Apparel Manufacturing on a Global Platform

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• Apparel Manufacturing on a Global Platform
• Presented
• by
• Frances Harder
• Founder Fashion Business Inc.,
• Author Fashion For Profit

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Apparel Manufacturing on a Global Platform

• California is THE largest creative apparel center
  in the World
• 41 BILLION DOLLARS PER YEAR!
• Bigger than NY, London, Paris, Milan
• LAEDC

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Apparel Manufacturing on a Global Platform

• California Brands Are Big Business
• International demand for the California life
  style brands.
• Japan Fans for years
• Europe - Premium denim Surf
• CHINA 48 of ALL branded products are now being
  sold to the new emerging middle class

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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global PlatformPacsun
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
ST. John
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform
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Apparel Manufacturing on a Global Platform The
Gap Inc., Corporate Headquarters, San Francisco,
California
                                                  
                 
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Apparel Manufacturing on a Global Platform

• Global Mix
• Brands Counterfeit Problems
• Illegal drug money
• Child labor
• Mafia
• Terrorists activity Madrid bombing tracked to
  counterfeit operations

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Apparel Manufacturing on a Global Platform

• Global Mix - Chinas Growth
• China investing in other countries
• Viet Nam Cheaper labor
• Africa Cheap labor
• Italy MADE IN ITALY but by Chinese workers!
• USA - A must to serve the demand for speed to
  market.

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Apparel Manufacturing on a Global Platform

• Global Mix
• Mexico purchasing from LAs fast fashion marts
• Mexico South America partnering with Korean
  manufacturers to create FAST FASHION

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Apparel Manufacturing on a Global Platform

• Global Watch
• China becoming entrepreneurial
• China and India becoming CREATIVE - West must
  partner now for our industries future survival
  our own economy.
• Critical to invest in manufacturing in the US

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Apparel Manufacturing on a Global Platform

• INDIA TO SURPASE CHINAs economy BY 2020
• Economist Sept. 2010

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Apparel Manufacturing on a Global Platform

• A New Economy Demands a Changing Manufacturing
  Habit -
• Speed to Market - new buying habits of retailers
• Smaller orders but more often - How does this
  affect manufacturing apparel?
• Can International sourcing adjust to these new
  demands?
• Domestic Versus Off shore

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Apparel Manufacturing on a Global Platform

• Contracting - Domestic Off shore Production
• Speed to Market Domestic advantage
• Quality control Domestic advantage
• Smaller units produced Domestic advantage
• Off Shore Sourcing, Price Quantities
• Quality Payment issues
• Important to build relationships with all
  suppliers, Domestic and off shore

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Apparel Manufacturing on a Global Platform

• Important to Understand ALL Our Working Partners
  
• Understand their culture
• Trust their work
• Respect their lifestyle
• Get to know them - visit their factories and
  spend time to know who you are partnered with!

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Apparel Manufacturing on a Global Platform

• Questions US manufacturers must know and ask any
  domestic or international partner

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Apparel Manufacturing on a Global Platform

• Factory location Distance to ports
  infrastructure, logistics?
• Customer base and how long doing business?
• Turn time, minimums and production capacity?
• Pricing structure?
• Equipment inventory?
• Staffing structure?
• Technical abilities, testing and quality
  standards?
• Procedures and process control?
• Communication How many questions and redo's?

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Apparel Manufacturing on a Global Platform

• Social Labor Compliance
• Does the factory have its own officer responsible
  for compliance?
• Are they compliance with local International
  laws?
• Does factory contract third party auditors, or
  has customers conduct their own?

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Apparel Manufacturing on a Global Platform

• All these points must be addressed before the
  relationship can grow into a profitable
  PARTNERSHIP!

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Apparel Manufacturing on a Global Platform

• Sustainable Clothing!
• What do these buzz words really mean?
• Green?
• Organic? Uses more water!
• Recycle?
• Carbon Foot Print?
• Does the customer really care?

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Apparel Manufacturing on a Global Platform

• New Technology
• Brand Building using Social media changing
  traditional marketing methods.
• Twitter
• Facebook
• MySpace
• Linkedin

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Apparel Manufacturing on a Global Platform

• New Technology
• Who is buying on line?
• 46 Men 7pm to 1pm! ?
• Most online sales are branded products

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Apparel Manufacturing on a Global Platform

• New Technology
• Scanning patterns
• Automated Marker-Maker
• New textile Technology Smart fibers
• Modular manufacturing

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Apparel Manufacturing on a Global Platform

• New Technology
• Body scanning
• Mass Customization
• Direct from the manufacturer to customer
• Selling through online sales
• What will happen to the retailer?

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Apparel Manufacturing on a Global Platform
THANK YOU! Frances Harder Founder/Author
Fashion For Profit Fashion Business
Incorporated 213.892.1669 www.Fashionbizinc.org Fr
ances_at_fashionbizinc.org
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Apparel Manufacturing on a Global Platform

• About the FBI-
• Fashion Business Inc. (501c3) provides the
  fashion industry with the resources and training,
  to support its growth and profitability. The FBI
  offers targeted business education, sourcing,
  networking opportunities, marketing and
  consulting services through its resource center
  and business partnerships. The FBI exists to
  ensure the on going vibrancy of the American
  fashion industry.