Benefits Of Using Instagram for advertising

1
(No Transcript)
2
What are Instagram ads?

• Instagram ads are posts for which businesses pay
  so that they are shown to the target Instagram
  users. Similar to Facebook, Instagram ads appear
  throughout the app, including in users feeds,
  Stories, Explore, and more. Instagram ads are
  similar to normal posts but have sponsored
  mentioned on them to indicate that they are an
  ad. They also often have more features than a
  normal post, such as links, CTA buttons, and
  product catalogues.

3
Cost for Instagram ads

• The cost of Instagram ads is very likely
  dependent on a variety of factors there is no
  fixed price. Some factors that contribute to the
  cost of Instagram ads include
• Target audience
• Competition
• The time you want to run the ads
• Placement of ads
• The best way to get an idea of your overall cost
  is to set up a draft campaign in Ads Manager. By
  looking at the Audience Definition and Estimated
  Daily Results, you can determine whether your
  allocated budget will be sufficient to reach your
  desired audience within your desired duration.

4
Benefits Of Using Instagram for advertising

• Enhanced Targeting Options
• Instagram ads platform has access to the most
  advanced social media advertising targeting
  options available. You can target a specific
  audience based on your business which will mean
  that your advertisement will appear on the feeds
  of your exact target audience, increasing the
  chance of making a sale.
• Brand Awareness
• Using Instagram for advertising can boost the
  overall brand awareness among a wider and
  relevant audience. With billions of active users
  on the platform, your brand will be more popular
  among the target audience.

5

• The success rate of your Campaign
• When a business launches an advertising campaign
  on Instagram, they do not need to wait for
  results. Businesses can track the success of
  their campaigns in real-time and gain insightful
  information that can help further.
• Organic Connection
• You can create posts as per what your audience
  will like and use the engagement results of each
  post to find out what your audience does and
  doesnt like. Hence you get to customize and
  redesign your Instagram ads that suit your
  audience. Using these insights will help your
  brand gain more credibility and grow an organic
  connection with your audience.

6

• Budget-friendly
• You can start using Instagram for advertising
  with a very small budget. Instagram uses a
  pay-per-click model that means you will only
  have to pay if the user clicks on your post/goes
  to your website/makes a purchase. If they dont
  take any action, you wont pay anything.

Thank You
https//enestservices.com/