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An Example of Corporate Social Responsibility

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* * SRC worked with the local United Way organizations to place their dependent children. ... the networking that came out of ... communities by advocating and ... – PowerPoint PPT presentation

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Title: An Example of Corporate Social Responsibility


1
An Example of Corporate Social Responsibility
2
Question?
  • How does a company serve as a model on social
    responsibility and make a positive impact on the
    community?

3
Introducing SRC A Model for Corporate Social
Responsibility
  • In 2007, the SRC UW campaign raised approximately
    48K
  • In 2013, the campaign generated over 400K
  • How did this happen?
  • Educating Senior Management about United Way
  • Forming a United Way Committee of staff
    volunteers
  • Hosting Fun Events
  • Bringing in Agency speakers to educate the staff
  • Matching employee donations
  • Raising Awareness through group volunteer
    activities

4
Corporate Best Practices Align with UW
  • Give
  • Maintaining an enthusiastic work place campaign
  • Encouraging Leadership Donors
  • Paying dependents of SRC staff to intern at local
    non-profits
  • Advocate
  • Corporate Staff members serve on United Way and
    other non-profit Board of Directors
  • Encourage other companies to increase support
    (step-up challenge, presentations, etc.)
  • Volunteer
  • Coordinate group and Individual events
  • Report employee hours given back to the community

5

Meaningful Community Impact

GIVING
LEADING
ENGAGING
SERVING
6

Community Goals
  • Be a corporate role model (time, talent,
    treasure)
  • Sync philanthropy to mission
  • Align w/core values increase employee
    engagement
  • Share lessons learned
  • Provide program outlines based on proven models
    of success

7
SRCs 3 Pronged Approach
  • Volunteerism
  • Individual
  • Groups team building
  • Philanthropic giving
  • Financial in-kind
  • Matching personal donations
  • Community relations
  • Assisting groups
  • Sitting on boards
  • Encouraging others to join us

7
8

Creating a Program that Works
  • Involve employees for input
  • Offer a variety of options to keep people
    involved
  • National Volunteer Week
  • United Way campaigns
  • Season of Giving
  • Location based events/activities
  • Employee requests
  • Review committee

9
Key Components of Program
  • Corporate sponsored volunteer events
  • SRC Cares Web Site
  • Volunteer Fair
  • Volunteer Awards

10
Corporate Sponsored Event Examples
  • United Way Campaign Committee
  • Peanut Butter Jelly Sandwich Making
  • Habitat for Humanity Veterans Build
  • Earth Day Clean Up
  • Samaritan Center Meal Preparation (monthly)
  • Honor Flight
  • Food Bank of CNY Mailing
  • Food for Families Event (CNY Food Bank)
  • Christmas Bureau Distribution Day
  • Rescue Mission Harvest Dinner

11
Benefits for the Company the Community
  • Intrinsic employee morale
  • Culture family friendly
  • Community needed support
  • Brand reputation

11
12

Community Program Benefits
  • Employees
  • Culture
  • Community
  • Brand

I am proud to be working for an organization
that strongly emphasizes volunteer work, and puts
money back into the community.
12
13
A Unique Way of Giving Back
  • SRC created the Community Internship program in
    the summer of 2013
  • After successful pilot, SRC decide to continue
    program
  • The remainder of this presentation will focus on
    this very unique way of giving back to the
    community that is a win for all involved

14
SRC Internship Program Overview
  • Dependents of employees are paid by SRC to work
    at local non-profit organization
  • Win-win-win (employee/student organization
    community)
  • Start in June max 12 weeks
  • 20-40 hours/week - schedule negotiated in advance
  • Eligibility
  • Dependent child of an employee (any location)
  • Completed 1 year of a higher education program
  • Enrolled in 2013-2014 college program
  • Cumulative GPA 2.5
  • Max of 3 SRC Community Internships

15

SRC Community Internship Timeline

June-Aug
April-May
Feb-March
February
December
  • Internships Start
  • SRC Visits
  • Mid-Summer Event
  • Wrap-up Event
  • Interviews matches
  • Extend offers
  • Position requests due
  • Applications Open
  • Placements by 4/15
  • Orientation

Applications due 2/5
Ongoing communication
15
16

Measuring The Internship Program
  • Qualitative
  • Participation (yr. 1 50 students, 30
    organizations)
  • 16,370 hours provided to non-profits (29 hours
    per week, per student)
  • Retention - 100 of organizations 73 students
    indicated interest for 2014
  • Qualitative survey data
  • Student experience 63 Incredible, 34 Pretty
    Good, 3 Just OK
  • Organization experience 87.5 Excellent, 12.5
    Good

It is an experience that I will take with me
forever. I could not of asked for a better
summer job.
Influenced by many factors ( of employees with
college-age children, student majors, etc.)
17

Student Feedback
How did this experience compare to other jobs or
internships youve had?

Much better 73
A little better- 19
About the same- 8
This is one of the best jobs Ive ever had. The
level of fulfillment I gained from being able to
work and give back to my community has really put
me in a good place in life right now! I am
happier now than when I began this internship and
I have found a cause to champion in my community!
18

Parent Feedback
.
Cassidy plans on volunteering after the
internship ends. I think that speaks volumes
about the program when someone is excited to go
to work, is happy while they are there, and cant
wait to return in the future.

I believe that this (internship) has been a
PERFECT fit for her and shes been thriving
throughout the entire summer with the Salvation
Army. I am extremely grateful for the opportunity
that SRC presented for my daughter
I have to thank you so much this has been the
best summer for Sam she has enjoy the program so
much. This has been a wonderful experience for
her
19

Organization Feedback
How did your student compare with other interns
youve had?

Much Better-68
A little better 21.4
About the same 7
A little worse 3.6
They were instrumental in providing the extra
support to get projects that had been on the
burner for a long time completed. SRC interns
were truly a gift to ACR.
19
20
Testimonials United Way of CNY

Brian, Frank Lazarski (President of UWCNY), Samantha Brian, who is finished his accounting degree at St. John Fisher College this past fall, put his skills to good use by helping the Dunbar Center get their financial records in order. Because of the experience he gained at his internship, Brian received a job offer from Pricewaterhouse Coopers and began work after he graduated. Brian shared, I have found that the work that I did has impressed employers in interview situations and also helped my development from a student into a professional.  I was also able to help my community, which is the most important outcome. Finally, the networking that came out of this experience has been priceless in helping me towards my career goals.
Samantha is getting her masters degree in public health at SUNY Albany, and interned as an assistant to the president. Sam served as a liaison between SRC, the United Way, interns and community organizations, and provided administrative support to UWCNY staff. One of her favorite projects was organizing service day volunteer projects at one of the local non-profits. Sams work impressed UWCNY president Frank Lazarski who shared, Sam is very professional and takes on tasks without hesitation. She balances multiple assignments, occasionally last minute and complex, in a very organized manner. Weve had a lot of interns over the years, but Sam is by far one of the best. Samantha is getting her masters degree in public health at SUNY Albany, and interned as an assistant to the president. Sam served as a liaison between SRC, the United Way, interns and community organizations, and provided administrative support to UWCNY staff. One of her favorite projects was organizing service day volunteer projects at one of the local non-profits. Sams work impressed UWCNY president Frank Lazarski who shared, Sam is very professional and takes on tasks without hesitation. She balances multiple assignments, occasionally last minute and complex, in a very organized manner. Weve had a lot of interns over the years, but Sam is by far one of the best.
21
Testimonials Piedmont United Way
Jason interned with the Piedmont United Way in Culpepper, Va. He helped the agency's small staff with whatever needed to be done from mopping a flooded basement to troubleshooting computers. However, his main project was developing a new website for the organization which helped him get practical experience towards his computer engineering program at Geneva College. Jason shared, I really enjoyed working with this program. I feel I was able to significantly help who I was partnered with along with the added benefit of tuition toward my college expenses. I hope it continues next year so more people and organizations can benefit from it.
22
Testimonials UW of Greater Mercer County
Sarah interned with the United Way of Greater Mercer County in Lawrenceville, N.J. She spent her summer break from Princeton University assisting the resource development department on special projects, fundraising events, and their upcoming fundraising campaign. Although Sarahs internship didnt directly relate to her engineering major, she shared Its an experience with types of work that I would not have had otherwise, and I feel that working with a nonprofit and understanding how they do what they do is a valuable experience. I enjoy the projects Ive been working on and feel like Ive actually been making a difference.
23
Testimonials Dakota Center
Tyler is a management student at Park University. As a summer program assistant at the Dakota Center, Tyler worked with students between the ages of 7 and 12 in the centers youth summer program. In addition to chaperoning field trips, Tyler designed and delivered enrichment programs that improve literacy, math, science and social skills. He also assisted with some of Dakotas communications efforts. Tyler recently shared "The level of fulfillment I gained from this position from being able to work and give back to my community has really put me in a good place in life right now! I am happier now than when I began this internship and I have found a cause to champion in my community!"
24
Testimonials PEACE, Inc.
Andrea is studying education at SUNY Geneseo and was placed at PEACEs Sumner center. Her supervisor shared Andrea can think on her feet, she is always pleasant and cheerful, she is very easy to communicate with, always willing to do what is asked of her and the teachers and children all really like her. I did not expect someone that would catch on to the routine so fast and go and keep themselves busy without constant direction. Andrea relished working with young kids and thanks to this internship shes considering changing her career focus to early childhood education.
25
Testimonials Spanish Action League

Ben, was a junior at the University of Rochester and interned at the Spanish Action League as a youth mentor. Ben worked with bilingual children in the organizations summer program. Every day he practiced his Spanish while teaching life skills, providing recreational activities, and chaperoning the youth on field trips. Ben is pictured here with some of the students on a recent field trip to Wegmans Park. Ben says Ive had an amazing time so far, I love my job! His zest is paying off--the executive director made a point to share how extremely happy she is with Ben stating his enthusiasm to work with our childrens program is what the Spanish Action League needs.
26
View our Video athttp//youtu.be/QevKsuHnZVo
27
For More Information contactdabe_at_unitedway-cny.
orgdonations_at_srcinc.com
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