Mobile Communication, the Internet and the Net of Social Relations - PowerPoint PPT Presentation

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Mobile Communication, the Internet and the Net of Social Relations

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Title: Mobile Communication, the Internet and the Net of Social Relations


1
Mobile Communication, the Internet and the Net of
Social Relations
  • Friedrich Krotz
  • University of Erfurt, Germany

2
Changing the Perspective Analyzing the Mobile
Phone vs. Analyzing the Everyday life of the
people
3
Overview
  1. Mediatization becoming mediated by media
  2. Changing Social Relations by Mobile Phone and the
    Internet
  3. But different changes by Mobile Phone and the
    Internet, refering to relations
  4. Conclusions Mediatization

4
1 Mediatization becoming mediated by the media
Changing communication in society, culture and by
individuals
5
Mediatization
  • Means a long term process of changing conditions
    of communication
  • as new media come up and old media are used in
    new ways and so the media environments of the
    people are changing
  • new forms of communication today (mainly Mobile
    Net, Internet, Interactive Communication and the
    Mix of all)

6
Mediatization
  • As a construct (like Globalization and
    Individualization) to describe the development of
    the digital media becoming a part of culture and
    society
  • As a micro concept to describe the changing
    everyday life of men and women by more and more
    using digital media
  • As a macro concept to describe the changing of
    economy, culture, society

7
Everyday Life in the industrial society
8
Everyday life in the media society
The Media
9
Consequences
  • All areas of life are concerned leisure and
    work,
  • new realities and situations came up
  • new orientations by reference and membership
    groups
  • new experiences, roles, social relations
  • New forms of identity and of forms of living
    together

10
2 Changing social relations by Mobile Phone and
Internet
11
In the industrial Society
  • Most people mainly lived in an net of personal,
    social and parasocial relations
  • Personal Relations maintained by
    Face-to-face-communication,
  • With media of interpersonal communication being
    helpful from time to time
  • Maintained by mass media (parasocial relations)
  • (all media help to maintain social relations
    between social groups)

12
The Net of (para-)social/personal Relations

Ally McBeal
Aunt
Working Colleague
Person
Mother
Aquaintance
Partner
Neighbour
Friend
13
Social Net by Membership- and Reference Groups
Social groups/classes
Hobbygroup

Fans of the same Soccer club
Team at the job /Peergroup
Person
Family
Fans liking the same Music style, soap ...
Religion
14
The digitally mediated everyday life
Hobbygroup

Fans of the same Soccer club
Ally McBeal
Aunt
Team at the job /Peergroup
Working Colleague
Person
Mother
Person
Aquaintance
Partner
Neighbour
Family
Friend
Fans liking the Same Music style
Religion
15
In the upcoming Media Society
  • The net of everyday life interaction and
    communication
  • is intertwined and intermingled by a net of
    digitally mediated forms of communication
  • especially by mobile phone and Internetrelated PC
    (more and more refering to interactive
    communication)
  • but how and with which effects?

16
Thesis changing situations of Communication
  • For both the Internet and the mobile phone
  • The use changes the situation a person is in as
    it separates from the present persons
  • The use in addition produces a simultaneous
    second situation as it connects with another
    person
  • Even the presence of a media influences the
    situation It is a latent possibility. It serves
    to present myself in a specific way and to manage
    impression. It serves to control the situation.

17
Mobile phone and a given prior situation
Common face-to-face-Situation
Person A
Person B
Person D
Person C
Adresses a specific person Control of situation
18
Computer/Internet and a given prior situation
Home/Office
Enter an open virtual space
Person A
Household mebers or office colleagues
You must not adress a person, thus open for new
relations Politics of the family/the office
19
Conclusion
  • Mediatization We more and more are in such
    simultaeous situations
  • Both media
  • Separate from the actual situation - but what
    type of situation?
  • Connects with other persons - but what type of
    persons?
  • Helps to control the situation - but what type of
    situation?

20
3 Differences between Internet/PC and Mobile
Phone refering to relations
  • Thesis
  • Mobile phone and Internet/PC affect situation in
    a different way Each changes another type of
    situations and each connect to another type of
    additional situation

21
Thus
  • Each of them is important for different
    situations
  • which it changes and
  • which it creates
  • by technical features
  • by Culture

22
The Internet
23
Internet/PC
  • Traditionally and by culture, the computer is
    seen as a stand allone computer, which may have
    a connection to the Internet, in addition
    (Internet inside of PC)
  • Technically, Internet/PC is mostly used at home
    or in office, as they are not so easy to
    transport

24
  • Thus, Internet/PC
  • Is important for the politics of the family and
    organizes difference, e.g. between man and woman
  • separates from relations to colleagues, household
    and family (specific place or room)
  • Using the internet is organized as entering a
    virtual space, there you can maintain existing
    relations, but you also can start new relations

25
Mobile Phone
26
The mobile phone
  • Is culturally understood as a phone (although it
    is a little computer). Therefor, it seen to be
    used mainly to speak with a selected other person
    (or send him or her a SMS), the adress of which
    you know
  • Technically it may be used (nearly) everywhere,
    as the connecting nets are everywhere and it is
    easy to transport

27
Thus, the mobile phone
  • Mostly plays a role to control situations and
    manage impressions outside of home
  • Mostly separates from unknown people in unknown
    situations/does not disturb relations
  • Using the mobile phone means you must adress a
    specific person with his/her phone number it
    connects mainly with known persons
  • You can only maintain existing relations

28
Personal Relations byInternet/PC
Mobile phone
  • Separates from relations to family/colleagues
  • Is important for the politics of family
  • Using the Internet is organized to enter a
    specific virtual space
  • There one can maintain personal relations, but
    you one can also start new relations
  • Separates from often unknown persons/ no
    relations
  • Helps to Controll the situation /manage
    impressions
  • Signalizes a life style
  • Connects with known persons an identifier of
    which you must know
  • Helps to maintain relations in mobile times

29
4 Conclusions Mediatization
  • Every individual lives in a space of possible
    contacts
  • and in a net of personal, social and parasocial
    relations, based on all types of communication
    contacts
  • Interpersonal face to face
  • Interpersonal mediated
  • Parasocial
  • interactive/artificial

30
Starting from the everyday life of people we know
  1. There is a space of possible communication
    contacts
  2. a net of social, personal and parasocial
    relations based on realized communication
    contacts, more and more by different media

31
Social, Parasocial, Personal Relations
  • 3. are important for social integration, the
    roles of a person, his or her experiences,
    reflection, inner dialog and thus for his or her
    social character and his identy
  • 4. A person is a society in miniature, as she or
    he consists of the roles and experiences made in
    roles (Lindesmith and Strauss, following Tamotsu
    Shibutani)

32
  • This space of possible contacts and also the net
    of relations is probably changed by the digital
    media
  • But these changes depend on which media is used
    and which cultural and technical conditions are
    given
  • Not only relations change, but in a similar way
    the orientation given by reference groups and
    membership groups

33
As a result about Mediatization
  1. The communicational and relational net of
    everyday live is overlapped by the net of
    digitalized communication
  2. An intertwining and intermingling net of everyday
    life including digital media comes into
    existence, which gets more and more
    importance/different influences
  3. The mobile phone separates from more unknown
    situations and helps to maintain existing
    relations
  4. The Internet/PC separates from given more stable
    structures and offers also new relations

34
If In/PC and Mobile phone are of future importance
  • we can conclude that different types of new
    persons will come into existence, depending on
    their media use
  • How stable are they? How different? It depends on
    what?
  • This needs long term empirical research
  • as a result of Mediatization/Element of Medium
    Theory

35
We are living in a huge experiment Who
Controls?(Thanks for your attention)Friedrich.K
rotz_at_uni-erfurt.de
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