Supporting the EU projects:

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• Supporting the EU projects
• Enterprise Europe Network and Innovation Norway
• eMatchNorway 09
• 11.09.09
• evacamerer_at_innovationnorway.no

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Look to Europe
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EU-money hard to get for SMEs, but

• 40 of participating companies have under 10
  employees
• 75 were beginners
• 96 want to do it again
• Only 50 are defined as hi-tech companies
• Why do it?
• Access to the best people in Europe
• Recognition and credibility in the market
• Access to new markets
• High level RD
• Money

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The Lisbon Strategy- What happened?

• Making the European Union (EU) the most
  competitive economy in the world and achieving
  full employment by 2010.
• Re-launched in 2005 The Lisbon Growth and Jobs
  Strategy
• Enterprise Europe Network was launched in 2008
  to support European SMEs

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Enterprise Europe Network
4000 advisers 600 organisations 40
countries Free advice, following the no wrong
door, one stop shop principle.
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There are plenty of good helpers use them!

• NCPs
• Enterprise Europe Network
• Project officers in the Commission
• Consultants
• RD institutes and universities

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There are EEN advisers in all Norwegian regions
Tromsø
Narvik
Bodø
Norwegian partners Innovation Norway, Sintef,
Iris, Nofima Mat and Norut
Trondheim
Technology transfer and advise
Leikanger
EU-/EEA advice Rules, EU-programs, market access
Bergen
Oslo
Ås
Stavanger
www.bedriftieu.no/kontakt
Kristiansand
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We offer advise on

• EU-rules and regulations
• EU-programs
• Partner-search
• Technology-transfer

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EU-programs

• We help you identify the right program and call
• We advise you on agreements and IPR
• We give EU-program writing courses
• We help you finding partners in Europe

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Partner search through matchmaking
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Partnersearch through our network anddatabases
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• http//www.bedriftieu.no

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Manual partner search
Contact Kari Rønning at SINTEF
(kari.ronning_at_sintef.no) Tlf. 97 75 15 32
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Enterprise Europe Network
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Enterprise Europe Network in Norway is managed by
Innovation Norway

• Innovation Norway offers other tools and advisory
  services complementary to EUs programs.
• Meet my colleagues Geir Jacobsen and Oddbjørn
  Clausen

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Industrial Research and Development Contracts
(IRD)Innovation Norway 2009
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IRD programme

• The IRD programme provides a support scheme for
  Norwegian companies (suppliers) looking for joint
  product or technology development projects with
  customers in need of new products or solutions
  (clients).
• The IRD programme is designed to stimulate
  partnerships related to product and technology
  development between a supplier company and a
  client company / public entity.

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A profitable partnership
Require/in need of New products or solutions
Offer New products or solutions
Demanding customer Company or public entity
Supplier company
IRD-contract
New products
Norwegian companySME
Public entity, Norwegian company or Foreign
company
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IRD-programme Targets

• To build new business relations and partnerships
  based on cooperation in development of new
  products
• To succeed in commercializationand marketing of
  new products
• The support from Innovation Norway shall
  stimulate the partnerships

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Clients in IRD-contracts

• The role of the public entity /government agency
  
• To be a demanding customer enabling the supplier
  company to develop new products or solutions for
  the public sector.
• The role of the client company
• To be a demanding customer with good references
  and market channels

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IRD - Financial model

• Innovation Norway covers from 25 to 60 of the
  project costs of the Norwegian company

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IRD - Financial model

• If the Norwegian company enters into a RD
  contract with a company in a EU-member state, 15
  can be added to the support rate (bonus)

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IRD terms and conditions

• The level of innovation in the project should be
  significant
• The Norwegian supplier must retain intellectual
  property for the product/service developed
• The funding shall act as a trigger for getting
  the project underway

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Which processes can be included in a project?

• Technical development work up to prototype,
  process or system solution stage
• Can include smaller test series
• Testing, certification and documentation for
  product/service/solution
• Market research and preliminary presentations to
  client for feedback (Subject to evaluation -
  Focus on pilot client/customer testing)
• Some project administration (Subject to strict
  evaluation)

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The client company gives access to markets
Commercialisation
Client
Market
Project
Possible commercialisation alternatives
Supplier

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Shared commercialisation
Commercialisation
Client
Market 1
Project
Commercialisation
Supplier
Market 2
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Earplug that allows communication in noisy
environment
SINTEF came up with the idea of ear protection
using counter sound in the early 90s. Company
Nacre AS Demanding customers Norwegian and
Swedish defense forces.
IRD grant 4 mill.
NOK in 2000/2001

• Need for better communication and ear protection
  of soldiers that often operate in extremely noisy
  environment.
• First demo of QUIETPRO in 2004, a special earplug
  that integrates ear protection and communication.
• Test delivery in 2005 and 2006.
• Breakthrough in 2006 with a 200 mill. NOK
  contract with US Marine.
• Altogether 120 mill. NOK has been spent on
  development and marketing.

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3D-graphic and video chip for mobile telephone

• Falanx Microsystems AS, established 2001
• IRD project 2003 05
• Grant 3 mill. NOK
• Demanding customer Zoran Corp., USA

The technology development was initiated in 1998
by 5 students at NTNU.

• In 2006 the company was bought by ARM Ltd at a
  cost of 150-180 mill. NOK and the name changed to
  ARM Norway AS. The development work continues in
  Norway and the number of employees will increase
  to 55 in 2007. ARM Ltd supply 90 of the
  international market for mobile telephones
  processors.
• The company received the Reodor award in the fall
  of 2006.

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X-ray camera sensor, beta version

• Supplier Interon AS, established 2002.
• Demanding customer Gamma Medica Inc, Los
  Angeles, USA.
• IRD project 2004/20051,5 mill. NOK.

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Visit our website at

• www.innovasjonnorge.no/fou