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Myers

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Cognitive Dissonance Theory. When attitudes & actions do not ... Act to reduce discomfort (dissonance) we feel when two of thoughts (cognitions) inconsistent ... – PowerPoint PPT presentation

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Title: Myers


1
Myers EXPLORING PSYCHOLOGY (6th Ed)
  • Chapter 15
  • Social Psychology
  • Modified from
  • James A. McCubbin, PhD
  • Clemson University
  • Worth Publishers

2
Social Psychology
  • Scientific study of how we think about,
    influence, relate to one another
  • Attribution Theory
  • Tendency to give causal explanation for someones
    behavior, often by crediting either situation or
    persons disposition

3
Attribution, Attitudes Actions
  • Fundamental Attribution Error
  • Tendency for observers, when analyzing anothers
    behavior, to underestimate impact of situation
    overestimate impact of personal disposition
  • Attitude
  • Belief feeling that predisposes one to respond
    in particular way to objects, people events

4
Social Thinking
  • Our behavior is affected by our inner attitudes
    as well as by external social influences

5
Social Thinking
  • Attitudes follow behavior
  • Cooperative actions feed mutual liking

6
Actions Attitudes
  • Foot-in-the-Door Phenomenon
  • Tendency for people who have first agreed to
    small request to comply later with larger request
  • Role
  • Set of expectations about social position
  • Defines how those in position ought to behave

7
Actions Attitudes
  • Cognitive Dissonance Theory
  • When attitudes actions do not coincide,
    experience tension
  • Act to reduce discomfort (dissonance) we feel
    when two of thoughts (cognitions) inconsistent

8
Aschs Conformity Experiments
  • Informational Social Influence
  • Influence resulting from willingness to accept
    others opinions about reality

9
Social Influence
  • Conformity
  • Adjusting ones behavior or thinking to coincide
    with group standard
  • Conditions that strengthen (p547)
  • Normative Social Influence
  • Influence resulting from persons desire to gain
    approval or avoid disapproval

10
Milgrams Obedience Experiments
  • Social influences can make people conform to
    falsehoods or do destructive things

11
Group Influence
  • Social Facilitation
  • Improved performance of tasks in presence of
    others
  • Occurs with simple or well-learned tasks but not
    with difficult or not yet mastered tasks
  • Social Loafing
  • Tendency for people in group to exert less effort
    when pooling efforts toward common goal than when
    individually accountable

12
Group Influence Effects
  • Deindividuation
  • Loss of self-awareness self-restraint in group
    situations that foster arousal anonymity
  • Group Polarization
  • Enhancement of groups prevailing attitudes
    through discussion within group
  • Groupthink
  • Occurs when desire for harmony in decision-making
    group overrides realistic appraisal of
    alternatives

13
Social Relations
  • Prejudice
  • Unjustifiable ( usually negative) attitude
    toward group members
  • Involves stereotyped beliefs, negative feelings,
    predisposition to discriminatory action
  • Aggression
  • Any physical or verbal behavior intended to hurt
    or destroy

14
Altruism
  • Bystander effect
  • Decision-making process for bystander intervention

15
THE END
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