Hidden Secrets of Article Writing that Help You Rank

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(No Transcript)
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Hidden Secrets of Article Writing that Help You
Rank

• This article aims to educate you that your brand
  doesnt need generic article writing services
  providers. And give you the right information to
  ask your content provider the right questions.
  These techniques will help you understand why
  your articles do not rank on the SERP and help
  you make the right decisions to increase your
  brand visibility.

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Introduction

• Article writing in a digital space is not just an
  art its a science too. It requires in-depth
  research on the given topic and then is written
  corresponding to the intended objectives. There
  are a lot of hidden processes going on in the
  background that are responsible for the success
  of an article. Since these processes are
  ever-evolving, you should always be updated.

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About Us

• Content Whale is one of the most affordable
  article writing services around the globe.
  Although we provide 42 content solutions,
  article writing is one of our strengths. As an
  article writing agency, we ensure effective
  articles that deliver the intended objectives.

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Why Are Articles Important for Your Business?

• The biggest advantage that articles bring you is
  driving a lot of traffic. A study by BlogTyrant
  shows that brands who post 16 articles in a
  month increase their website traffic by 350. The
  same study found that at least 5 blogs a month
  help with gradual, incremental traffic to your
  website.
• Apart from driving traffic, articles also help
  you build trust and credibility. Posting articles
  that provide useful information to your target
  audience shows you as a reliable source of
  information. Sharing insightful and
  problem-solving content that benefits your
  customer base can demonstrate your industry
  expertise.
• With an effective article writing and publishing
  strategy, you can gain incredible growth in lead
  generation organically. Lets see how articles
  help you generate business.

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How Exactly Do Articles Help You Generate
Business?
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• Its a fact that the more you are recognised, the
  more opportunities will knock on your door. Being
  an article writing agency, we are aware of how
  articles are a tool to gain customer recognition,
  credibility, and reliability, resulting in strong
  business growth. Here is a step-by-step process
  of how articles help generate business

• Difference in Roles

• Right after creating an industry-ready article,
  you need to publish it strategically. You need to
  choose a suitable platform where your article
  will gain you maximum exposure. You should also
  make sure that all SEO elements are taken care
  of, which we will talk about later in the article.

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• Ranking

• Any published article will not rank right away.
  So, what should we as an article writing company
  do? Once we are done with your on-page SEO
  efforts, we start with off-page SEO, which is a
  basic practice of good article writing services.
  This includes social media promotions, social
  bookmarking, and external link-building.
  Following this strategy, you can also achieve
  higher rankings.

• Driving Traffic

• Once your article ranks for the set keywords, it
  will start driving traffic on your website. If
  the article is published on the websites blog
  page, it will drive organic traffic. However,
  articles published on other platforms drive
  referral traffic.

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• Generating leads

• All article content writing services know that
  articles can drive traffic to your website, so
  then its upto you how you divert them to your
  services. You can use smart internal linking
  techniques to direct traffic to your
  product/service pages. All good article writing
  services use subtle redirection, and soft-selling
  techniques, providing the utility the target
  audience seeks. This should be attached to a lead
  magnet, lead forum, or any method that would give
  the customer an effortless lead generation
  experience.

• Conversion

• Educate your audience with subtlety about your
  brand, brand values, and your products and
  services through your article. So, when
  redirection occurs, the prospect will likely make
  a transaction.

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Unraveling Secret Techniques We Use While Writing
an Article for You
i) Topic Research What is hidden?

• In 2023, all companies and article content
  writing services use ChatGPT, Bard, Google, etc.,
  for topic research. However, there are some
  problems with these tools. ChatGPT is limited to
  the year 2021 data unless you use a paid version.
  Bard is still learning. Google is trying to limit
  your research to What you would like to see
  instead of giving you unbiased search results.
  So, what else do these article writing services
  do? Where do they fetch new and critical
  information?

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• Here are 2 powerful research tools

• OpenAI collaborated with Microsoft to release
  BingAI, a chatbot powered by GPT-4. While you are
  aware of it, you might not know many any good
  article writing company extensively uses BingAI
  for real-time data from the internet. BingAI uses
  Bing search, which is an added benefit as Bing is
  not as capable of isolating you from unseen
  information as Google does.
• Another powerful unbiased research tool that
  agencies use to deliver affordable article
  writing services is DuckDuckGo. Its the safest
  search engine available which doesnt keep your
  data and thus cannot give you user-personalized
  results. You can install the DuckDuckGo browser
  or Brave browser to get the most out of the
  internet for your article research.
• With these 2 simple yet effective research tools,
  you can write articles with new and value-adding
  information to your audience.

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ii) SEO Research What should you know?

• Once you have gathered information from other
  sources, you should aim to research important
  elements required for ranking on Google, the
  biggest search engine, and optimize your content
  accordingly.
• While keywords are an important aspect of any
  SEO, any article writing company like us always
  first understands the users intent. There is
  little to no chance people will read an article
  about How T-shirts are made? when their intent,
  through the keyword Tshirts, is to buy them.
• A widely used keyword research tool is Google
  Keyword Planner. You should know that you can
  also use Bard or BingAI to research customized
  keywords according to the users intent by the
  right prompting techniques.

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• Once you are done with keyword research, use
  these keywords and review the first five articles
  that come up. Use Google Chrome extension ahrefs
  to study the meta tags, headers, and other
  important elements of SEO through the tool.
• With this, you will be ready with enough
  information for your SEO prerequisites.

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iii) Article Writing How to actually write a
rank-worthy article?
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• What else? Nothing, you have covered it all.
  However, all that is hidden is inside these steps
  that make an article exciting, interesting,
  optimized, and finally rank-worthy.

• Headline

• We use counter-intuitive headlines that influence
  cognitive thinking. This helps generate more
  business for you, helping us provide affordable
  article writing services. Todays audience wont
  wait for generic headlines. Your headline must
  not reveal anything important but give an idea
  about what it could lead to, alluring the
  audience to have a look.

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• Powerful Start

• A powerful first paragraph features a hook
  factor, suspense, build-up, and ignites a certain
  type of emotion that compels the reader to read
  further

• Informative Content

• Informative content, when coupled with
  super-subtle branding, delivers a follower base
  that will be with you forever. Subtly
  familiarizing them with your products and
  services, benefits you offer, care you provide,
  etc., will influence them enough to convert them.

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• Compelling CTAs

• While your article content is your marketing
  efforts, compelling CTA is your sales efforts. If
  marketing is done right, CTA can deliver swiftly
  and smoothly. However, your CTA must contain
  these few factors for it to deliver on set
  objectives

• Urgencies like limited-time offers, Offer valid
  till today.
• Free Goodies, value offers, bundled offers, etc.
• Voice and personality fitting to your target
  audience.
• As small and easy to read as possible.
• Simple yet effective language.
• Click here to access our article writing
  services is not a good CTA, but Contact for
  free Pilot is a much more effective CTA.

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iv) SEO in Writing Continuous Effort

• As much as your content gives you credibility
  among your audience, SEO ensure that your article
  is visible to the relevant audience. You might
  know these latest SEO techniques

• Keyword density (1-2)
• Meta Tags (Insertion of keywords)
• Mobile Optimization (Average 50 users are mobile
  users)
• Image Size (As small as possible to load faster)
• Image Alt Text (Relevant to images and if
  possible keyword insertion)
• Snippets (Brief description of the topic)
• FAQs (Relevant to the target audience)

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• What you dont know

• According to the latest study by ThriveMyWay, 50
  of adults use voice search. So, ask your article
  writing services provider if the articles
  delivered are voice-searched optimized.
• Apart from keywords, there are certain terms that
  almost every article writing company uses that
  help with the ranking. For example, for the
  keyword article writing services, these terms
  could be top, best, affordable, professional,
  etc..
• Tools like Yoast SEO, etc., are highly
  significant in improving your SEO efforts.
• Use Schema Markup to enhance your snippet
  performance. Use tools like schema.org or
  Googles Structured data analysis tool.
• Remember that SEO is an evolving effort, and with
  its evolution, you also shall optimize your
  article on a regular basis.

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v) Readability How is this important?

• Readability is one of the most important factors
  that actually impact your brand authority. It
  ensures that your research, writing, and SEO
  efforts are not gone in vain. Readability
  performance can be measured through tools such as
  Yoast SEO, Grammarly, readability check, and even
  certain AI tools that can help you with it.

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• Some tips for the best readability experience for
  your readers

• Easy to understand vocabulary and language.
• Short sentences, yet impactful.
• Bullet points for easy access to important
  information.
• Less passive voice, more active voice.
• Short paragraphs
• Use of infographics and images for better
  representation of information.

• Readability improves the retention period of
  readers, and this encourages Google to push your
  article into the upper rankings on the SERP.

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Impact of These Techniques on Your Article Ranking

• Posting a minimum of 16 high-impact articles a
  month, strategically on select platforms will
  generate exponential results for your website in
  terms of website traffic, domain authority, user
  base, leads, and resulting revenue.

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The Grand Conclusion

• So, now you have all the information you need to
  write an article, publish it, and generate
  business. Although, you should also know that
  article writing requires expertise in the field.
  It requires subject knowledge for the topic you
  want to write about.
• If you put out generic content on the internet,
  Google will never rank it. That is one of the
  reasons you should opt for professional article
  writing services.
• We have helped 1500 brands across industries
  globally with 42 content solutions. We started
  our journey as an article writing agency and
  became Asias fastest-growing content writing
  services.

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1. How do you write a powerful article?

• A powerful article has the capability to engage
  your audience. It should be informative, giving
  real value to the reader, and also deliver on the
  objective of writing the article. Our article
  writing agency makes sure that every aspect of
  the article is covered in order to deliver on
  your set goal.

2. How can I improve my article ranking?

• While there are numerous factors involved that
  affect ranking, you should make sure that the
  above criteria are thoroughly checked and
  fulfilled. It will increase your chances by at
  least 3 times. You can give us your articles for
  rewriting and we will provide you with affordable
  article writing services.

3. What makes an article successful?

• A successful article should be able to improve
  your brand visibility significantly, increase
  your website traffic, and build trust and
  credibility for your brand among your customer
  base.

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4. Why rely on article writing services?

• Any article writing agency has its sole purpose
  of making your article rank on SERP. They
  extensively research the latest tools and
  techniques that ensure maximum delivery of the
  set objectives. Content Whale is no different, in
  fact, the article writing company goes out of its
  way to help clients.

5. Why Content Whale?

• Founded in 2017, Content Whale is Asias
  fastest-growing content solutions firm. We
  started as an article writing company, but our
  process innovation and customer-centric approach
  have helped us gain the lime-light among our
  clients that showcases trust, credibility, and
  reliability. Our priority for delivering
  quality-driven content to our clients is one of
  the biggest reasons for our exponential growth in
  such a short amount of time.

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