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ITU Telecom World 2009, Geneva, 5-9 October 2009


... displays working day and night, in any weather, in different climatic conditions. ... and an opportunity of transmission only one channel of a sound accompaniment. ... – PowerPoint PPT presentation

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Title: ITU Telecom World 2009, Geneva, 5-9 October 2009

ITU Telecom World 2009, Geneva, 5-9 October
2009 Friday, October 2009 Future innovation
Scientific technological foundation
M. Krivo?heev. Chief Scientist. State Radio
Research Development Institute (NIIR) Moscow,
Honorary Chairman of ITU-R SG 6 Broadcasting
New directions of international standartization
in digital TV broadcasting, aimed at information
society development
First Draft Study Program on digital compression
of TV signals.
Fig. 1
Extraction from the Journal of the Royal
Television Society
Fig. 2
Draft of first Recommendation on digital
terrestrial TV broadcasting. It should fit in the
channels 6, 7 and 8 MHz.
Fig. 3
Second Plenary Meeting of RRC-2004. Geneva, ITU,
12 May 2004.
Fig. 4
Draft Recommendation BT.1306 on digital
terrestrial TV broadcasting
Draft First Recommendation on HDTV parameters for
studios and international programs exchange. USA,
Atlanta, 26 March 1990.
Fig. 6
After approval new version of Recommendation
BT.709 on 1st of June, 1999. Left to right J.
Raiser (FCC, USA), T. Utendall (ABC, USA), P.
Griffis (Microsoft, USA), V. Stepanian (Radio TV,
Iran), the Chairman of ITU-R SG 11 M. Krivocheev
(Russia), D. Wood (EBU), the Chairman of WBU
Technical committee J. Flaherty (USA).
Fig. 7
Emmy Award for ITU, ISO and IEC. Hollywood
recognized work on crucial video standard. From
left to right Malcolm Johnson, Director of ITUs
Telecommunication Standardization Bureau,
accompanied by three of the four Chairman of
Joint Video Team (JVT) Ajay Luthra, from
Motorola Gary Sullivan, from Microsoft and
Thomas Wiegand from the Fraunhofer Heinrich Hertz
Institute in Berlin, along with Scott Jameson,
Chair of the ISO/IEC Joint Technical Committee on
Information technology (ISO/IEC JTC-1).
The ceremony of ITU-R Award. In the center
Director of Radiocommunication Bureau V.
Timofeev on the right General Secretary of ITU
H. Touré, on the left representative of DTG B.
Slamin. Geneva, 16 October 2007.
Fig. 8
A hierarchy of spatial resolution in EHRI
Spatial resolution (number of samples) 1 920 ? 1 080 3 840 ? 2 160 5 760 ? 3 240 7 680 ? 4 320
Fig. 9
Fig. 10
Booklet and slogans of first interactive Telecom
Fig. 11
BO.1724 Interactive satellite broadcasting
systems (television, sound and data)   BT.1369
Basic principles for a worldwide common family of
systems for the provision of interactive
television services   BT.1434 Network
independent protocols for interactive systems
  BT.1435 Digital sound and television
broadcasting interaction channel through the
PSTN/ISDN   BT.1436 Transmission systems
for interactive cable television services
  BT.1507 Interaction channel using digital
enhanced cordless telecommunications (DECT)
system BT.1508 Interaction channel using global
system for mobile communications (GSM) BT.1549
Data link protocol for interaction
channel BT.1564 Interaction channel using local
multipoint distribution systems BT.1667
Terrestrial return channel for interactive
broadcasting services operating in the VHF/UHF
broadcast band based on Recommendation ITU-R
BT.1306 BT.1722 Harmonization of the
instruction set for the execution engine for
interactive TV applications   BT.1832 Digital
video broadcast-return channel terrestrial
(DVB-RCT) deployment scenarios and planning
Fig. 12
This Question is important for developers of 3D
TV systems in many countries for knowledge of
requirements for the international
standardization of their systems.
Fig. 13
Fig. 14
Digital videoinformational systems (VIS)
In crowded places of cities (the squares, railway
stations, stadiums, streets, the airports,
underground and etc.) are used traditional,
basically static ways of representation of the
visual information in the form of posters, bills,
a panel, and etc. Today it is already clear, that
in near perspective basically they will be
replaced with the displays working day and night,
in any weather, in different climatic conditions.
The slightest nuances in transmitted images will
be visible. All this will provide interactive VIS.
Fig. 15
In creation of programs for VIS, in integration
of broadcasting and VIS the telebroadcasting
companies, content companies, computer services,
and also the numerous telecommunication companies
in connection with increase in their traffic are
interested. Changes in advertising activity
regarding use of "home" and "outdoor" TV screens
are possible.
Fig. 16
Fig. 17
Fig. 18
Fig. 19
Use of loud-speaking means in most cases
extremely is not effective because of the limited
zone of collective reception and an opportunity
of transmission only one channel of a sound
accompaniment. Significant advantages will be
provided with autonomous service of viewers by
means of standard terminals of mobile
communication. Such approach offered by Russia,
became lawful in a kind of their escalating
distribution (the general number in the world
already today makes at least 4 billion at the
population of the Earth about 6,7 billion).
Fig. 20
The integrated model of functioning of
interactive videoinformational systems
Program functions
Technical functions
Optimum integration of TV broadcasting and own
VIS programs
Formation and transmission of VIS signals,
display, interactivity
Operators of digital telecommunication channels
(fibre-optic links, cables, satellites), mobile
communication, display systems, etc.
The telebroadcasting and content companies,
advertising, computer services, etc.
Control centres of distribution of VIS programs,
the warning, safety, interactivity, loading,
calculations, etc.
Fig. 21
The sphere of digital TV broadcasting extends, it
overgrow in one of dominating a component of an
information society, considering, that the eye
delivers to the person more than 80 of all
received information. Communication and many mass
media are more and more involved in it. The
global approach offered by Russia, will help to
solve new problems, including creation VIS.
Fig. 22
Processes which allowed to create the digital
Fig. 23
The steps of creation the digital dividend
Barring of widening of TV and HDTV standard radio
channels by approval of the 6-7-8 Concept, which
preserves the existing channels and frequency
plans refusing requests for new frequency bands
Release of analogue TV radio channels by
implementation of the multiprogram TV 6-7-8
Concept, which has provided the transmission of
several TV programs within one radio channel.
Release of a part of digital TV radio channels
due to the progress of video compression, new
methods of formation of TV images transmission
and emission of their signals, which will allow
to increase considerably the number of TV
programs transmitted within one radio channel and
also due to the introduction of VIS.
The Magazine Policy Tracker in March 2008
published that FCCs 700 MHz auction in 698-806
MHz band could be called the largest spectrum
auction in US history bids totaled nearly
US19.5 billion.
Fig. 24