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Title: BUSINESS INFORMATION SOURCES FOREWORD. MODULE 1: INTRODUCTION TO BUSINESS INFORMATION EnIL International School on


1
BUSINESS INFORMATION SOURCESFOREWORD. MODULE
1 INTRODUCTION TO BUSINESS INFORMATION EnIL
International School on Business Information
Literacy, 13-17 October 2008, Rome, Italy
  • Dr. Sabina Cisek
  • Associate Professor
  • Institute of Information and Library Science,
    Jagiellonian University
  • Krakow, Poland
  • sabina.cisek_at_uj.edu.pl

2
FOREWORD THE COURSE OBJECTIVES, STRUCTURE,
CONTENT AND TRAINING METHODS
3
Business Information Sources the course
objectives
  • Familiarize participants with the concept and
    domain of business information
  • Give an overall presentation of the business
    information industry, services, sources and uses
  • Introduce selected business information resources
    focusing on free-of-charge and Open Access
    Web-based services and sources
  • Show how to use business information sources
    (mainly international in scope, in English) and
    provide opportunity for hands-on training

4
Business Information Sources the course
structure and content
  • Module 1 Introduction to business information
  • Module 2 Seeking for business information
    selected Web-based information resources
  • Module 3 Web 2.0 for business information

5
Business Information Sources the course
teaching-learning approach and training methods
  • Demonstration, discussion, elements of lecture,
    group-work, hands-on practice

6
Business Information Sources very selected
additional readings
  • Research guides and tutorials
  • BERA Business and Economics Research Advisor. A
    Series of Guides to Business and Economics Topics
    by Library of Congress http//www.loc.gov/rr/busin
    ess/BERA/index.html
  • Intute Virtual Training Suite http//www.vts.intu
    te.ac.uk/
  • Journals and weblogs
  • Business Information Review. Quarterly by Sage
    paid
  • ResourceShelf http//www.resourceshelf.com/ free

7
MODULE 1 INTRODUCTION TO BUSINESS INFORMATION
(BI)
8
The Module 1 structure and content
  • Meaning, definitions, terminology,
    characteristics and importance of business
    information
  • Business information needs and users
  • The business information industry producers and
    providers of BI
  • General description and categorization of BI
    resources

9
Meanings of the term business information
  • Business Information is a domain of activity
    that
  • involves preparing/producing information
    sources collecting, managing and giving access
    to them finding, evaluating and using
    information, etc.
  • includes products (i.e. business information
    resources), services, systems, professionals,
    organizations, needs, users and uses, etc.
  • Business information is a type of information

10
Definitions of business information
  • (1) Information FOR (doing) business
  • to make informed decisions short-term,
    long-term, strategic
  • to enhance business, products, technology with
    current information
  • to gain profit, recognition and success
  • (2) Information ABOUT business (and economics,
    and related issues)

11
Terminology
  • Business information
  • Business and economics information
  • Business intelligence
  • Competitive intelligence
  • nearly synonyms

12
Business information features
  • Business information should be reliable,
    trustworthy, authenticated, current, up-to-date
    but historical data and controversial issues
    may also be needed
  • Business information is based on resources that
    are already published and made available
  • Note a that does not mean these sources are
    always easily available
  • Note b of course there are exceptions ?

13
Business information areas
  • General business information resources
    starting points
  • Company information
  • Financial information investment information
  • Product and service information
  • Markets, marketing and trade information
  • Other

14
Business information needs, users and uses
  • Who needs business information? What for? Why
    business information makes a difference? Why
    business information literacy is an advantage
    for organizations and for everybody?
  • Discussion with the course participants

15
Business information needs, users and uses who
needs business information?
  • In professional life
  • business enterprises
  • associations, not-for-profit organizations, NGOs
  • central and local governments, authorities
  • journalists, writers
  • researchers, scientists, students
  • advisers, brokers, lawyers
  • In private life everybody
  • anybody who wants to set up a business
  • buyers
  • credit takers
  • complaining clients
  • investors
  • job seekers
  • tax payers

16
The Business Information Industry producers and
providers of BI (I)
  • Non-commercial
  • International organizations, like European Union,
    OECD, United Nations, for example
  • Your Europe Business (by EU European
    Commission) http//ec.europa.eu/youreurope/nav/en/
    business/index.html
  • Enterprise Europe Network (by EU European
    Commission) http//www.enterprise-europe-network.e
    c.europa.eu/index_en.htm
  • Governments bodies, administration, local
    authorities

17
The Business Information Industry producers and
providers of BI (II)
  • Libraries (academic, government, public),
    librarians, for example
  • Buffalo Erie County Public Library Reference
    Desk Business and Finance http//www.buffalolib.
    org/refdesk/index.asp
  • Harvard Business School Baker Library
    http//www.library.hbs.edu/guides/
  • NGOs
  • Professional associations, chambers of commerce
  • Universities, other educational/research
    institutions, scholars, students
  • Volunteers, enthusiasts

18
The Business Information Industry Producers and
Providers of BI (III)
  • Commercial
  • Commercial publishers and providers of BI
    resources, for example
  • Dun Bradstreet http//www.dnb.com/us/
  • Internet Securities, Inc. (trading as ISI
    Emerging Markets), http//www.securities.com/
  • Corporate intelligence centers
  • see The Society of Competitive Intelligence
    Professionals (SCIP) http//www.scip.org/
  • Information brokers independent information
    professionals
  • see the Association of Independent Information
    Professionals (AIIP) http//www.aiip.org/
  • Journals, for example
  • The Economist http//www4.economist.com/countrie
    s/

19
The business information sources
  • There exists a great amount of business
    information sources
  • Where and how to find them?
  • How to read and understand them?
  • How to evaluate them?
  • How to use them?

20
The business information sources categorization
(I)
  • By financial barriers / availability of
    information
  • Free information, for example
  • CIA World Factbook https//www.cia.gov/library/pub
    lications/the-world-factbook/index.html
  • Intute social sciences business
    http//www.intute.ac.uk/socialsciences/business/
  • Commercial information sold to the public, for
    example Business Source Complete (EBSCOhost)
  • Proprietary information not available, trade
    secrets

21
The business information sources categorization
(II)
  • Note
  • There are numerous commercial sources
    databases, directories, etc. that are available
    online
  • partly free basic information
  • partly free but you have to register or
    subscribe
  • partly as paid services, for fee
  • Examples
  • http//www.corporateinformation.com/
  • http//www.kompass.com/en/

22
The business information sources categorization
(III)
  • By producer/provider status (formality)
  • official (by government)
  • non-official (by commercial provider)
  • By format
  • electronic (online and offline), print, people
  • By level of processing
  • primary sources
  • secondary sources
  • tertiary sources

23
The business information sources categorization
(IV)
  • Online electronic sources by type of website
  • General-purpose (global and local) search
    engines, meta-search services, catalogs, portals
  • Specialized search tools (for example
    harvesting services, Deep Web directories)
  • Quality-controlled subject/information gateways,
    vertical portals
  • Full-text resources archives, e-journals,
    digital libraries, repositories
  • Web 2.0 forms blogs, wikis, etc.
  • Databases online
  • Institutions and organizations Websites
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