Demand for loans report on August 3rd, 2022 - PowerPoint PPT Presentation

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Demand for loans report on August 3rd, 2022

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We unearth trends around the interest for loan products. Searches reveal interesting patterns: In addition to the usual car and home loans, student loans across categories are high, and loans for people with poor credit rating/unemployment are also relatively high. Vocation-based loans are also in demand, from taxi drivers to farm loans. Interestingly, traditional banks are still the most sought after with NBFCs not registering top-of-mind queries. – PowerPoint PPT presentation

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Title: Demand for loans report on August 3rd, 2022


1
Unearth Trends Instantly
_at_ (1) Click
Loan Analysis for geography IN Analysis as of
2022-08-03
Machine Generated Insights
The insights were generated in an incredible 271
seconds.
(c) All Rights Reserved
Machine Generated Insights
2
How to read the report?
  • Guideline
  • These reports are meant to give you a quick
    overview of the trends around the keyword. Use it
    as a way to quickly understand an area or as a
    way to check your hunch. Run queries for related
    keywords to get a more holistic picture of the
    area.
  • Where is it most useful?


Understand consumer interest trends See pages
with title "Dominant Emerging Trends" Find
usage patterns/ use cases See pages with title
"Use Cases Top areas of use FOR" Discover
features See pages with title "Features Top
areas of use WITH" Identifying trends to keep an
eye out for See pages with title "What are some
weak signals to watch"
3
What does the interest deep dive show?

The chart depicts decomposition of the search
interest signal into 3 components...1.
Underlying trend 2. seasonality if any 3. any
residual signal When we analyze the trend curve
what we see is a neutral trend with no strong
direction Note X axis is in timescale shown as
an index from start of period under consideration


4
What is the overall landscape of queries?

Consumers have queries around loan that they
search on the internet. The volume vs growth
(since 2019) is plotted here loan for home
loan for car interest rate home loan for sbi
loan for car calculator loan for gold have
higher than average Search Volume
performance loan for 300 credit score dg loan
for maharashtra police education loan for obc
students in karnataka loan for unemployed
youth in india loan for doctors to open clinic
have higher than average Growth since 2019
performance Top right quadrant categories are
best positioned currently in terms of Search
Volume Growth since 2019 while top left
quadrant indicates high performance in Growth
since 2019 but with not the best Search Volume.
These are new emerging interest areas.



5
What is the most recent year landscape of queries?

Consumers have queries around loan that they
search on the internet. The volume vs growth
(last 12 months) is plotted here loan for car
interest rate loan for home home loan for
sbi loan for car calculator loan for gold
have higher than average Search Volume
performance loan for 300 credit score education
loan for obc students in karnataka loan for
education from government loan for pg medical
students education loan for mca in india have
higher than average 1 Yr Growth performance Top
right quadrant categories are best positioned
currently in terms of Search Volume 1 Yr Growth
while top left quadrant indicates high
performance in 1 Yr Growth but with not the best
Search Volume. These are new emerging interest
areas.



6
What are the dominating trends?

We analyze search data from 2019-01-01 to
2022-06- 01. loan for home is the top item of
interest loan for home, home loan for sbi, loan
for car interest rate, loan for car calculator,
loan for gold are the top 5 items of interest

7
Dominating trends (1/2)
8
Dominating trends (2/2)
9
What are the high growth trends?

We analyze search data from 2019-01-01 to
2022-06- 01. With focus on growth in the last 12
months loan for 300 credit score is the top item
of interest loan for 300 credit score, education
loan for obc students in karnataka, loan for
education from government, loan for pg medical
students, education loan for mca in india are
the top 5 items of interest

10
Top emerging trends (1/2)
11
Top emerging trends (2/2)
12
Top volume increase in last 12 months
13
Highest volume drop is last 12 months
14
What are some weak signals to watch?

Weak signals are defined as new interest areas
than have emerged in the last 6 months and
showing growth We analyze search data from
2021-07-01 to 2022-06- 01. loan for ola electric
scooter is the top item of interest loan for ola
electric scooter, loan for bams doctor, loan for
loan repayment, loan for pensioners
online, education loan for pwd students are the
top 5 items of interest


15
Top trends with query word explicitly mentioned
16
Use Cases Top areas of use FOR
17
Top trends for ai - 1
18
Top trends for ai - 2
19
This report was auto generated by CodeAI
algorithms driven machine on 2022-08-03 We
thank you for considering us for your business
insight needs. Need more in depth analysis or
have suggestions do write to us at
info_at_decodem.ai Disclaimer The situation
surrounding technologies trends is dynamic and
rapidly evolving, on a daily basis. Although we
have taken great care prior to producing this
presentation, it represents Decodem Technologies
Pvt Ltds view at a particular point in
time Decodem Technologies Pvt Ltd does not
provide investment, legal, medical or other
regulated advice or guarantee results. These
materials reflect general insight based on
information currently available and do not
contain all of the information needed to
determine a future course of action. Such
information has not been generated or
independently verified by Decodem Technologies
Pvt Ltd and is inherently uncertain and subject
to change. Decodem Technologies Pvt Ltd has no
obligation to update these materials and makes
no representation or warranty and expressly
disclaims any liability with respect
thereto Conclusions contained in these materials
are based upon Machine Learning methodologies,
are not definitive forecasts, and are not
guaranteed by Decodem Technologies Pvt Ltd
(c) All Rights Reserved
Machine Generated Insights
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