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SILICON METAL IN CHINA :

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SILICON METAL IN CHINA : VIEWS AND ANALYSIS FROM. A WESTERN PRODUCER. Thierry Alary - INVENSIL. Hong Kong - May 30, 2002. INVENSIL : KEY FIGURES ... – PowerPoint PPT presentation

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Title: SILICON METAL IN CHINA :


1
  • SILICON METAL IN CHINA
  • VIEWS AND ANALYSIS FROM
  • A WESTERN PRODUCER
  • Thierry Alary - INVENSIL
  • Hong Kong - May 30, 2002

2
INVENSIL KEY FIGURES
  • A PECHINEY GROUP COMPANY
  • N2 SILICON PRODUCER IN THE WORLD
  • CAPACITY 150000 Tons
  • PRODUCTION 131000 Tons (2001)
  • TURNOVER 175 M (2001)
  • EMPLOYEES 802

3
INVENSIL KEY CHARACTERISITICS
  • FIVE INDUSTRIAL SITES
  • FOUR PLANTS IN FRANCE / ONE IN SOUTH AFRICA
  • 11 FURNACES ( 220 MW )
  • ADVANCED TECHNOLOGY
  • FURNACE
  • ELECTRODES
  • REFINING
  • ISO CERTIFICATIONS
  • QUALITY (ISO 9001)/ ENVIRONMENT (ISO 14001)
  • N2 WORLD PRODUCER OF SILICA FUME
  • MEMBER OF EUROALLIAGES

4
CHINESE SILICON METAL INDUSTRY
  • UNCONTROLLED DEVELOPMENT
  • INSUFFICIENT MARKET FOCUS
  • LOSS MAKING INDUSTRY
  • LACK OF ORGANIZATION

5
UNCONTROLLED DEVELOPMENT
  • GROWTH RATE HIGHER THAN WORLD AND DOMESTIC
    DEMANDS
  • NO MARKET RATIONALE BEHIND LOCAL GREENFIELD
    PROJECTS
  • TOO MANY NEW PLAYERS/COMERS INTO SILICON
    PRODUCTION


OVERCAPACITY
6
INSUFFICIENT MARKET FOCUS
  • SLOWLY EMERGING INTERNAL DEMAND
  •  WANTED EXPORT MARKET 
  • NEW CAPACITY UNRELATED TO MARKET DYNAMICS
  • IMAGINARY EXPORT MARKET
  • LOCAL IE CORPORATIONS POWER
  • GAMBLE OF FOREIGN CUSTOMERS

WEAK MARKETING
7
LOSS MAKING INDUSTRY
  • DAMAGING OVERCAPACITY
  • PRODUCTION COST ABOVE EXPORT PRICE
  • BAD FINANCIAL SITUATION OF SILICON PRODUCERS

CHANGES ARE COMPULSORY
8
LACK OF ORGANIZATION
  • NO LEADING PRODUCER EMERGING
  • LACK OF A PRODUCER ASSOCIATION
  • NO LEADING EXPORT ORGANIZATION

ENCOURAGE PRODUCER CONTROL
9
CHALLENGES FOR CHINESE SILICON INDUSTRY
  • DOES FAST DEVELOPMENT MEAN NO LONG- TERM
    PROFITABILITY ?
  • HOW TO ENSURE THAT FAVORABLE COST FACTORS
    GUARANTEE PROFITABLE
  • REVENUE ?

10
STRATEGIES FOR CHINESE SILICON METAL INDUSTRY
  • ORGANIZE
  • CONCENTRATE
  • RATIONALIZE
  • KEEP FULL CONTROL
  • RENOUNCE TO UNFAIR COMMERCIAL AND INDUSTRIAL
    PRACTICES

11
CONCLUSION
  • CHINESE SILICON METAL INDUSTRY NEEDS TO PROMPTLY
    RESTRUCTURE
  • SILICON IS POTENTIALLY A PROFITABLE INDUSTRY
  • FOREIGN ASSISTANCE MAY CONTRIBUTE TO THE
    MODERNIZATION OF THE INDUSTRY
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