Title: Learning Email Marketing with Certification in Digital Marketing
1MIT University, ShillongEmail Conversion Rates
2What is Email Conversion Rates?
- Email marketing has the highest ROI over any
other digital channel in B2B marketing. - The success of an email marketing campaign is
assessed by the rate of people responding to an
email. - Email conversion rate is calculated based on
metrics like the audience, content,
deliverability, call to action (CTA), design, etc.
3How to Increase Email Conversion Rates?
- Here are 5 ways to increase your email conversion
rates
- Study customer behaviour journey via analytics
- Create mobile-optimized email campaigns
- Personalized campaigns through segmentation
- Using concise CTA
- Campaign Automation
4Learning Email Marketing with Certification in
Digital Marketing
Certification in Digital Marketing course covers
the key concepts of Digital Marketing through a
case study and an interactive approach. The
teaching pedagogy is designed to suit the needs
of working professionals, looking to skill up and
update their knowledge. MIT University offers
Advance Certification in Digital Marketing, a 6
Months program with Live Projects where you learn
the latest concepts of Digital Marketing from
Experts such as Email Marketing, Programmatic
Advertising, Marketing Analytics, and more.
5Why MIT University?
- Blended Learning - Learning strategy that gives
the best of online and in-person components - Customized Course - Program designed keeping the
needs of working professionals in mind - Additional Certifications - Focus on building
foundational technical learning skills - Preparatory sessions - Immerse in sessions to
develop your resume, portfolio interview skills
- Career Portal - Access multiple job opportunities
with leading companies round the clock - Interview calls 3 interview calls through the
placement assistance program
6Potential Career Opportunities
- Social Media and Content Manager
- Associate - Digital Marketing
- Digital Marketing Manager
- SEM/Performance Marketing Manager
7Advantages of MIT University, Shillong
- Live sessions Masterclass
- Case study discussions (Cases from Harvard, IIMs,
and other premium sources) - Dedicated student support team
- State-of-the-art LMS (Canvas)
- Regularly updated syllabus
- Industry experts as course faculty
- Harappa Education certifications
- Industry-relevant course offerings
- Self-paced learning
- Block pattern pedagogy
- Continuous Assessment for long-term knowledge
retention
8About MIT University, Shillong
- Set in the laps of natures haven, North-East
India, MIT University of Shillong, Meghalaya is
an integral constituent of MIT Pune. - MIT University of Shillong (A constituent of MIT
Group, Pune), offers the best 6 months
Certification program in Digital Marketing. MIT
University, Shillong offers a Digital Marketing
Certification with learning benefits like
In-depth understanding of core concepts like SEO,
SEM, Mobile marketing, Social media marketing,
Data analytics, etc.
9Contact Us
- Email id admissions_executive_at_mitu.edu.in
- Website mituniversityindia.edu.in
- Address Nongshiliang, Shillong, Meghalaya 793014
- Phone 91 7385554599 91 9271117170
10Thank you