"I am in the paradise ofIT knowledge Giuliano Ferreira, Systems Analyst Division of Libraries and Do

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"I am in the paradise of IT knowledge Giuliano
Ferreira, Systems Analyst Division of Libraries
and Documentation PUC Rio de Janeiro

• Rebecca Larkin
• Regional Sales Manager

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The Problem with IT books in print
We are currently having problems with ensuring
that new books in certain subject areas,
especially computer languages/programing are
available for the students in that major. The
problems that we are running into is that as soon
as a new computer book is placed on the shelf a
patron either hides it (i.e. behind other books,
in a study corral, etc.) or steals it (this is an
increasing problem). Another big problem is that
a small group of students will check a new book
out and renew it between themselves such that no
one else is able to use the book for 1-2 years,
by which time it is outdated and the next edition
has been purchased and the cycle begins again.
Issuing holds and recalls does not work very
efficiently, as the majority of students who have
checked out new books either ignore the recalls
or line up friends ahead of time to place holds
and check the book out in their name while the
same student actually keeps the book. With the
computer books, the students are often using them
as textbooks. An obvious solution would be to
buy multiple copies. However, with budget cuts,
the expense of computer books, and the quickness
with which the subject becomes outdated, this is
not a feasible option for us. ILL is not a
feasible option either, especially in this area,
as many academic libraries (us included) do not
lend new computer books out to other libraries.
We would like to know if other academic libraries
are having a similar problem, what are you doing
(if anything) to try to alleviate the problem,
the pros/cons, student reaction, and how
effectively is it working. One solution that we
are especially interested in getting feedback on
is if anyone has created and is currently using a
"closed stack" collection. By this I mean that
the books would be kept behind the Circulation
Desk similar to Reserves or a Periodicals
"Thieves" Collection (current issues of popular
journals that disappear when left in the regular
periodicals collection). Access would be
restricted to our students/faculty. When an item
from the "closed stack" is wanted the Circulation
staff would retrieve it and check it out to the
patron. We are also considering placing a maximum
checkout limit and/or reducing the checkout
period based on subject area/new material
criteria in our problem areas. Thank you,
Linda LeBlanc Access Services Librarian
Fitchburg State College
We are currently having problems with ensuring
that new books in certain subject areas,
especially computer languages/programming are
available for the students.
...a patron either hides it (i.e. behind other
books, in a study corral, etc.)
...steals it (this is an increasing problem)
...a small group of students will check a new
book out and renew it between themselves such
that no one else is able to use the book for 1-2
years, by which time it is outdated
An obvious solution would be to buy multiple
copies.
...with budget cuts, the expense of computer
books, and the quickness with which the subject
becomes outdated, this is not a feasible option
for us.
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The solution is Safari Tech Books Online

• Joint venture between two of the most prominent
  and largest IT book publishers in the World

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Safari publishers represent nearly 60 of the 3.3
million technical print books sold year to date.
Technology Print Book Unit Sales YTD
YTD Unit
Cluster
Sales
total
Graphics
721,533
21.6

OpenSource
337,688
10.1

OS
333,177
10.0

Web
332,559
10.0

MSFT Tech
321,712
9.7

IT/DB
288,006
8.6

.NET
193,597
5.8

Java
159,762
4.8

Networking
156,396
4.7

Soft Eng
152,121
4.6

C_C
97,550
2.9

Security
81,047
2.4

Programming
68,873
2.1

XML
50,278
1.5

Engineering
39,467
1.2
Total Excluding
Consumer
3,333,766
100.0

Consumer
1,559,887


Total Technolooy
4,893,653


Source Nielsen Bookscan Data YTD through week
ending 6/15/03. Bookscan reflects units sold in
retail channel including Amazon.
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Amazon
Rank Title Publisher
Safari

• Star Wars Games Prima N/A
• The Photoshop Book for Digital Photographers
  New Riders (Safari owner) Sched
• Adobe Photoshop 7.0 Classroom in a Book Adobe
  Press (Safari owner) Yes
• Mac OS X The Missing Manual, Second Edition
  OReilly (Safari owner) Yes
• Macromedia Dreamweaver MX Hands-On
  Training Peachpit Press (Safari owner) Sched
• Tricks of 3D Game Programming Gurus Sams
  (Safari owner) Sched
• HTML for the World Wide Web with XHTML. .
  .. Peachpit Press (Safari owner) Yes
• Windows XP for Dummies Wiley No
• Sun Certified Programmer Developer for Java
  2 Osborne-McGraw No
• Adobe Illustrator 10 Classroom in a
  Book Peachpit Press (Safari owner) Sched
• Pokeman Ruby Sapphire Prima N/A
• Programming Microsoft Visual Basic
  .NET Microsoft (Safari partner) No
• Advanced Modelling in Finance Using Excel
  VBA Wiley No
• Java Script The Definitive Guide OReilly
  (Safari owner) Yes
• Starting an eBay Business for Dummies Wiley N/A
  
• Learning UNIX Operating System OReilly (Safari
  owner) Yes
• Head First Java OReilly (Safari owner) Yes
• Photoshop Elements 2 solutions The Art of
  . Sybex No
• Patterns of Enterprise Application
  Architecture Addison-Wesley (Safari owner) Yes

15/21
Amazon Top Sellers. Top Sellers gt Books gt
Subjects gt Computers Internet. June 27, 2003
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The Safari Difference

• Safari is the first publisher led venture into
  the e-book market
• Safari remains the only example in captivity of
  publishers collaborating effectively on custom
  publishing EPS, August 2003
• Safari is subject specific
• With Safari, you buy slots not books
• With Safari, some books are available before they
  become available in the bookstores
• Safari is the only place you can get new material
  from OReilly and Pearson

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Safari has Superior Currency

• New is primarily front list due to superior
  business model from the point of view of
  publishers and authors
• Agreements with publishers require direct e-feeds
  so licensed titles flow into product very quickly

Pub Year of Planned New Titles 147 titles
scheduled for Nov 2003 Jan 2004
1,830 Active Titles As of October 2003
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Safari covers everything for the IT expert.
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.as well as the novice user
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.the graphic designer
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and the business student
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New for 2004
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MARC Records

• Safari MARC Records
• Modified LC Print Records
• Available in Safari Back Office
• Knows Customer Collection
• Included With Customer Subscription
• OCLC MARC Records
• Cataloged by OCLC
• Accessed through OCLC Systems
• Does not know Customer Collection
• Library must pay OCLC charges for records

• Available
• Now!!

• Available
• February!!

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New Usage Report

• Account Usage Summary
• Counts Session Statistics Turn-aways
• Includes Search Statistics
• Updated Daily
• Search Any Date Range (back to January 2003)
• Accessed in Back Office
• Bottom of List of Usage Reports

• Available
• Now

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Usage Report Example
Product Update
Hot Links to Drill Down Into Data
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Demonstration

• On the whole, I adore this interface. Every time
  I used it, I found another neat feature, yet
  these features never overwhelmed me. Similarly,
  each screen presents a lot of information, but it
  is presented so well that it doesn't overpower.
• The Charleston Adviser, April 2003

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Pictures
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Diagrams
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Script
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The virtual IT library

• Only buy the books you need
• 25 point minimum (standard price 700)
• Swap books after 30 days

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Conclusion

• Safari is different from every other e-book
  service
• You own your Safari account
• Safari covers every IT related subject
• Safari will grow quickly over 2004 to
  comprehensively cover the latest technologies.
• New publishers will be added to Safari in summer
  2004