Role of El Dorado Airport in the Development of the Bogot Region

1
Role of El Dorado Airport in the Development of
the Bogotá Region

• Atlanta, April 2005
• Rafael I. Mariño
• Enrique Tafur

2
Overview

• Economic Impact of the Airport
• Privatization of the Airport
• Planning Economic Development
• Possibilities
•    The Bogotá Hub Business opportunities
  Cargo, Passengers, Aircraft Maintenance
•     New regulations required. Open skies Allow
  triangulation for cargo carriers

3
Issues

• Economic Role of the Airport
• Airport Development Scenarios The MASTER PLAN
  of Airports de Paris vs. Projections based upon
  Regional development strategies.
• Airport as an Economic Development Tool
• Agroindustrial businesses expected from the
  promotion of CELTA Trade Park and the
  Agroindustrial Megaproject of Bogotá
  Cundinamarca
• Knowledge-based businesses of the region have
  wide external trade and the sustenance of those
  businesses and hence, the economy, largely rests
  on the availability of a good airport and air
  service.
• Airport Project Evaluation/ Privatization
• The region requires that the concession will lead
  El Dorado to become the main cargo and passenger
  hub in Latin America.

4
The El Dorado International Airport

• El Dorado Airport mobilizes 7 million passengers
  and about half a million tons of cargo per year.
  Since the year 2000, the growth has been 12 for
  domestic freight and 6 for international
  operations.
• Both CARCE of Bogotá and the private sector agree
  that the region foreign trade will grow
  considerably because of the negotiation of the
  Free Trade Agreement with US. In addition,
  thanks to the strategies under way, PEER states
  that the region must yield an average per capita
  exports of 1, 000 in 10 years, sevenfold the
  present exports. Thus, in ten years it is
  expected an increase of exports from the Bogotá
  Region from 1,504 million to 10,550.
• Bogotá is at less than 6 hours by plane from any
  capital in the continent, and at less than 9
  hours from most of the main cities in the world.
  Bogotá is closer to the US than most of their
  international suppliers. One kilogram is only at
  0.90 from Bogotá but the same kilogram is almost
  at 4.00 from any Southeastern Asian city. In
  other words, Bogotá is fourfold closer than Asia
  and threefold closer that Europe to the US.
• The Cámara de Comercio de Bogotá CCB, with the
  technical assistance of the Andean Development
  Corporation CAF is patronizing the studies
  related with the Agroindustrial Megaproject for
  the Region. This initiative is expected to
  produce 2 million tons of fresh produce that will
  yield sales of 1,700 million of high added
  value agro-industrial products, obtained from new
  strategies of farmers association, excellent
  logistics and efficient transform processes in
  modern agro-industrial plants expected to be
  located in CELTA.

5
Privatization of El Dorado Airport

• The Colombian Government contracted with KPMG
  Consulting the structuring documents to bid the
  privatization of El Dorado Airport. The bidding
  documents are expected to be available by the end
  of May, 2005
• The CCB and the CARCE are aware of the growing
  concern about the importance that the El Dorado
  privatization will have to the future of the
  regions exports and to this end has organized
  several forums to study this subjects. Air
  transport is a very important cost component of
  exportable goods for cut flowers, for example,
  freight costs represent 30 of total costs to the
  US and 60 to Europe.
• There should be a benchmarking with other similar
  airport tariffs and costs because, although many
  believe that El Dorado is efficient, is number 2
  in costs in Latin America. Whereas Kenya is able
  to send flowers to Holland at 1.65/kg, Colombia
  shipments to Miami cost 1.95/kg. Further
  tariffs and costs resulting from an improper
  privatization contract will unduly increase the
  cost of airport services and the region will
  become less competitive, thus hindering new or
  existing exports.
• It is necessary the the airports infrastructure
  be financed with resources provided more by the
  commercial activity than the airport services and
  tariffs.

6
Economic Impact of the Airport

• The Sabana de Bogotá and surrounding areas (cold
  tropics, altitude 2600 m) 180,000 ha rich
  agricultural land, with a population of hard
  working farming people with agricultural culture,
  adequate roads and public utility services.
• At present committed to grazing and other low
  value agricultural uses.
• Exception 6,000 ha of greenhouse fresh cut
  flowers. Colombia is the top US supplier (over
  700 million/yr). This industry demonstrates
  ability of farmers to run efficient farms and
  take advantage of premium marketing opportunities
  
• The Region has not yet developed its potential
  for growing and exporting high value fruit,
  berry, vegetable and herb crops.
• Except for a few exotic crops, all produce grown
  on the Sabana de Bogotá is sold into local
  markets. This is changing and the need for
  improved infrastructure for efficient
  distribution is evident.
• Opportunity a value added strategy based on a
  world-class food industry cluster that improves
  farmers incomes, provides significant new
  employment, and reduces traffic congestion and
  air pollution in the metropolitan area.

7
Actions and Perspectives

• Diplomatic and entrepreneurial efforts between
  Colombia and the US expected to lead to a
  bilateral commercial agreement. This FTA will
  motivate an increased demand of perishables to be
  exported both by air and sea containers.
• Colombian Ministry of Foreign Trade has made
  considerable effort to coordinate initiatives
  and embody public and private agencies to
  cooperate. Regional Agendas, Counsels and
  Advisory Committees have been given
  responsibilities to make regions attractive,
  productive and competitive in the world market.
• Two very important projects have been formulated
  for the Bogotá Region by CARCE1 seeking a more
  competitive local agriculture and stimulating
  establishment of foreign and local agribusiness
  to serve the global market consuming or
  transforming fresh produce through value adding
  processes
• CELTA Trade Park The Logistics and Industrial
  Platform
• The Agroindustrial Megaproject for the Bogotá
  Region.
• 1 CARCE Consejo Asesor Regional de Comercio
  Exterior (Foreign Trade Regional Advisory
  Committee)

8
Regional Economic Development Project 1CELTA
Trade Park

• The first project is CELTA Trade Park, (Center
  for Logistics and Transport Activities), which
  will be built in a 140 hectares located in the
  town of Funza, Cundinamarca (outskirts of Bogotá
  D.C.).
• strategically sited six kilometers west, across
  the Bogotá River, from the El Dorado
  International Airport, at the crossroads of all
  mayor highways to and from the City of Bogotá.
• CELTA will be a Zone of Logistics Activities
• Will be the Logistics Platform of the
  Agroindustrial Megaproject for the Region.
• CELTA will also be a Business Park.
• But not the usual business park, limited to real
  estate and property management. Celta is a
  completely new concept in urban develpment.
• CELTA is conceived more like a Science Park, a
  cluster of knowledge-based businesses that
  provides its own tenants business services and
  support, advice and technology transfer
  initiatives. CORPOCELTA, a non profit corporation
  will manage the science park initiative.

9
CELTA Trade Park

• CELTA Trade Park constitutes a logistics
  platform. It includes
• Dry Port
• Distribution Centers
• Integrated Perishable Agricultural Products
  Inspection and Treatment Center
• Perishables Complex and Storage Warehouses
  (ambient, cool, frozen)
• Freight Trucks Terminal and Trucking Servicing
  Facilities
• Trade Park
• World Trade Center (Hotel, Offices, Convention
  Center)
• Public Utilities Center (water, electricity,
  telephone, Internet, liquid and gas fuels,
  refrigeration, steam, etc)
• El Dorado West Air Cargo Terminal and
  interconnecting road
• These functional areas will be anchors that
• articulate the Trade Park

10
CELTA Concepts interactions among players
Virtual Space Information and Communication
Technologies
Caribbean Pacific Sea Ports
CELTA Trade Park
El Dorado Intl. Airport
Bogotá C/marca Region
11
CELTA Trade Park and West Air Cargo Terminal
Locations
Pacific
Atlantic
City of Bogotá
12
CELTA
Trade Park
13
BUSINESS CENTER
14
DRY PORT
15
TRUCK TERMINAL
16
TRUCK TERMINAL
17
AGROINDUSTRIAL COMPLEX
18
RECREATIONAL AREAS
19
Regional Economic Development Project 2
Agroindustrial Megaproject for Bogotá Region

• The second project, the Agroindustrial
  Megaproject for Bogotá and Cundinamarca, is
  largely dependent upon the logistic facilities
  that will offer CELTA.
• An integrated market driven virtual
  agro-industrial community for the integration of
  agribusiness entrepreneurs and farmers of the
  Region to the global markets
• To make it operative, a regional agribusiness
  corporation will be created. It will become the
  source of economic information and technical
  assistance for the regional agriculture and
  agribusiness. Its purposes are
• Production,
• Logistics,
• Economic development,
• Environmental stewardship,
• All framed in the latest technologies in
  information and communications TICs.

20
The Megaproject will take advantage of the world
market opportunities

• It is based on the tendencies of the world
  food industry, the most relevant being
• Natural Products, that conserve natural
  organoleptic characteristics of products, i.e.
  refrigerated, frozen, pasteurized, (including
  electronic pasteurization) or vacuum packed
  products.
• Clean and Organic Sustainable Agriculture
  Products, replaces chemical fertilizers and
  pesticides with natural soil management products
  and organic or biological control of pests and
  diseases, being kind to the environment.
• Convenience Products, precut salads, prepared
  entrees (cooked, frozen or pasteurized,catering
  rations hospitals, schools, military, airliners,
  etc).
• Innovation Products, gourmet fruits and
  vegetables, berries, mini vegetables,new flavors,
  colors and aromas, ethnic entrees.

21
The Megaproject is supported by three platforms

• The Megaproject provides a network management
  system environment for agriculture and
  agribusiness clusters, based on three platforms
• an economic platform,
• the technological platform for communications and
  supply chain management supported by The
  Connectivity Agenda of the Presidency of
  Colombia,
• and the logistics platform combines the existing
  road network, El Dorado Airport and CELTA Trade
  Park.

22
Megaprojects goals

• Its goals are
• To attract capital investment
• To attract world class food industries to settle
  in the region, taking advantage of the benefits
  and services to be provided by the CELTA Trade
  Park.
• To create and retain better-paying jobs for the
  people related with agriculture and
  agribusinesses.
• To establish linkages between small farmers and
  the agribusiness sector so that rural economies
  be greatly improved.
• To prepare the Region to respond to new market
  trends in food consumption through the expansion
  of Value Added Products for export. Markets
  suggest opportunities for new value added exports
  (potted plants, pre-arranged flowers,
  pre-packaged salad mixes).

23
US Trade and Development Agency

• On March 22, 2005, USTDA (the US Trade and
  Development Agency) awarded two grants totaling
  501,210 to CELTA, to fund feasibility studies on
  an integrated agricultural products inspection,
  distribution, and shipping link to Bogotás El
  Dorado International Airport.
• The grants reflect the US Governments overall
  commitment to support trade capacity building of
  Colombia
• to expand its ability to engage in international
  commerce.
• as an integral part of the negotiations on the US
  -Andean Free Trade Agreement.
• Overall, the grants support the development of a
  seamless and secure trade corridor for perishable
  agricultural products in the Bogotá region.

24
USTDAFirst feasibility study for the Bogotá
Region

• Seeks to enable Colombian farmers
• To comply with phytosanitary and security
  regulations necessary for the timely export of
  fresh produce and flowers.
• To ensure the safe, secure and rapid transport of
  perishable cargo from CELTA Trade Park to the El
  Dorado International Airport.
• It has two different components
• Component 1. Integrated Perishable Agricultural
  Products Inspection and Treatment Center Project.
  
• Component 2. El Dorado International Airport
  Access Road

25
USTDADetails of the components of the 1st study

• Component 1. Integrated Perishable Agricultural
  Products Inspection and Treatment Center Project.
• It will provide phytosanitary control by USDA (1)
  APHIS (2) and the Colombian ICA (3) and similar
  inspections by other countries.
• The services will be plant health inspection,
  plant treatment (including hot vapor, cold
  treatment, and electronic treatment) and
  quarantine (if needed). Following inspection, the
  produce would be palletized and covered for
  security inspection by electronic equipment
  before being transported to the cargo terminals
  at the El Dorado Airport for export.
• The total project is about 14 million. It will
  require the purchase of phytosanitary equipment
  and electronic cargo security surveillance
  equipment, the installation of phytosanitary and
  cargo inspection systems. All complying with
  airline security requirements applicable to fresh
  produce and flowers.
• Component 2. El Dorado International Airport
  Access Road
• The access road project will provide a paved road
  approximately 6 km connecting the east side of
  CELTA to the west side road network of the El
  Dorado Airport.
• This roadway is essential element viability of
  the Agroindustrial Megaproject to development
  high value fresh fruit, herb and vegetable
  production for export. These exports are
  primarily to the US, produced by farmers in the
  Sabana, within approximately two hours driving
  time to Bogotá.
• (1) USDA US Department of Agriculture
• (2) APHIS Animal Plant Health Inspection
  Service
• (3) ICA Instituto Colombiano Agropecuario

26
USTDASecond feasibility study

• Overview
• The Government of Colombia (GOC) is preparing a
  concession for the privatization of airport
  management and services at El Dorado
  International Airport, which is the major air
  cargo transport center in South America.
• Because of its strategic location and safety
  features, El Dorado can become the Primary
  Airfreight Hub in South America
• West Air Cargo Terminal for Perishable
  Agricultural Products at El Dorado International
  Airport.
• This new facility will provide the needed
  capacity to encourage the development of high
  value fresh fruit, herb and vegetable production
  on the Sabana.
• It will also encourage further development of
  fresh flower exports including the development of
  new value added flower products for export.
• it will reduce the traffic congestion and air
  pollution resulting from trucks delivering goods
  to the east side of the airport along city
  roadways to the east side of the airport.

27
USTDADetails of the 2nd study

• West Air Cargo Terminal for Perishable
  Agricultural Products at El Dorado International
  Airport
• The proposed terminal will be a central dedicated
  perishable agricultural product freight terminal
  to be located at the western side of the El
  Dorado International Airport.
• It will provide cross docking, cold and
  refrigerated storage and handling of agricultural
  produce in a secure site prior to the loading of
  these products onto aircraft for transport. It
  will relieve congestion in the existing east air
  cargo terminal area.
• The total project is about 12-14 million with
  approximately 10-12 million dollars in equipment
  and pre-engineered steel building materials
  estimated to have a value of approximately
  500,000 plus construction and site costs.
• This project will require the purchase of cross
  docking, computer and electronic cargo security
  surveillance equipment, as well as the design,
  development and operation of airfreight
  facilities to handle fresh produce and flowers.
• Particularly attention will need to be given to
  airfreight security issues including drug
  interdiction and security requirements for this
  type of facility.

28
Infrastructure and Regional Development

• Successful development of the projects whose
  feasibility studies will fund USTDA will be a
  first step for the long-term vitality of CELTA
  Trade Park and the Agroindustrial Megaproject in
  order to constitute an integrated regional
  agricultural system.
• The successful completion of other related
  projects, such as the dry port facility, as well
  as the potential for future additional
  processing, grading and packaging agribusiness
  projects - to be located in the CELTA complex -
  will support the export of high value
  agricultural products.
• Without its successful completion the whole
  scheme would be adversely affected even to the
  extent of losing much of its economic viability.

29
Conclusions

• The projects reviewed, -CELTA Trade Park, the
  Agroindustrial Megaproject, the Integrated
  Perishable Agricultural Products Inspection and
  Treatment Center, the West Air Cargo Terminal for
  Perishable Agricultural Products at El Dorado
  Airport and the connecting road -, are foundation
  projects that will motivate high value fresh
  fruits, vegetables and herbs production area on
  the Sabana de Bogotá.
• They will enhance expansion of value added flower
  products for export. Markets suggest
  opportunities for new value added exports (potted
  plants, pre-arranged flowers, pre-packaged salad
  mixes).
• Other projects may include processing of
  vegetables and fruits including freeze and
  pasteurized packaging, value added products such
  as pre-packaged salad mixes, pre-arranged
  flowers, potted plants and additional handling
  and storage facilities can benefit from the
  advantages CELTA offers.
• The US is in a unique position to be the main
  provider of goods and services to facilitate the
  development of these projects.
• Based on the experience of the flower industry,
  these projects will also create additional jobs
  and business opportunities in the US.

30
Thank you!
Rafael I. Marino agreste_at_cable.net.co Enrique
Tafur tarltda_at_yahoo.com
Visit our websites http//www.celtatradepark.com h
ttp//www.tda.gov/ http//www1.eps.gov/spg/TDA/TDA
1/TDA1/Reference2DNumber2D0551014A/SynopsisP.htm
l http//www1.eps.gov/spg/TDA/TDA1/TDA1/Reference
2DNumber2D0450025B/SynopsisP.html
31
Colombian Regional Bodies to make the Regions
Competitive
El Ministerio de Comercio Industria y Turismo,
creó las Agendas Regionales de Competitividad,
paracoordinar a nivel regional las distintas
instituciones. (Oficinas territoriales del
Ministerio de Agricultura, Comités locales de
empleo, Consejos regionales de Mipymes, Comités
Asesores Regionales de Comercio Exterior,
Consejos Regionales de Ciencia y Tecnología,
Centros Regionales de Productividad, Turismo,
CARCES Tipo A Bogotá, Cundinamarca, Valle,
Antioquia, Atlántico, Bolívar, Nariño, Risaralda,
Caldas, Santander). El objetivo de estas Agendas
es articular e institucionalizar los programas y
proyectos de competitividad que vienen realizando
en simultáneo las instituciones del orden
nacional y las regiones, incluyendo aspectos de
política, estructura operativa y recursos
financieros para su ejecución y orientar la
estrategia de COMPETITIVIDAD REGIONAL como
preparación el TLC Y ALCA.   Los Comités
Asesores Regionales de Comercio Exterior (CARCEs)
fueron creados mediante la Ley 7ª de 1991 y
reglamentados por los Artículos 7, 35 y 37 del
Decreto 2350 de 1991, son Comités virtuales
conformados por el sector privado, el sector
público, las universidades y los centros de
investigación de las regiones y constituyen el
enlace entre la región y el gobierno nacional
para promover la cultura exportadora, el
crecimiento de las exportaciones y la búsqueda de
la competitividad sistémica de las regiones. Son
departamentales y sirven de interlocutores entre
las regiones y el gobierno nacional para promover
la cultura exportadora, la competitividad y el
crecimiento de las exportaciones. Son
responsables de formular los Planes Estratégicos
de Exportaciones PEER y forman parte activa de la
Red Colombia Compite.  
32
Entities in charge of making the Bogotá Region
Competitive
Los análisis sobre la competitividad de Bogotá y
Cundinamarca en el contexto nacional indican que
la capital tiene el liderazgo frente al resto de
las regiones del país. En Latinoamérica, Bogotá
tiene el liderazgo entre las capitales de los
países de la Región Andina pero está rezagada
frente a ciudades como Santiago de Chile, Sao
Paulo, Buenos Aires y Ciudad de México. Es
propósito de la Región Bogotá Cundinamarca y de
su sector productivo (1) Llegar a ser una de las
primeras regiones competitivas de América Latina
(2) Mejorar la productividad de la región y de
las empresas, (3) Integrar su economía a la
región y al mercado global, manteniendo su
economía diversificada pero definiendo a Bogotá
como centro de servicios especializados y a
Cundinamarca como centro agroindustrial. (4)
Integrar formas de organización institucional
respetando la autonomía local y (5) Ser la región
más atractiva en calidad de vida por ofrecer un
entorno social y político estable y seguro. Un
Grupo Directivo que es el organismo máximo
responsable de adoptar las decisiones sobre el
Plan Regional de Competitividad. Lo integran en
un tercio representantes del sector público y los
dos tercios restantes representantes del sector
privado, de la academia y organizaciones cívicas
y sociales. Un Grupo Asesor integrado por
expertos en desarrollo económico, regional y
urbano, orientan a los Grupos de Gestión y al
Grupo Directivo. Siete Grupos de gestión del
Consejo formulan y gestionan los planes de acción
y los proyectos en temas estratégicos (1)
Formas de atracción de inversión, (2)
Exportaciones, (3) Cadenas productivas, (4)
Tecnología e innovación, (5) Cultura para la
productividad, (6) Relación con otras regiones y
(7) Plataforma funcional regional.
33
CARCE and PEER Bogotá Cundinamarca
  El grupo de exportaciones está conformado por
el Comité Asesor Regional de Comercio Exterior
CARCE de Bogotá y Cundinamarca. Es un organismo
cuya secretaría la ejerce la Cámara de Comercio
de Bogotá y está conformado por el sector
privado, el sector público, las universidades y
los centros de educación e investigación de la
región para promover la internacionalización,
contribuir a la creación de cultura exportadora,
al crecimiento de las exportaciones y la búsqueda
de la competitividad sistémica de la región.
34
The Logistics Platform Concept

• Este tráfico de carga y pasajeros de la región
  Bogotá Cundinamarca está generando una demanda de
  servicios logísticos especializados que requiere
  la creación de una infraestructura denominada
  Plataforma Logística, que se define como una
  superficie de terreno dotada de conexiones para
  el transporte inter-modal, de instalaciones de
  almacenaje, ruptura, concentración y distribución
  de carga, de centros de actividades terciarias
  relacionadas con el comercio internacional,
  oficinas para empresas de los distintos ámbitos
  de la producción que requieran información y
  conexión con las redes del comercio mundial, y de
  cualquier otro tipo de instalaciones que permitan
  intercalar procesos que aumenten el valor de las
  mercancías (envasado, etiquetado, control de
  calidad)
• Hoy en día la Plataforma Logística se concibe
  como una dotación económico territorial
  fundamental para la articulación de la economía
  regional, que permita el trabajo en RED con otras
  Plataformas Logísticas nacionales e
  internacionales. En la actual fase de
  globalización de la economía, las regiones y
  áreas metropolitanas precisan una inserción
  altamente eficiente y competitiva de sus
  complejos empresariales y de distribución en las
  redes internacionales, a través de una oferta
  empresarial, de infraestructuras y servicios
  logísticos y de transporte de mercancías
  altamente competitivos.
• Las Plataformas Logísticas, en este sentido,
  superan la concepción meramente urbanística y
  sectorial para concebirse como auténticas
  infraestructuras nodales del transporte de
  mercancías, de carácter estratégico para el
  sistema económico de sus regiones y áreas
  metropolitanas.

35
Site selection for the logistics platform CELTA
Trade Park

• Para escoger la localización de una Plataforma
  Logística/zona industrial, hay que tener en
  cuenta las exigencias de los operadores y
  empresas que habrán de instalarse en ella, y que
  son las siguientes (1) Alta conectividad con
  todos los puertos marítimos. (2) Alta
  conectividad terrestre, por medio de vías
  troncales nacionales. (3) Alta conectividad con
  el modo de transporte aéreo. (4) Bajos costos de
  instalación de las empresas en la plataforma. (5)
  Bajos costos de operación de las empresas desde
  la plataforma. Y (6) Favorables factores de
  entorno como imagen, calidad ambiental, entorno
  empresarial de alto nivel, proyección
  internacional, y sinergias informáticas y
  telemáticas que conviertan la Plataforma
  Logística/zona industrial en un área altamente
  eficiente y competitiva
• A estas consideraciones hay que añadir otra de
  tipo general, que tal vez sea la más importante a
  la hora de elegir el sitio de la Plataforma Si
  se ubica la Plataforma en el centro de gravedad
  logístico regional, se pueden atender las
  demandas que, de servicios logísticos
  especializados, están apareciendo por las
  crecientes necesidades de una recepción ordenada
  de la carga consolidada que proviene de otras
  zonas del país y de los puertos, y por la
  exigencia de una logística de abastecimiento y de
  distribución física en la ciudad-región que
  optimice la estructura de costos de la cadena
  productiva .
• Por estas razones la escogencia del cruce vial de
  la Autopista medellín con la vía
  Briceño-Siberia-Mosquera-Girardot aparece como
  el punto de mayor proyección para la localización
  de la Plataforma Logística Regional.

36
The City-Region Basic Data
37
The Megaproject expects farmers to benefit from
added value to their products

•   Logistics is the most efficient value
  aggregation mechanism in the supply chain.
  Ceteris paribus, good logistics makes a region
  more competitive in exports.
• A culture of world class standards applied to
  products, packing and processes will complement
  the benefit of appropriate logistics.
• Added value is not more technology or larger
  production scale, but a greater perceived value
  by the customer. It will encourage continued
  business.
• The Megaproject will promote the creation of
  networks of production that will tie farmers
  following market rules.
• The Megaproject will seek new business
  opportunities such as precut salads, gourmet
  rations and exotic fruit of added perceived value
  in terms of tropical colors, flavors and aromas
  from fruits and other perishables.

38
Competitive integration to access markets

• Mission The Megaproject will offer to the
  Region world class leadership, technology and
  standards to guarantee growth, make the food
  industry competitive in exports and an important
  local supplier.
• Vision To create for the Bogotá Region a
  leading world class food industry cluster,
  innovative, with a quick response to market
  changes and a superior local value adding
  supported on appropriate logistics.
• Strategy The Megaprojects export strategy is
  market driven. It will aim to large local added
  value components to agricultural products,
  supported on CELTA as its logistics platform, on
  the use of Technology of Information and
  Communication TICs as the technological platform
  and with due attention to the socio economic
  framework. In this context, appropriate farmers
  association schemes will assure technical
  assistance and supply of inputs and services to
  each individual production unit.

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Agroindustrial Megaproject Playground
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Basic Projections Agroindustrial Megaproject
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CELTA as a logistics and industrial zone

• From the business perspective CELTA is a zone of
  logistic and industrial activities
• oriented to house enterprises of the logistics
  sector, transportation and goods and services
  production companies that are highly dependent
  upon efficient logistics to be competitive.
• The zone takes adventage of break of flow of
  goods in the supply chain
• because of modal changes,
• cargo distribution or consolidation,
• value adding activities,
• inventory controls.
• inspections or legal entity changes.
• The zone becomes a fundamental economic and
  territorial resource to tie the local economy to
  the world market.
• The logistics platform must be one node of a
  network of production and consumer centers, cargo
  origins and destinations.
• Its aim is to optimize the logistic flow of
  goods, information and money.

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CELTA as a territorial enterprise

• From the territorial development and land use
  perspective.
• CELTA will be a park, with recreational
  facilities available to business people to
  augment productivity and set an image of a
  leading edge enterprise.
• To align the interests of landowners, city and
  the development strategy, CELTA separated all
  responsibilities as follows
• CELTA will head the strategy, the city of Funza
  will lead the legal parts and issue construction
  licenses
• and the landowners will create a land bankto
  administer the properties
• and the investors will proceed with the basic
  infrastructure
• required to start business.

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CELTA as a Science Park

• As a Science Park, Celta will be devoted to
  enterprises with logistics as its business model.
  
• From this perspective, will encourage synergies
  inside the Park,
• Foster access to capital markets, to technology,
  research programs and financial and venture
  capital networks.
• Furthermore, it will grant access to competitors
  outside the park, or to technological
  opportunities.and most important,
• assure access to business networks both domestic
  and international that provide chains of supply
  or distribution channels.

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Science Park as a Cluster

• A Science Park is a cluster of knowledge-based
  businesses that
• Provides business support, advice and technology
  transfer initiatives.
• Encourages and supports the starting up and
  incubation of innovation oriented, rapid growth,
  knowledge based businesses and assists the growth
  of the companies.
• Usually it is associated with one center of
  knowledge creation, enterprises such as a
  university or a research institute, to help the
  growth of business through
• Technology support and possibilities to
  strengthen technology transfer
• The opportunity to develop close interactions
  with the particular center.
• The use of formal and operational links with
  other universities, higher education institutes
  and research organizations.

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Science Park Services

• Promotes initiatives of value to its own tenants,
  facilitates the interchange of concepts, ideas
  and experiences and provides a forum for
  developing collaborative initiatives.
• Offers property, technology and business
  services. Some offer these in-house, while
  other develop networks of external experts whom
  they can rely upon to give good advice. Business
  services may include
• Property services such as office space,
  warehousing. The park may offer flexibility of
  lease terms.
• Administrative reception, telecommunications,
  including broadband connectivity, security,
  secretarial support, conference rooms and
  cafeterias, services that enable a company to
  move in and operate from day one.
• More advanced services include those that cover
  company development such as technology transfer,
  advice on intellectual property, access to loan
  and venture capital, student placements or
  marketing advice.

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Science Park - Additional Concepts

• Although Science Park is the generic term for
  technology park, research park, innovation
  center, or technology incubator, names may often
  be used simply to distinguish them for marketing
  and promotion.
• A technology incubator may support new start-up
  companies through the first phase of their life
  only, whereas a research park may well have only
  RD allowed on it a technology park may include
  high-tech manufacturing, or a medical park may
  describe a science park specializing in medical
  or healthcare-based companies.
• Some parks may start as big projects aimed at a
  whole region, while others start as one small
  building on a more localized basis.