Title: introduction to information systems: whiteley palgrave chapter 6 business activity
1 introduction to information systems whiteley /
palgrave chapter 6 business activity
Business Activity
2 introduction to information systems whiteley /
palgrave chapter 6 business activity
- The Operations Layer
- The operations level is where the goods are
delivered or service is delivered. - Functions that support operations include
- Marketing
- Purchasing
- Finance
- Personnel
- Innovation
- IS and IT
3The IS BusinessEnvironment
4 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Supply Chain
- For many organisations, in particular
manufacture, wholesale and retail, the production
process is dependant on - Suppliers for the input material to the process.
- Customers who are consumers of the output.
- This linkage is called the supply (or value)
chain - each stage in the chain adds value. -
5The supply chain (example of)
6 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Marketing
- Successful marketing is traditionally summed up
as achieving the four Ps - Product.
- Price.
- Promotion.
- Place
-
7 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Purchasing
- Organisations in manufacture, wholesale and
retail are dependant on their supply chains.
Efficient supply chains can enable - Just-in-time manufacture.
- Quick-response supply.
- IS and IT is extensively used in trade exchanges
and coordinating the supply chain. - All organisations need secondary supplies
products and services they use in their
operations. - Purchasing or secondary supplies is often manual,
bureaucratic and expensive an area where IS and
IT could be used.
8 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Finance
- Every organisation, public or private needs to
account for its income and expenditure - Annual income twenty pounds, annual expenditure
nineteen nineteen six, result happiness. Annual
income twenty pounds, annual expenditure twenty
pounds ought and six, result misery. - Charles Dickens - Mr Micawber
-
9 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Finance
- Financial Management raising capital and
ensuring that the company can cover the cost. - Management Accounting providing management with
financial information. - Financial Reporting balance sheet and a profit
and loss account.
10 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Personnel
- Functions of the personnel department (in
conjunction with line management) include - Recruitment.
- Training.
- Setting rates of pay.
- Appraisals.
- Redundancies.
- Health and Safety.
- Payroll and pensions.
- Trade union relations.
11 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Innovation
- Product Innovation new or updated product.
- Materials Innovation a change in the materials
used. - Process Innovation new ways of doing the job.
- Organisational Innovation new organisational
structure. - Marketing Innovation new way of promoting or
selling. - Pseudo Innovation new improved claim.
12 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Production
- Diversity of production process
- Manufacture organised and automated or a much
simpler process. - Selling wholesale and retail ranges from
large chains down to the local corner shop. - Transport moving of goods or people by land,
sea and air. Plus the telecomm industry. - Service this is a diverse category covering
banking, insurance, health, education and so on.
13Staff Structure Chart
Process
Conversion of
inputs by
combining them
to produce
outputs
Feedback
mechanism to
improve the
process
14 introduction to information systems whiteley /
palgrave chapter 6 business activity
- IS / IT
- The provision of IS / IT includes
- Business Information Systems.
- IT Infrastructure.
- Desktop.
- Support.
-
15 introduction to information systems whiteley /
palgrave chapter 6 business activity
- IS / IT
-
- Marketing CRM Systems
- Purchasing Procurement / EDI / Electronic
Markets - Finance Invoicing, Accounts Payable, General
Ledger, etc.. - Personnel Personnel Records / Payroll /
Pensions. - Innovation Computer Aided Design Systems (CAD).
- Operations
- Manufacturing computer aided manufacturing (CAM)
- Services banking systems, insurance systems,
etc. - Order Processing / Stock Control.
16 introduction to information systems whiteley /
palgrave chapter 6 business activity
- Exercise Outback PCs Ltd computing solutions
for rugged environments - Examine the IS/IT requirements of Outback PC