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Concept Attainment

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Canada's #1 best-seller.' 'Joe Hockey uses Face Powder aftershave lotion. ... 'Leggo my ....' 'Best of all Cavalier fits your budget. ... – PowerPoint PPT presentation

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Title: Concept Attainment


1
Concept Attainment
  • Advertising Data Set
  • ISAP
  • Grade 11

2
Focus Statement
  • The concept to be explored is related to
    advertising.

3
YES
  • Sparkle! Canadas 1 best-seller.
  • Joe Hockey uses Face Powder aftershave lotion.
  • She lives in Princes Royal. She spends her
    winters in the Swiss Alps. Her perfume Tusk.
  • Drive men who arent already crazy, crazy Lee
    Jeans.

4
NO
  • Betcha cant eat just one.
  • Its a honey of an O, its.
  • Good, good whole wheat.
  • You cant drink it slow, if its .

5
TESTERS
  • Finally Natural Glow! The natural shampoo with
    natures ingredients to bring out the natural
    glow in you.
  • Leggo my .
  • Best of all Cavalier fits your budget. So even
    though going out during your free time may cost a
    lot, getting there wont.
  • I gotta have my .

6
Concept
  • Persuasive advertising techniques versus slogans
    that products use as part of their advertising
    campaign
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