The Ultimate Guide to Crafting Great Digital Product Design

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What is a Digital Product Design?

• Before the digital transformation, the word
  "product" only defined physical products such as
  furniture, vehicles, soccer balls, and more. But,
  with the deep penetration of technology, the way
  the products have been seen changes. Designers
  and developers have started seeing digital
  products as equally important to tangible
  products or even more. 

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A digital product design process defines as how
the design team synchronizes user needs with
business objectives to create valuable and
sustainable products. The primary goal is to
enhance the user experience by giving the
customers the desired solutions.A product
design consists of three primary steps-  
 Find a market opportunity    Articulate the
customer's problem    Craft and validate the
solution
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Key Benefits of Digital Product Design 

• A great digital product design enhances business
  performance. If businesses don't prioritize their
  product design, they are going to miss out on
  several opportunities. Here are some commercial
  benefits let's explore them-    Boost product
  or service sales    Better brand
  positioning    Greater customer loyalty   
   Broaden reach into newer markets     Powerful
  brand identity

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7 Crucial Steps of the Digital Product Design
Process
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Popular Product Designer Software Tools

• Product designers use a variety of tools,
  regardless of the methodology they employ. But
  remember that proving your competency with your
  chosen tools is far more crucial than the tool
  itself, so avoid getting bogged down by
  comparisons. Test them, determine which tool
  works the best, and create products. Here are
  some best product design apps are

S.No Design Tools Big Players
1. UI design tools    Adobe XD    Figma    Sketch
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2. Motion design animation tools    Framer   Axure   Principle
3. Mockups wireframes   Balsamiq  Wireframe.cc
4. Research analytics tools   Google Analytics  Quantum Metric  Mixpanel
5. Other tools   Xmind- For mind mapping  DropBox- file sharing  Jira-Product management  Zoom- Communication  Optimizely- A/B testing
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3 Intuitive Elements of Product Design

• 1. System Design
• It takes a broad view of the product problem that
  must be solved. Then and only then would you
  consider how to create a new product that
  addresses a legitimate issue and demonstrates
  product-market fit. It balances the business
  objectives with the needs of the customer.
• 2. Process Design
• The primary objective of process design is to
  identify the end users steps to complete a task
  or reach the user's objective. This is a step
  where the attempt is to balance the customer and
  user needs in the best possible way.
• 3. Interface Design
• Once you've managed to figure out the system and
  its workings, it's time to design a
  user-friendly, captivating, and attractive
  interface that will entice users not to abandon
  your website.

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