price List
  • Todays Brew Small 2.60 Regular 3.00 Large
    3.40
  • Hot Tea Small 3.20
  • Expresso Single 2.80 Double 3.40
  • Café Vanilla Small 4.30 Regular 4.70 Large
    5.00
  • Macchiato Single 3.20 Double 3.80
  • Ice Blended Drinks(Mocha, Vanilla,ultimate,blackfo
    rest) Small 4.40 Regular 5.40
  • Cappucino Small 3.80 Double 4.20
  • Tea Lattes Small 3.90 Regular 4.50 Large 4.90
  • Americano Small 3.00 Regular 3.60 Large 4.00
  • Latte Small 3.90 Regular 4.50 Large 4.90
  • Café Mocha Small 4.30 Regular 4.70 Large 5.00
  • Hot Cocoa Small 3.30 Regular 3.80 Large 4.30
  • Pastries, cookies, sandwiches and
  • cakes range from 1.20 to 7.00

12
  • Starbucks Price List
  • Todays Brew Tall 3.30 Grande 3.70
  • Hot Cocoa Short 3.50 Tall 4.00 Grande 4.50
  • Expresso Single 3.00 Double 3.60
  • Hot Milk Short 2.60 Tall 3.10 Grande 3.50
  • Macchiato Single 3.20 Double 3.80
  • Ice Blended Drinks(Coffee, Mocha, Rhumba,
    Caramel, Expresso)Short 4.40Tall 5.80 Grande
    6.10
  • Cappucino Short 3.80 Tall 4.40 Grande 4.80
  • Pastries, cookies, sandwiches and
  • cakes range from 1.00 to 5.70
  • AmericanoShort3.20Tall3.80Grande4.20
  • LatteShort4.20Tall4.80Grande5.20
  • Café MochaShort3.80Tall4.80Grande4,80
  • Hot TeaShort2.70Tall3.00Grande3.40

13
  • Survey Report Summary
  • Q1 Which coffee club do you prefer?

14
  • Q2 How many times do you visit a coffee club in
    a month?

15
  • Q3 How much money do you spend on each visit?

16
  • Q4 What type of coffee do you prefer?

17
Q5 Which environment do you prefer?
18
Q6 How do you like your coffee to be?
19
Q7 What is/are your purpose/purposes of visiting
a coffee club?
20
Q8 Do you wish to have wireless connection in
the coffee club?
21
9 Who do you usually visit the coffee club with?
22
Q10 How long do you normally stay in a coffee
club?
23
Q11 How many people do you usually go with?
24
Q12 What do you think of the coffee in NYP?
25
Q13 Do you want a coffee club in NYP?
26
Q14 Which coffee club do you hope to have in NYP?
27
Q15 If you are only allowed to have one coffee
club in our school, where do you want it to be?
28
ConclusionWe compared the price lists of the
three different coffee companies and we found out
that Spinellis price range was the lowest
compared to Coffee Bean and Starbucks. According
to the survey carried out, CoffeeBean was the
most popular coffee house with 40 votes,
followed by Starbucks with 38 votes. Spinelli
came in third with 11 votes. These included the
comparison of prices, ambience, location and
coffee varieties.
29
RecommendationsWe recommend a Coffeebean coffee
house in SEG Canteen. We will write a proposal to
the management of NYP and also hand in this
survey report to let them know what students
think of the coffee in NYP and what coffee houses
they would like to have.
30
Bibliographywww.coffeebean.com.sgwww.spinellic
offee.comwww.starbucks.com
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