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Build your business, build your town

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Our response: WHK Cadetship Program. Entry level opportunity within our firm ... Our response: WHK Cadetship Program. Team environment, involvement in everything ... – PowerPoint PPT presentation

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Title: Build your business, build your town


1
Build your business, build your town
  • Attracting retaining attracting young
    professionals

2
Who is WHK Eastern Victoria
  • Formed in 1990 as a result of merger between
    Armitage Fawcett Downie Thomson
  • 8 offices across Eastern Victoria, 200 staff
  • Joined WHK Group in 1999
  • Publicly listed (ASX) accounting and financial
    planning group
  • 5th largest accounting group in Australia
  • 21 member firms
  • 14 based in regional areas/communities

3
Our Network of WHK Member Firms
WHK(North Queensland)
WHK(North Queensland)
WHK(South Queensland)
WHK Horwath (Brisbane - Qld)
WHK (Murray Darling - Vic, NSW, SA)
WHK Camerons (Northern NSW)
WHK (Western Victoria)
WHK (Central West NSW)
WHK Horwath (Melbourne - Vic)
WHK Horwath (Sydney - NSW)
WHK Gosling Chapman (Auckland - NZ)
WHK (Eastern Victoria)
WHK Coffey Davidson (Hastings - NZ)
WHK Sherwin Chan Walshe (Wellington - NZ)
WHK Horwath (Perth WA)
WHK (Albury - NSW)
WHK West Yates (Nelson - NZ)
Prescott Securities Limited (Adelaide - SA)
WHK (Tasmania)
WHK Taylors (Otago NZ)
WHK Cook Adam Ward Wilson (Southland Central
Otago - NZ)
4
Importance of People
  • 1 of 4 foundation stones of our business is
    PEOPLE
  • Our PEOPLE work with our clients
  • Our PEOPLE define our contribution to our
    communities
  • Our PEOPLE deliver on our business strategy

5
Talent identification and development
  • 14/21 member firms based in regional areas
  • Common challenge is sourcing talent
  • Smaller populations
  • Limited tertiary take up
  • Competing opportunities
  • Perception of career pathways remuneration
  • Bright lights BIG City

6
Understanding What Young People Want
  • Exciting
  • Structured real career pathways
  • Technical training and personal development
  • Empowerment, to be in the action and early
  • Variety of learning experiences
  • Flexibility
  • Culture of belonging and success

7
Our response WHK Cadetship Program
  • Entry level opportunity within our firm
  • Allows people to study university work on a
    casual basis
  • Flexible working hours - 1 day per week or
    holiday work be patient flexible
  • Practical experience support through on the job
    training

8
Our response WHK Cadetship Program
  • Team environment, involvement in everything
  • Commitment to a position in our firm upon
    completing study
  • Mentoring system
  • Cadets paid an hourly rate receive 1,000 each
    year towards study costs

9
Marketing Strategy
  • Invest the time be consistent stick at it
  • Have clear value proposition marketing
    collateral
  • Tell everyone, host information sessions
  • Public forums
  • Secondary schools
  • Your clients
  • Attend career expos at universities
  • Open door policy to work experience

10
Marketing Strategy
  • Make sure everyone in your business understands
    the importance of recruiting
  • ve reinforcement, reward recruitment referrals

11
What we have found
  • It takes time but you need to make a start and do
    something!!
  • Go for more than 1
  • Younger people add value to our business
  • Starting early promotes commitment retention
  • Positioning and reputation counts
  • People talk, The network is alive

12
Our cadets
  • Make sure everyone in your business understands
    the importance
  • Reward referrals

13
WHK445 Raymond Street SALE VIC 3850 Ph 03
5144 2500 Fax 03 5144 5840
www.whk.com.au
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