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Ecotourism for Sustainable Development in Thailand

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Title: Ecotourism for Sustainable Development in Thailand


1
Ecotourism for Sustainable Development in
Thailand
  • By
  • Suprapa Boonyanate

2
What is Ecotourism??
  • Ecotourism is "Responsible travel to natural
    areas that conserves the environment and improves
    the well-being of local people
  • -International Ecotourism Society (1990)

3
The Concepts of Ecotourism
4
The Seven Characteristics of Ecotourism
  • Involves travel to natural destinations.
  • Minimizes impact.
  • Builds environmental awareness.
  • Provides direct financial benefits for
    conservation.

5
The Seven Characteristics of Ecotourism
  • Provides financial benefits and empowerment for
    local people.
  • Respects local culture.
  • Supports human rights and demographic movements

6
Ecotourism Policies in Thailand
  • Policy and Strategy on tourism resources and
    environmental management
  • To manage tourism resources and the environment
    within the carrying capacity in zoned areas
    controlling and limiting pollution in tourism
    areas in order to protect and maintain the
    environment, and to decrease environmental
    impacts from tourism.

The Sun raise in Pai
7
Ecotourism Policies in Thailand
  • Policy and Strategy on educational provision and
    creating environmental
  • awareness
  • To develop a learning process for tourists in
    order to stimulate an awareness of ecosystem
    values and, hence, effect peoples behavior.

Visitors Center in Sukho Thai
8
Ecotourism Policies in Thailand
  • Policy and Strategy on local community
    involvement and public participation
  • To allow local communities and concerned
    agencies to participate in all processes of
    ecotourism, so as to manage ecotourism, educate
    people and support ecotourism businesses.

Ecotourism guideline for local people in Bann
Prasat
The leader of Bann Prasat
9
Ecotourism Policies in Thailand
  • Policy and Strategy on marketing, promotion and
    tour-guiding
  • To promote ecotourism and develop the quality of
    tour operations in order to attract tourists.

Ecotourism agency in Chiang Mai
10
Ecotourism Policies in Thailand
  • Policy and Strategy on the development of
    infrastructure and tourism services
  • To supply adequate basic infrastructure and
    services in ecotourism areas.

Lai Sue Thai Museum
A broken bridge in Sukho Thai
11
Ecotourism Policies in Thailand
  • Policy and Strategy on investment
  • To facilitate investment by small proprietors
    and local communities through providing support
    in terms of service quality, environment
    conservation and competitive capabilities.

Accommodation managed by Chinese community in Pai
Hill trip in Walking Street in Pai
12
Initiatives of Ecotourism in Thailand
  • Mass Campaign Program
  • There are three projects
  • -meetings between community leaders and people
  • -tourism training courses for hill tribes
  • -seminars on The Direction of Tourism
    Developing

13
Initiatives of Ecotourism in Thailand
  • Personnel Development Program
  • There are three projects
  • - a training course for guides to increase their
    knowledge
  • - a training course for mahouts and punters
  • - promoting volunteer assistance to tourists

14
Initiatives of Ecotourism in Thailand
  • Public Relations Program
  • There are two projects
  • - issuing press releases
  • - inviting the media to tourist attractions

15
Initiatives of Ecotourism in Thailand
  • Handicraft Promotion Program
  • There is a project on promotion of souvenirs

Walking Street in Chiang Mai
16
Initiatives of Ecotourism in Thailand
  • Marketing Promotion Program
  • There are two projects
  • - getting private businesses to participate in
  • the International Travel Show
  • - organizing a natural journey

17
Initiatives of Ecotourism in Thailand
  • Cultural Conservation Program
  • There is a project to conserve an ancient house
    and culture

18
SWOT Analysis of Ecotourism in Thailand
  • Strength
  • High of potentials

Elephant riding in Chiang Mai
Pra Nang Bay in Krabi
19
SWOT Analysis of Ecotourism in Thailand
  • Weakness
  • Lack of proper management plans and guidelines
  • Weakness in marketing
  • Lack of partnership programs

20
SWOT Analysis of Ecotourism in Thailand
  • Opportunity
  • Increasing of interest in new trends of tourism

Foreigners Tourists in Sukho Thai
21
SWOT Analysis of Ecotourism in Thailand
  • Threat
  • Misunderstood of concepts

Souvenirs shop in Surathani
22
Arguments
  • Can mass tourism be ecotourism at the same time?
  • Yes, depends on capability and management
    systems.
  • No, the more people the more impacts specially
    natural tourist attraction.

23
Arguments
  • only natural tourism attritions can be ecotourism
  • Ecotourism concept can be used in other kinds of
    tourism as long as there are 3 concepts
    education, conservation, and local participate

24
Study aboard and Ecotourism
  • Education

25
Study aboard and Ecotourism
26
Study aboard and Ecotourism
27
Study aboard and Ecotourism
  • Local Participation

28
Study aboard and Ecotourism
29
Conclusion
  • The overall goal of ecotourism development in
    Thailand is to develop sustainable industry, to
    maintain a healthy natural and social
    environment, and to foster self-reliance. Because
    ecotourism involves the management of natural
    resources, socio-development, community
    participation and general betterment of human
    life styles, policies relating to all these
    matters have to be considered together and each
    has to be influenced for the better. The related
    policies are in the fields of environment,
    forestry and resource management sustainable
    tourism socio-economic development, community
    participation and human development.

30
Conclusion
  • However, the standard of ecotourism services is
    still low. At present,
  • ecotourism operators have, in general, not
    reached the required
  • standard and there is a great need for
    instruction and support by the
  • relevant agencies. Moreover, most of the
    existing focus is on
  • adventure travel and nature appreciation rather
    than the more serious
  • educational aspects of travel in a natural and
    cultural setting. The
  • latter would have greater impact on the goal of
    promoting
  • sustainability. Several ecotourism attractions
    are not ready to take
  • tourists because of the lack of proper promotion
    and management.

31
Thank you
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