????????????? V-SERVE GROUP

1
DEVELOPING A WIN-WIN STRATEGY FOR IMPROVING
LOGISTICS COST

• ??? ??.???? ???????
• ????????????? V-SERVE GROUP
• ???????????????????????????????????

13-2009
2
How to reduce cost by Logistics
methodology ?????????????????? ???????????????????
? ???????????????????????????
3
?????????????????????????????????? ???????
?????? ?????? ???????????? , ?????????????
?????????????? (Origin Source) ???????????????????
???????????????????????????????????? (Consumers
Source)
4
Logistics Element ???????????????????????
1
2
8
3
7
4
6
5
5
??????????????????????????????????????????????????
???????????
18.9 ?????????????????????????????????????????
????????????????????????? 1.15 ??????
TANIT SORAT
6
?????????????????????????????????????????????????
???????
7
?????????????????????????????????????????????????
???????????????
Cost
Price
Customers Retention
Material Requirement
???????????????????????????????????
????????????????
??????????????????????????????????????????????????
??????
8
KEY ACHIEVEMENT UTILIZING WIN WIN STRATEGY TO
IMPROVE RELATIONSHIP IN VALUE CHAIN
9
???????????????????????????????? Supply Chain
Management
10
??????????????????????????????????????? (SCM)
1
????????????????????? Relationship Management
5
???????????????????? Collaborate Management
????????????????????????????????? Efficient
Efficiency Management
2
Supply Chain
??????????????????? Business Synergy
3
????????????????????? Reliability Value Management
4
????? ???? ??????? (2007)
11
Chain Synergy Model????????????????????????????
?????????????????????????????????????????????????
??
12
APPLYING INTERNAL EXTERNAL INFORMATION FLOW
ACROSS SUPPLY CHAIN
13
Supply Chain Best Practice Implementation????????
????????????????????? Win-Win
Less transport costLess inventory cost
Cost Push
Origin Source
Consumption Source
??????????????????????????????????Your cost My
cost our cost
14
???????????????????????????????????????????????

• Collabolate / Network
• ?????????????????????????
• Hamonized Standardize
• ??????????????????????????????
• Reliability
• ????????????????
• Lack of Win-Win Business
• ??????????????????????????????????

15
??????????????????????????????Logistics Best
PracticeImplementation
16
Why Appling Information Flow and Eliminate bottle
neck in supply chain?
Demand Pull System
Distribution Planning
Material Planning
Make to Order Production
Just in Time Delivery
Information Flow
Stockless Purchasing
Information Flow
Finished Goods
Eliminate Bottle Neck
Customers
Suppliers
Raw Material
JIT
17
??????????????????????????????????????????????????
Balance costs between transport inventory
Balancing
Transport Cost
Inventory Cost
(45)
(47)
18
Kanban Model ????????????????????????????????????
Original Sources
End Sources
Real Time Production
Inflow of Raw Material
Outflow of Finished goods
Stockless
Stockless
Real Time Delivery
Chain Collaborate
Information Flow
Responsiveness
????? ???? ??????? (2007)
TANIT SORAT
19
??????????????????????????????Kanbang Delivery

1. Hierarchical Structures ??????????????????????????
   ???????????????
2. Flat Structure ????????????????????????
   ???????????????????????????????????????????
3. Lean Pull Production ?????????????????
4. Information Flow ?????????????????????????????????
   ????????????????????????
5. Economies of Speed ???????????????????????????????
   ??????????????????????????
6. Value Chain ?????????????????

20
Lean Pull Production Model ??????????????????????
?????????????????????????
Batch Processing
Production Line 1
Stockless
Stockless
End Customers
Supplier Sources
Raw Material Inflow
Finish Goods Out Flow
Production Line 2
Production Line 3
Just in Sequent Time Delivery
Production Line 4
Just in Time Delivery
????? ???? ??????? (2007)
TANIT SORAT
21
Lean Paradigm

• Pull System ??????????????????????????????????????
  ??????????????????????????????????????????
  ??????????????????????????????????????????????????
  ????????????????????????????
• Lead Time Reduction ??????????????????????????????
  ?????????????????? ???????????????????????????????
  ??????? ?????????????????????????????????????????
  ? ????????????????????????????????????????????????
  ???????????????? ???????????????????????????????
• Chain Collaborate ????????????????????????????????
  ??????????????????????????????????????????????????
  ?????????????????????????????????????????????????
  ??????????????????
• Chain Alliance ???????????????????????????????????
  ??????????????????????????????????????????????????
  ??????????????????????????????????????????????????
  ????????????????????????????????????????
  ??????????????????

22
Lead Time Management (EOQ Model)?????????????????
??????????????????????????????????????
Qty / ??????
ROP
Level
Buffer Stock
Time / ????????
Lead Time
Lead Time
Long Lead Time
Time
ROP Reorder Point
23
Inventory Management Principle.

• Keep in mind.. Inventories does not current
  asset but there are your cost

24
???????????????????????????????????????? Back
Haul Cost Reduction 18
??????????????? Full Space Trips
???????????????? Backhaul Cost (46)
Call Center
25
Relationship Management Across Supply Chain
?????????????????????????????????????????????????
??????????????????
Value Chain
Lean Pull Strategies
Marketing
Customers
Customers
Lean Production
Suppliers
Customers
Suppliers
VMI
Inhouse Logistics
Suppliers
Stockless / Timeless
26
METHODOLOGY TO ACHIEVE SUCCESSFUL SERVICE
SUPPORT LOGISTICS PROVIDER
27
Deploying LSP Strategy in Supply
Chain ????????????????????? LSP ???????????
Manufacturer B
Buy
Sale
Logistics Activities
Supplier (Seller) A
Customer (Buyer) C
Sale
Buy
JIT Delivery
Logistics Service Provider (LSP)
JIT Delivery
TANIT SORAT
28
?????????????????????????????????? Logistics
Outsourcing Service Provider

• Reliability ???????????????
• Place Utility ???????????????????????
• Time Utility ????????????????????
• Equipment Logistics Facilitation
  ?????????????
• Condition Utility ????????????????????????????????
  ???????????????
• Responsibility Liability ?????????????????????
  ???
• Cost Utilize ???????????????????? LSP

29
Cost Utilize / ??????????????????????????????????
??????????????????????

• Economies of scope ???????????????????-???????????
  ????????
• Economies of Scale ?????????????????
• Expertise Services Value ?????????????????
  ??????????????????????????????????????????????????
  ?
• Service Scope Network ??????????????????????????
  ?????????
• Liquidate ???????????????????
• Flexibility ????????????????????

30
Win-Win Strategy in Supply Chain?????????????????
??????????????????????????????????????????

• ???????????????????????? (Strategic Plan
  direction)
• ??????????????????????? (Business Goal
  management)
• ?????????????????????????????????????????
  (Performance measurement)
• ?????????????????????????????????????? (Supply
  Chain Integration)
• ???????????????????????????????? (Team work
  Communication)
• ?????????????????????????? (Best Practice
  Organization)
• ?????????? / ??????? ??????????? (Management must
  100 Pay Attention)

31
Why Supply Chain Strategy are fail.??????????????
????????????????????????

• Organization culture structure.
  ????????????????????????????????????????????? /
  ???????????? ??????????????????
• Communication fail build resistance.
  ??????????????????
• Used package management. ?????????????????????????
  
• Non flexible personal. ??????????? /
  ???????????????????????
• Too many change in a short time. ????????????
• Lack of top management support.
  ?????????????????????????? / ?????????????????
• Lack of skill training. ???????????????????????

32
???????????????????????????????????????????Logist
ics Strategic Key Achievement

• Supply Chain Collaborate ??????????????????????
• Economy of speed ??????????????????
• Short Lead Time Management ??????????????????????
  
• JIT Demand Responsiveness ????????????????????????
  ?????????????
• Reliability Trust ?????????????????????
• Total Cost Efficient ???????????????????????????
• Information Network ??????????????????????

33
NEW BUSINESS CONCEPT ?????????????????????????????
?

1. Competition Cost

1. Price Leader

1. Speed Base Economy

Logistics Innovation Supply Chain

1. Chain Collaborate

1. Customer Satisfaction

1. Logistics Trade Lane

1. Reverse Logistics

1. Market Share Expansion

1. Outsourcing Advantage

34
????????????????????????????Goal Team
Integration

1. ??????????????????????????????????????????????????
   ? (Supply Chain)
2. ???????????????????????????????????????????? Lean
3. ???????????????????????????????? JIT
4. ???????????????????????????????? LSPs
   ??????????????? SMEs
5. ???????????????????????????????? (Goal Team)

35

• ????????????????????????????????????????????????
  ????????????????????????????? ????????????????????
  ??????????????????????????????????????????????????
  ??????????????????????????????????????????????????
  ??????????????

Human Capital Logistics Key Achievement
36
Awareness Change Management??????????????????
?????????????????????????????????????????????????
???????????????????????
37
END
?????????????????????????? www.tanitsorat.com