Exciting Technological Trends to Witness in Sports Industry: 2022 Edition

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Exciting Technological Trends to Witness in
Sports Industry 2022 Edition

• https//datasportsgroup.com/

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The 2021 year paved the way for sports to get
back on track and reassess things after the
pandemic shakeup in 2020. The whole industry
needed some time to get back to the progress
level of the pre-pandemic world and technological
advances played a key role in transforming every
aspect of the sport. The dependence on technology
has significantly increased over the period of
time, it plays a big role in recruitment
strategy, athletes training methods and improving
audiences experience, and creating new revenue
generation avenues. In this blog, we are going to
analyze the top five technological trends that
are prevalent in the sports industry now and
their role in the future of the industry. The
Brave new world of Esports The year 2022 is
another good year for the Esports industry with
unprecedented growth in its path ahead. Esports
have truly explained how digital transformation
is the next best thing for the sports industry
and it has opened up new revenue areas for an
investor as well as created new audiences.
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Currently, the industry is valued at 1.8 billion
in revenue and has the potential to scale up to
2.5 billion dollar revenue by the end of the
year. Esports has been one of the few
entertainment ventures who have not been
significantly affected by the global pandemic
which pushed many sports organizations into heavy
losses, so much so that they packed up certain
operations. One of the most exciting trends
currently seen in the industry is the movement of
offline sports and teams into the online world by
investments, for example, the Manchester City and
Fortnite Esports contract. With more awareness,
revenues would surely soar ahead. Interestingly,
for the second time in history, the Asian Games
2022 will include Esports as one of the medaled
events and it is such an initiative that would
help Esports appeal to the mainstream audience.
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Enhanced Fan Experience With all the Esports
hype, we have not forgotten the traditional
sports this year. Technology is always evolving
to come up with ways to innovate sports data
solutions too. The 5 G-enabled stadiums are a
positive step in offering a more immersive
experience to the live audience. Qatar 2022
Football World Cup has partnered with Ericsson
and Ooredoo to ensure that continuous
connectivity is there in stadiums, airports, and
other places of fan interactions with the power
of social networking services they could even
engage with the digital audience to offer an
unforgettable experience. Artificial
Intelligence (AI) The development in the field
of Artificial Intelligence has truly been a
blessing for the sports industry, for those of
you who do not know was AI is, it is a
technological advancement wherein a humans
ability to think, sense, and react is mimicked by
a machine.
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 The AI-based systems are already prevalent
across all major sports disciplines with the most
popular ones being sensors, wearables, and
computer vision-enabled cameras which uses AI to
offer forecast models which are used to make
decisions. With AI, athletes could now live
stream or upload their match and even their
training session and AI algorithms could then be
powered to come up with a real-time or post-match
performance analysis complete with speeds,
techniques and even plotting graphs. This would
help in developing a futuristic training program
that could arm athletes with analytics and
improve their performance in the long
run. Evolving Media platforms Sports
communication over time has completely evolved
where once humans took hours to observe the match
upload content and publish it, with AI-powered
tools all of that is done intelligently and more
efficiently to offer frequent publications with
fewer resources.
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 The channel of consuming sports data has also
seen development with the social networks and
digital channels making up for loins share of
media consumption, 56 of fans ask for more
interactive content which would be engaging and
even create new audiences. Generation Z who has
adopted a mobile-first approach in life would
soon force companies to adopt an all-digital
approach at the center of their strategy to
survive. With more dependence on OTT and growth
in streaming platform providers, fans have
changed the way the sports business operated in
the past. Now with sports widgets for
websites companies can offer sports data in an
attractive format across the platform to engage
with customers. Job Market The theatrical
shake-up that was handed to the sports industry
after the pandemic affected the industrys job
market as well. Not just from the perspective of
the structure but also the culture within the
organization as well as the services/products
they deliver.
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With the job market, a lot of new opportunities
were up for grabs for good candidates and the
unprecedented path that Covid-19 left behind
forced the organizations to restructure their
teams and force teams to learn new skill sets,
and evolve in the post covid era where technology
and talent were leading the way. Technology has
uncovered future opportunities in the sports
industry in the past and continues to bring
innovation in the field while brands,
organizations, and clubs become more tech-reliant
nowadays to continue to innovate and add better
ways to entertain fans. The backbone of any
technical innovation within the sports industry
is sports data thus creating the need for
professional sports data providers who can give
you access to sports data feed with specific
sports data APIs. Data Sports Group is a
well-known name in the community and has
participated in the technical advancement of the
industry by providing the one thing technology
would be useless without, sports data.
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