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2nd Business in the Parliament Conference

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U.S. HEADLINES IN THE LAST 6 MONTHS. It's Auld Lang Syne for Watson in Scotland ... Sport, culture and some politics. NJE-030419.043-20040609-lsinHR1 ... – PowerPoint PPT presentation

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Title: 2nd Business in the Parliament Conference


1
2nd Business in the Parliament Conference
2
Kevin SneaderDirector McKinsey Company
3
Scotlands International Image The Challenge
and the Opportunity
Business in Parliament
Kevin Sneader September 9, 2005
4
TODAYS DISCUSSION
1. Scotlands international image 2. The U.S. in
detail 3. A call to action
5
REFERENCE POINTS FOR TODAYS DISCUSSION
Population Millions
GDP/Capita US Thousands
GDP US Billions
121.3
5.1
23.6
Source OECD, 2001
6
NINE COUNTRIES ASSESSED
GDP USD Billions
11,700
U.S.
2,800
Germany
2,020
France
1,650
China
990
Canada
620
Australia
610
India
580
Russia
250
Dubai
7
OVERALL MENTIONS LAST 12 MONTHS
U.S.
Germany
France
Canada
Australia
Dubai
Russia
China
India
8
UNITED STATES MENTIONS IN THE LAST 12 MONTHS
Business
47
Politics
6
Sport
0
Culture/tourism
8
Other
0
Total
61
Mostly business with a little culture
Source McKinsey analysis of The Wall Street
Journal, June 2004-05
9
U.S. HEADLINES IN THE LAST 6 MONTHS
  1. Its Auld Lang Syne for Watson in ScotlandThe
    Washington Post, July 25, 2005
  2. In Scotland, a Grand Finale Nicklauss Final
    Appearance in a Major Will Be at a Pace He
    ReveresThe Washington Post, July 13, 2005
  3. The Writings On the Board for Woods in
    ScotlandThe New York Times, July 11, 2005
  4. Bombings Rewrite Agenda for World Leaders in
    ScotlandThe New York Times, July 8, 2005
  5. Vast Crowd Attends Rally for the Poor in
    ScotlandThe New York Times, July 3, 2005
  6. Enron and Royal Bank of Scotland Settle
    LawsuitThe New York Times, June 18, 2005
  7. Generations of Residents Settle Down in
    ScotlandThe Washington Post, June 18, 2005
  8. World Briefing Europe Scotland First Royal
    DutyThe New York Times, April 15, 2005

10
GERMANY MENTIONS IN THE LAST 12 MONTHS
Business
22
Politics
31
Sport
139
Culture/tourism
48
Other
12
Total
252
Sport, culture and some politics
Source McKinsey analysis of mentions in
Frankfurter Allgemeine Zeitung
11
FRANCE MENTIONS IN THE LAST 12 MONTHS
Business
19
Politics
44
Sport
62
Culture/tourism
27
Other
14
Total
166
Sport, politics and culture
Source McKinsey analysis of Le Monde, June
2004-05
12
CANADA MENTIONS IN THE LAST 12 MONTHS
Business
29
Politics
252
Sport
0
Culture/tourism
119
Other
9
Total
409
Politics and culture little business
Source McKinsey analysis of Globe and Mall,
June 2004-05
13
AUSTRALIA MENTIONS IN THE LAST 12 MONTHS
Business
70
Politics
10
Sport
20
Culture/tourism
17
Other
21
Total
139
Business but Singapore dominates
Source McKinsey analysis of mentions in
Australian Financial Review, June 2004-05
14
GULF MENTIONS IN THE LAST 12 MONTHS
Business
5
Politics
11
Sport
61
Culture/tourism
15
Other
3
Total
95
Sport for the expats
Source McKinsey analysis of Gulf News, June
2004-05
15
RUSSIA MENTIONS IN THE LAST 12 MONTHS
Business
23
Politics
4
Sport
0
Culture/tourism
12
Other
3
Total
42
Business and culture
Source McKinsey analysis of Veddmosti, June
2004-05
16
CHINA MENTIONS IN THE LAST 12 MONTHS
China Daily
Peoples Daily
China Business
Overshadowed by others
Source McKinsey analysis
17
INDIA MENTIONS IN THE LAST 12 MONTHS
Business
19
Politics
11
Sport
4
Culture/tourism
11
Other
20
Total
65
Limited but equally spread presence
Source McKinsey analysis of Economic Times
18
BUSINESS MENTIONS LAST 12 MONTHS
Scotland
U.S.
47
Germany
22
19
France
Canada
29
Australia
70
Dubai
5
Russia
19
India
19
19
TODAYS DISCUSSION
1. Scotlands international image 2. The U.S. in
detail 3. A call to action
20
MENTIONS OF SCOTLAND IN THE U.S. PRESS
2003-04
Business
163
Politics
181
Sport
218
Culture/tourism
133
Other
68
Total
764
Source McKinsey analysis of New York Times,
Washington Post, CNN, Wall Street Journal, Forbes
Fortune
21
MENTIONS IN U.S. PRESS
Source McKinsey analysis of New York Times,
Washington Post, CNN, Wall Street Journal, Forbes
Fortune
22
TODAYS DISCUSSION
1. Scotlands international image 2. The U.S. in
detail 3. A call to action
23
SIX FACTORS THAT SHAPE ECONOMIC IMAGE
People
Capital
Infrastructure
Tax and regulatory
Business
Innovation/ideas
Networks
24
ONE WORD
FOCUS
25
GOVERNMENT TWO ACTIONS
Stimulate/nurture competition
1
Support regulatory reform
2
26
THE PUBLIC SECTOR THREE POINTS
1
Articulate a vision of reform
2
Borrow with pride
3
Drive best practice and organizational change
27
THE PRIVATE SECTOR THREE POINTS
1
Act as if your sector is twice as competitive
2
Be ruthless about getting value from IT
3
Seek out best practice
28
WHAT DO THE FOLLOWING HAVE IN COMMON?
29
2nd Business in the Parliament Conference
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