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Malaria%20-%20the%20facts%20are%20on%20the%20cards.

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To disseminate reliable and relevant consumer information on the ... Template for new Cards on HIV/AIDS and Bilharzia. Ghana malaria widespread and perennial ... – PowerPoint PPT presentation

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Title: Malaria%20-%20the%20facts%20are%20on%20the%20cards.


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Malaria - the facts are on the cards. A consumer
health education project
3
Project Aim
  • To disseminate reliable and relevant consumer
    information on the prevention and timely
    treatment of malaria.
  • Collaborating Partners
  • Commonwealth Pharmaceutical Association
  • International Pharmaceutical Federation
  • World Health Organisation

4
  • The Malaria Fact Card
  • Accessible at community level
  • Supports national treatment guidelines
  • Integrates easily into existing health
    infrastructures

5
Advantages of a Pharmacy Distribution Network
  • Pharmacists highly respected within their
    communities
  • Pharmacists have expertise and good communication
    skills
  • Pharmacists are the most accessible of all health
    professionals

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Zimbabwe location for pilot project
  • Target group literate urban dwellers
  • National collaborative partners Ministry of
    Health, Pharmaceutical Society, pharmaceutical
    industry, community pharmacy organizations.
  • Launched with extensive media coverage
  • Outcomes Card incorporated into Ministrys
    on-going malaria awareness campaigns.
  • Template for new Cards on HIV/AIDS and Bilharzia.

9
Ghana malaria widespread and perennial
  • Focus on access distribution to pharmacies,
    clinics and licensed chemical sellers throughout
    the country.
  • Focus on training pharmacists trained as
    trainers for other healthcare workers.
  • Card supported by Ministry of Health.
  • Outcomes Card printed in six local languages.

10
Tanzania low income groups targeted
  • Focus on prevention aimed to improve knowledge
    of prevention strategies to reduce transmission
    rates.
  • Focus on early treatment Card designed to
    highlight timely treatment and included
    medication dosage chart.
  • Outcomes distributed also through Care
    International Maternal and Child Health Clinics.

11
Evaluation in Tanzania (1)
  • A participatory evaluation in January 2004
    consisted of
  • Collaborating Organisations Focus Group
  • Pharmacists Focus Group
  • Consumer Survey
  • Final year pharmacy students assisted with the
    survey as part of their Health Promotion studies.

12
Evaluation in Tanzania (2)
  • Pharmacists Focus Group reported
  • Dosage chart on Cards promoted consumer
    confidence.
  • Written advice on how to take medications
    promoted more appropriate use of medications.
  • Card a useful tool for more rational
    prescribing/dispensing.

13
Evaluation in Tanzania (3)
  • Organisations Focus Group reported
  • Ministry of Health used Card to allay consumer
    fears during change in Treatment Guidelines.
  • Need for wider distribution of Cards.

14
Evaluation in Tanzania (4)
  • Consumer survey results
  • Cards easy to read and understand.
  • More than 60 of consumers surveyed reported
    increased knowledge of malaria prevention
    strategies and improved use of medication.
  • Reduced fear of side effects from recently
    changed 1st line drug treatment.

15
Opportunities for Further Research
  • Further research could be undertaken to test the
    cost benefit of pharmacy initiated community
    based health education programs particularly in
    the area of preventable diseases.
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