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Best Digital Marketing Course You Should Learn


Learn Complete Digital Marketing Course in Ahmedabad , Digital Pundit is one of the leading Digital Marketing training institute. – PowerPoint PPT presentation

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Title: Best Digital Marketing Course You Should Learn

Digital Marketing growth in last 10 years
  • Digital Marketing has evolved gradually over
    past 10 years which has benefited lots of
    business which is commendable.
  • DIGITAL MARKETING is the process of
    building and maintaining customer
    relationship, it also promotes brands to connect
    with lots of customer using internet.

How SEO has changed in the past 10 years?
  • Search engine optimization is the process of
    improving the quality and quantity of website
    traffic to a website or a web page from search
    engines. SEO targets unpaid traffic rather than
    direct traffic or paid traffic.
  • Only a decade ago, SEO was a completely different
    operation than the one we are used to today.
  • 10 years ago there wasnt anything specific that
    Google could do to eliminate keyword stuffing
  • The Panda update started rewarding companies that
    provide value for their audiences.

  • By the late 2000s, Google had worked hard to
    stamp out most black-hat and spam-based
    link-building practices.
  • But it was in 2012, with the Penguin update,
    that link building really became what it is
    today. Now, only natural link attraction and
    valuable link building with guest posts will earn
    you the authority you need to rank higher.

  • Compared to 2006, local SEO today is a totally
    different animal.
  • but the biggest recent change to ranking factors
    was in 2014, with the Pigeon update.
  • With this update, Google more heavily
    incorporated traditional web ranking signals into
    its ranking algorithm, giving well-optimized
    websites a major edge in local search. Google
    also boosted the visibility of high-authority
    directory websites in its search results.

  • Another major influencer in modern SEO has been
    Googles Knowledge Graph, which first emerged on
    the scene in 2012.
  • The Google Knowledge Graph is a knowledge base
    used by Google and its services to enhance its
    search engine's results with information gathered
    from a variety of sources.

  • Hummingbird is the name of the update that
    introduced semantic search, Googles way of
    deciphering user intent rather than mapping out
    individual keywords and phrases.
  • The Google Hummingbird update was put into place
    in August 2013 and announced one month later, in
    September 2013. The Hummingbird update has been
    described by Google as the biggest change to the
    algorithm since 2001.

Social Media Marketing
  • 10 years ago social media was all about
    connecting with friends and family.
  • Facebook was the king of social media in 2010.
    social media is also evolving gradually which
    attracts customer.
  • Not only Facebook but also Instagram is the best
    platform to promote a product of service.
  • Social media marketing is becoming more popular
    in the world of business.

Email Marketing.
  • Email marketing has evolved rapidly alongside the
    technological growth of the 21st century.
  • However, as email marketing developed as an
    effective means of direct communication.
  • By the growth of Email marketing it became
    cheaper and faster.

Affiliate Marketing.
  • Affiliate marketing is a type of
    performance-based marketing in which a business
    rewards one or more affiliates for each visitor
    or customer brought by the affiliate's own
    marketing efforts
  • Today it fuels approximately 15 to 20 of total
    online sales
  • Fashion stands 1st in affiliate marketing
    categories, in terms of growth affiliate
    marketing has helped business to grow more

Major Services
  • Digital Marketing Course in Ahmedabad
  • Social Media Marketing Course
  • SEO Course in Ahmedabad
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