Welcome to the SP Art Studio.

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Welcome to the SP Art Studio. NOTE Your design
cannot be started until you complete and return
this brief.
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4. The NapkinDrawing
5. Your Design Elements
6. Complete!
3. About Your Org
2. Tips
1. Overview
How Design Team Works
Video Here
Lets make some amazing artwork together! We can
start designing once we see your ideas.
Please complete each green box in the following
slides and email this back to us.
LIMIT REVISIONS
OUR DESIGN TEAM
A GREAT EXPERIENCE
Weve recruited world-class artists to make sure
your vision becomes reality. This brief is just
an overall guide for our artists, feel free to
add or delete slides as necessary to convey your
input.
In order for us to make hundreds of posters for
free we must limit the design revisions to just
two. Please keep this in mind, and make this
brief as accurate as possible! Dont worry, well
work with you, but lets try to get it right the
first time!
Squadron Posters takes pride in creating lasting
artwork and lasting relationships. Please let us
know if theres anything we can do to make this
experience better!
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4. The NapkinDrawing
5. Your Design Elements
6. Complete!
3. About Your Org
2. Tips
1. Overview
What makes a Squadron Poster?
Travel
Adventure
Beauty
We create posters featuring iconic skylines and
landmarksOf course, McChord AFB isnt in Seattle
but if youre stationed there, your adventure
surely involves the Space Needle! This is what
makes Squadron Posters differentits about
remembering where youve lived and what youve
seen with a vintage-themed travel poster.
Lets make artwork so beautiful youll hang it in
your living room! Anyone can illustrate a gray
aircraft on a white background. At Squadron
Posters we make original, stunning artwork!

• Your adventure turned into
• Custom Recruiting Poster
• Personal Movie Poster
• Join the cause!
• Propoganda-style prints

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4. The NapkinDrawing
5. Your Design Elements
6. Complete!
3. About Your Org
2. Tips
1. Overview
Dos
Donts
What to do

• We strongly suggest limiting patches to 2 or less
• Dont cram too many aircraft onto a poster. It
  looks crowded just plane bad (no pun intended)
• Dont try to make everyone in your organization
  happy (its impossible!)
• Try not to focus on base buildings, instead focus
  on the experience around the base.
• Dont make the audience too narrow
• Most issues revolve around requesting too much on
  one poster (keep it simple!)

What not to do

• Think about the travel and adventure that makes
  your poster unique.
• Use themes such as visit, come see or any
  other clever or creative idea you can come up
  with!
• Keep it clean and simple
• Look at your favorite designs, less is more!
• Be open to colors outside of a blue sky, green
  trees, and gray aircraft (this is a
  photograph)vintage prints are about unique color
  schemes!
• Be creative!

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3. About Your Org
4. The NapkinDrawing
5. Your Design Elements
6. Complete!
2. Tips
1. Overview
Tell us about your organization
Example The 6th Airlift Squadron (6 AS) is part
of the 305th Air Mobility Wing at Joint Base
McGuire-Dix-Lakehurst, New Jersey. It operates
the C-17A Globemaster III supporting the United
States Air Force global reach mission world wide.
McGuire is only 45 minutes away from
Philadelphia, an hour from Times Square, NYC and
right near the famous Jersey Shore. Its the
oldest airlift squadron in the Air Force! The
squadron name is the Bully Beef Express.
Your units public information here
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3. About Your Org
4. The NapkinDrawing
5. Your Design Elements
6. Complete!
2. Tips
1. Overview
The Napkin Drawing this is the most important
tool for your artist. Create a rough sketch of
your poster design idea. Dont worry about your
artistic skills, we just use the sketch to ensure
everything fits and it gives us a direction for
the overall layout. Draw on!
Your Napkin Drawing Here
Example
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
The Background We need a high resolution photo
to make the background, please place one in the
green box.
Your Background Photo here
Example Photo
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
Aircraft/Ships specifics Please place a photo
here with arrows pointing out the specific
antennas, prop blades, pods or anything that we
need to know to make the right model. Find a
photo that is from the same angle you wanted in
your napkin drawing. Also, please dont point out
anything classified, keep it to this and that.
Replace this with photo with your own, use arrows
for important things.
This
These Racks
These Racks
This Ball
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
Other Elements feel free to add anything here
for the artist to pull from.
Additional space for ideas, if needed!
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
Typography What is your poster going to say? We
recommend a top and bottom line as options for
your artist. Ultimitely, it will be up to them to
do what fits best on the design. Make sure to
type exactly what you want because our artist
will copy and paste from here (e.g. 345 Sq vs
345th SQ)
Your text here
PHOENIX ARIZONA
Learn to Fly the Viper At Luke AFB at Luke AFB
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
Inspiration Wed like to know your style and
taste for design. Please google image search
vintage travel poster and paste anything you
like in here. Also, squadronposters.com examples
work too.
Examples
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
Poster description Once you approve, the design
will be launched to over 50,000 facebook fans.
What do you want it to say on the product page
about your unit? Ensure this information is
public and not classified in nature.
Your type here
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5. Your Design Elements
3. About Your Org
4. The NapkinDrawing
6. Complete!
2. Tips
1. Overview
Your artwork is almost on our drafting tables!
Your artist is waiting! Please save and email
this to art_at_squadronposters.com Your artist
will work over the next few weeks to develop a
draft. We will contact you when its ready for
review!
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Thank you!
Team,
Headquartered in Portland, Oregon Phone
503-545-0156 Email squadronposters_at_gmail.com Web
www.squadronposters.com Facebook
www.facebook.com/squadronposters Twitter
www.twitter.com/squadronposters
50,000 likes
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