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Tulikivi in the Future


... home with high-quality branded products that sit well with ... We develop branded products and seek to be distinctive. ... 3. We bolster the Tulikivi brand. ... – PowerPoint PPT presentation

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Title: Tulikivi in the Future

Tulikivi in the Future
Tulikivis Mission
Business areas
Business concept
To bring warmth and comfort to your home with
high-quality branded products that sit well with
your interior decoration.
Natural stone products
  • Environmental impacts are taken into
    consideration in the design and manufacture of
    the products.
  • Tulikivi must continuously rack up good earnings,
    allowing investors to enjoy competitive dividends
    and increasing share value, and allowing
    employees to rest assured that their jobs are
    secure. Whats more, their own earnings are
    linked to the companys financial result.

Tulikivis Vision 2009
  • Tulikivi is the leading company specialized in
    branded heating products and natural stone
    products for homes in selected market areas.
  • Bolstering the companys leading position in
    soapstone products and raw material reserves
  • As the markets evolve, we will expand our
    operations into new product groups and new

Tulikivis Values
  • Entrepreneurship
  • Courage
  • Satisfied customers
  • Fair play

Tulikivis Shareholder Policy
  • Whatever we do, we think about productivity and
  • Steady share appreciation and yield.
  • We take the environment into consideration in our
  • We foster our corporate image.
  • We develop branded products and seek to be
  • The company pays a dividend of about half of
    its annual result, maintaining an equity ratio of
    at least 40 per cent.

Strategies 2006 - 2009
1. We grow organically by gt5 annually, and also
through acquisitions. 2. We improve earnings by
gt2 percentage points annually return on
investment target over 20. 3. We bolster the
Tulikivi brand. 4. We systematically expand into
new customer groups and markets and boost
marketing effectiveness through
segmentation. 5. We develop the leading,
customer-focused product design, technology and
service concept.
Strategies 2006 - 2009
6. We expand and hone the efficiency of our
cooperation and distribution network. 7. We
increase competitiveness by improving quality and
manufacturing technology and boosting efficiency
in productivity and procurements. 8. We raise
the degree of processing, turn leftover stone and
boulders into products, improve
yield. 9. Bolstering the companys position in
the management of soapstone raw
materials. 10. Tulikivis Way of Working We
ensure that personnel and partners are committed
to achieving objectives.
Key Measures in the Near Future
  • Launch of the new product collection and
    marketing concept in all market areas.
  • Expanding the distribution network in Germany.
  • Outlays on marketing in Russia and expanding the
    distribution channel in that country.
  • Developing multi-channel distribution in Finland.
  • Further development of Tulikivis interior
    decoration stone concept and distribution.
  • Factory investment.
  • Prospecting of stone reserves in Karelia.

  • Energy conservation, bioenergy.
  • Basic safety and protecting the environment.
  • Life-cycle thinking and use of natural materials.
  • Interior decoration, design and comfort.
  • Appreciating service.

Thank you!
Tulikivi Corporation 83900 JUUKA Tel. 358 207
636 000 www.tulikivi.com
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