WELCOME! European Business Club Kick-off

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WELCOME!European Business ClubKick-off
Thank you for joining us!
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Volunteer!
You chance to strengthen your leadership skills,
build your Kellogg network and give back to
Kellogg. Contact the respective co-chair or email
FKloepper2006_at_ We are looking for volunteers
to - Be a country rep for your home country and
represent it during a number of occasions
(Gosia) - Get involved in our media initiative
and help to further strengthen Kelloggs brand
name in Europe (Mikko) - Assist in identifying
and contacting European alumni in the Chicago
area (Antoine) - Organize our biggest social
events, the EBC ski trip and the EBC party!
(Gil)
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Jan
Gil
Social Goal Strengthen the social ties within
the overall Kellogg Community
Spring 2005
Fall 2006
Winter 2006

• Cultural Days in Chicago
• Theater / Blues Bar visit
• Social evening for DAK II with prospective
  students

• Euro TG Oktoberfest
• Milwaukee Day Trip
• GSB Mixer
• Visit of a Cubs game
• Blues Bar Visit

• DAK presentation
• TG Europe
• Ski week-end
• Europe Party / Euro Ball
• European Champions League in Foosball,
  Table Tennis and Billiards
• Bowling Night-out

• Social events between European and American
  students
• - Involvement of the greater community (Kellogg
  students, JVs, professors, PHD students, NU
  students, other clubs...)
• Country-dinner incl. music festival and a
  fashion Fairs
• JV Events

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Antoine
AlumniKeep the Kellogg spirit beyond the years
and beyond the frontiers Goal Strengthen the
link between European Alumni and Kellogg
Spring 2005
Fall 2006
Winter 2006

• Linking with Alumni in Europe
• Coordinate with country representatives a common
  communication for the alumni to build awareness
  of the EBC in Europe
• . Create a European alumni database

• Build loyalty of alumni to the EBC
• Develop a specific newsletter for alumni with
  information on alumni and on Kellogg
• .Survey alumni to better understand their needs
  and interests in being active in the club
• . Create a link with alumni country
  representatives to ensure a stronger
  communication between EBC and alumni

• Get alumni more involved in Kellogg
• Involve European alumni into the mentorship
  alumni program
• .Leverage alumni reunions to bring more European
  alumni at Kellogg
• Coordinate with alumni to bring them to Kellogg
  when they come in the US Speakers, EB Conference

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Claire
Remco
Career CorporateGoal To help European
students or students interested to work in Europe
with their career search, and attract
Euro-friendly companies to Kellogg.
Spring 2005
Fall 2006
Winter 2006

• Improve European recruiting
• Be link for companies between Kellogg students
  and European job opportunities
• Identify best practices to attract more European
  companies to campus
• Leverage CMC and alumni to increase number of job
  offers for EBC members in the US

• European Resume book
• Identify top 50 European MBA-hiring companies
• Send out European tailored resume book with 1st
  and 2nd year resumes to top 50 companies

• Mentoring program for 1st year students
• Career panel (20th of October)
• Resume reviews
• Offer mock interviews

• Support Eurotrek
• Coordinate and put in place the Eurotrek 2005

• Support EBC Conference
• Build on 1st conference experience and attract
  additional visitors

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Mikko
External relationsGoal Get the Kellogg name OUT
there in EUROLAND and the best from there IN into
Kellogg

• European Media Push
• Invite European speakers already in the US to
  come to Kellogg
• Strengthen the connections with other Business
  Schools European Clubs

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Ruben
MarketingGoal Strengthen awareness of EBC
among fellow students, alums and recruiters
through innovative marketing concepts
Spring 2005
Fall 2006
Winter 2006

• Conduct ongoing surveys with Students Alums to
  understand needs and expectations
• Promote local KSMART presentations
• Market the European Business Conference

• Maintain monthly newsletter
• Increase EBC awareness among American students
• Foster closer links with European faculty and
  PhD students at Kellogg and secure support from
  them to help promote Kellogg in Europe
• Organize co-sponsorship of events (e.g., Council
  of Foreign Relations, Board of Trade)
• Create a EBC forum on Business Week for
  prospective students

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Volunteer!
You chance to strengthen your leadership skills,
build your Kellogg network and give back to
Kellogg. Contact the respective co-chair or email
FKloepper2006_at_ We are looking for volunteers
to - Be a country rep for your home country and
represent it during a number of occasions
(Gosia) - Get involved in our media initiative
and help to further strengthen Kelloggs brand
name in Europe (Mikko) - Assist in identifying
and contacting European alumni in the Chicago
area (Antoine) - Organize our biggest social
events, the EBC ski trip and the EBC party!
(Gil)
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2005 - Last Year Overview
2006 European Business Conference

• 1st annual European Business Conference
• Last Years Theme
• Doing bbusiness across the Atlantic
• Two keynote speakers
• Hans-Paul Buerkner (CEO, BCG)
• Christoph Vogel (VP Strategy, Siemens Corp)
• More than 200 academics, students and business
  leaders in attendance from around the world

Hans-Paul Buerkner CEO, The Boston Consulting
Group
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2006 European Business Conference
Overview
Meet the Team

• February 15th, 2006
• Conference Topic Growth and Development of
  European Brands
• Proposed Panels
• Reforming Europe
• Innovations
• The world of Luxury Goods
• Proposed Sponsors
• Deloitte Consulting, European Commission, L'Oreal
• Proposed Speakers
• Red Bull, Real Madrid, LVMH, easyJet