Digital marketing Dashboard Guide – Get all your queries answered

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Digital Marketing Dashboard - All Questions
Answered
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As a marketer, you would like to measure the
work. How many leads are generated?Which is the
best channel? How much revenue is obtained from
leads? And many more. A lot of metrics matter
while measuring the performance of marketing
campaigns. This is because no single metric will
sum up all the marketing efforts. Thats where
the digital marketing dashboard comesinto play.
However, not everyone will be sure of how to get
started. Hence, here are some basic questions
answered that will provide a basic idea of the
dashboard.
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What is a digital marketing dashboard?
A digital marketing dashboard is an electronic
interface that enables marketersto combine all
the real-time insights from multiple digital
marketing channelsonto a single platform. It
helps in measuring the performance of the
marketing campaigns through various metrics.
Using the dashboard to monitor all the digital
marketing campaigns will let you stay on track
with the marketing goals and make the necessary
adjustments in the strategy for the areas which
requires improvement.
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Why is it important in big businesses?
The automated marketing dashboard is an essential
tool for businesses in every industry. It
displays critical insights into how well the
campaign is performing and offers the visual
representation of data. By having all the key
statistics about the website and marketing
appearance at first glance, business owners can
quickly notice any changes and react accordingly
to get a better success rate of all the online
marketing efforts.
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What analytics does it cover?
The marketing dashboard will display the vital
marketing metrics and KPIs visually.The web
analytics using a visualisation tool like Google
DataStudio, Tableau or Google Analytics dashboard
isdesigned to provide the data to the marketers
and business owners to make it easier to analyse
and pull over the critical insights. Themarketing
dashboard will display the vital marketing
metrics and KPIs visually. The web analytics
using a visualisation tool like Google
DataStudio, Tableau or Google Analytics dashboard
isdesigned to provide the data to the marketers
and business owners to make it easier to analyse
and pull over the critical insights.
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What are the benefits of using the dashboard?
The dashboard visually summarises all the
critical metrics that are selected to track to
provide a quick and easy overview of everything.
This real-time tracking will provide a live
view of how the marketing campaign performs.
It saves valuable time spent on generating
various reports and make it easier to share
them with anyone at any time.
Using the Powermetrics Google Data Studio
dashboard, you can compare the goals against
the real-time results and make the necessary
changes to stay on top of the marketing games.
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Thank You!!