Moderator: Vinchi Cuyegkeng, Head of Brand Solutions, APAC, Nokia Interactive Advertising Presenters - PowerPoint PPT Presentation

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Moderator: Vinchi Cuyegkeng, Head of Brand Solutions, APAC, Nokia Interactive Advertising Presenters

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Mobile Search Addressing & Educating the Consumer. Moderator: Vinchi Cuyegkeng, ... Web vs. Mobile search: research vs. answers ... – PowerPoint PPT presentation

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Title: Moderator: Vinchi Cuyegkeng, Head of Brand Solutions, APAC, Nokia Interactive Advertising Presenters


1
Moderator Vinchi Cuyegkeng, Head of Brand
Solutions, APAC, Nokia Interactive
AdvertisingPresentersMathias Kunze, Director
of Monetisation, Yahoo! Connected Life AsiaMark
Seeger, Digital Lead, Ogilvy
2
Discussion Points
  • Web vs. Mobile search research  vs. answers
  • Location based answers will be the key driver for
    mobile search
  • Local Search
  • Possibilities versus today's realities
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