Title: How Can Hyperlocal Air Quality Data Help Real Estate Companies?
1How Can Hyperlocal Air Quality Data Help Real
Estate Companies?
2In Real Estate, Geography Is Undeniably Important
In The Sales Process The Property's View,
Safety, And Accessibility May Be More Important
To Buyers. But There's Another Aspect To
Consider, Typically Overlooked And Only Becomes
Apparent After A Buy Air Pollution.According
To The World Health Organization (WHO), Outdoor
Air Pollution Causes 4.2 Million Deaths. With 90
Of The World's Population Breathing Dirty Air,
The Option To Choose A Home Regarding The Air
Quality Data Is A Vital Resource.
3How Can Accurate Air Quality Data Benefit Real
Estate Firms?
When purchasing a property, there are several
factors to consider. Those looking for a new
house seek as much information about the
property. The more attention to detail that real
estate businesses pay to the specifics, the more
likely they are to complete a sale because
clients think that the connection is a
professional who cares - after all, a home is
often the main contract one can make. Suppose
you're a real estate agent who provides potential
buyers with information that could directly
impact their health, such as information about
their possible exposure to polluted air. In that
case, you'll be providing a truly customized and
distinguished service that will impact the
overall impression and satisfaction.
4Environmental Technology and Real Estate
- With so many smart clients out there and so much
information on properties readily available,
homebuyers are looking for real estate agencies
that are up to date and use all available air
quality data to advise their clients. Because
location-based data and visualizations are
becoming increasingly important in real estate,
combining different to provide personalized
environmental data can help your organization
stand out and add substantial value.
5How Environmental Data Aids Real Estate Firms in
Buyer Engagement
- Web widget
- Web widgets may show real-time air quality data
for a certain place and listing. - Historical environmental data reports
- While the widget can help you stand out from the
competition, acquire more leads, and bring them
closer to contact you, historical environmental
data will help you nurture leads you already
have. This can be printed and displayed during
house calls, discussed over the phone, or
included in emails. - Insightful newsletters emails
- You will be seen as a thought leader while
building a strong relationship by offering
relevant and informative information to potential
buyers.
6- Real-estate organizations may boost digital
engagement with potential customers by
incorporating actionable environmental
intelligence into website maps, developing trust
by providing complete visibility into
environmental concerns near properties, and
warning clients of the risks upfront. - Investors and homebuyers are prioritizing climate
sustainability. - A shift in corporate social responsibility may be
seen in the emergence of ESG (environment,
social, or governance) goals amongst real estate
corporations. ESG criteria are currently used by
60 of real estate investors, and many are
looking for new ways to assess the impact of
climate change on their investments. - Corporate real estate investors are now
considering climate tech and environmental
analytics to ensure their portfolios are becoming
more climate-resilient shortly, or homebuyers are
factoring climate change into their calculations.
7The Bottom Line
- Environmental Insights Can Help Real Estate
Companies Deliver More Value - Environmental forecasting technology provided
real estate enterprises with unthinkable growth
potential just a few years ago. - Because many purchasers place a premium on their
health and the link between health and air
quality is well-established, it's only natural to
provide precise air quality data alongside other
significant selling features.
8How Hyperlocal Air Pollution Monitoring Also
Helps Cities Become Smarter and Healthier
- The great news is that we are on the verge of
creating ubiquitous hyperlocal air pollution
insights. Understanding where pollution is,
wherever it comes from, and what it does could
illuminate the problem and boost the urgency and
desire for play for the first time at a
localized, personal level. Local insights can
serve as a springboard for local, regional,
national, and even global influence since the
best actions will safeguard health and decrease
climate change risk. - Last month in Houston, we took a major stride
forward. The city deployed new devices on two
municipal vehicles to measure air pollution.
They're made to be reduced, scalable devices that
can identify dangerous pollution while drivers
are going about their daily routines. We'll be
testing operations for fleets drivers over the
coming few months. - Because of its ongoing air pollution problem
and the city's desire to try to solve it -
Houston is a perfect venue to test creative
solutions. The nation's fourth-largest city has
taken several initiatives to minimize air
pollution over the last two decades, but the
city's huge busy port, petrochemical network,
car-dependent culture, plus climate still come
together to create lung-damaging haze. Other
dangerous pollutants, such as cancer-causing
benzene, a petroleum byproduct, are present on
many days. - The conclusion is that there is still much work
to be done to bring Houstons air according to
regulatory health-based criteria. However, the
lessons acquired can be applied to other
communities seeking solutions to their polluted
air. Houston's willingness to collect large
amounts of air pollution data and air quality API
analytics has the potential to spark a
groundswell of pollution action. - In addition, the time is great. Houston's mayor
is a co-chair of Climate Mayors, a coalition of
city leaders that support the Paris Agreement's
goals. Meanwhile, Texas has a lot of renewable
energy, which means there's a lot of room for
cutting-edge innovation to preserve people's
health and environment.
9THANK YOU..!