Top 5 Tips to Improve Your Instagram Marketing Strategy - PowerPoint PPT Presentation

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Top 5 Tips to Improve Your Instagram Marketing Strategy

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Title: Top 5 Tips to Improve Your Instagram Marketing Strategy


1
Top 5 Tips to Improve Your lnstagram Marketing
Strategy lnstagram has more users than any other
social media handles. More than about 700 million
users are using lnstagram very frequently.
People are liking, commenting, and getting
engaged to the entire social media handle.
lnstagram is growing magically and the most
promising for it is its enhancements and
the frequency of bringing these
enhancements. There are different sectors on
lnstagram working on their toes to showcase their
content and creativity. There are many brands
that are a part of lnstagram because of
its enhanced features that help brands in
making their content creative and
impressive. lnstagram is a viewer oriented
platform that makes enhancements and
improvements only for its viewers. Also in
the general scenario, people don't appreciate
seeing the same and regular content. They
appreciate content that is new as well as
aesthetic.
lnstagram is g1v1ng high opportunities for
businesses to run it through lnstagram.
Small businesses are grown and nurtured on
lnstagram. In such a scene, lnstagram
becomes a hub of marketing and hence
marketing strategy is obvious. Having an
lnstagram strategy helps brands and digital
marketers track the strategy level as well
as the work. Strategy is the way work is
executed or maybe a planned way in which
a work must be executed. Hence marketing
strategy is a must and it acts as an add on for
any campaign, be it a social media campaign or
digital marketing campaign.
However, making a strategy isn't a cakewalk.
Strategising any move is tougher than thinking
about the activity. Brainstorming is a session
done with almost everybody, unlike execution
planning. Strategising however is always done
under the guidance of experts as strategising
requires a lot of experience. So today we are
going to throw light on some of the tips for your
lnstagram strategy.
2
  • Engaging hashtags Hashtags are an
    important aspect of any social media
    campaign. It is a way to be visible to
    your audience. It enables your audience to
    reach you easily. Also if the hashtags are
    trendy and engaging people start to use and
    that makes a lot of posts under the same hashtag.
    But certain things have to be remembered
    before adding hashtags to your post. First
    thing, the hashtags must be trendy and
    relevant. To find out the trendy and
    relevant hashtags many websites would help you
    find the most relevant and trendy hashtags in the
    selected category.
  • Enticing contests Contests are the way
    to keep your lnstagram followers
    connected to you. Contests could include
    giveaways, photo contests, selfie contests and
    a lot more. This enables and also encourages
    your audience to stay connected to you.
    Increasing followers' aren't a tough task,
    maintaining them is a tough task. If the
    content isn't produced rightly then people
    tend to lose interest and leave your page.
    To sustain the interest of your audience,
    putting up contests are quite integral and
    advisable.
  • GIVE AWAY!
  • WIN IN 3 STEPS /
  • Interesting lnstagram stories lnstagram
    stories are a very easy and convenient way
    of connecting to your audience. It becomes a bit
    challenging when brands need to upload content
    every day, so to maintain the customers and not
    lose them, brands can upload engaging stories
    which would engage the viewers and their
    followers. Using hashtags in your stories
    also helps in getting good engagement and
    reach. There is again a tip in uploading
    stories as a brand. Stories must be other
    than talking about your brand. The basic reason
    behind this is that already your lnstagram

posts or feed is talking a lot about your
brand. Customers want to see behind the
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scenes, your fun time as a brand, your
personal story and that is where they get
connected to your stories or feel engaged.
  • Use lnstagram tools and features lnstagram
    is a treasure box of features and tools
    made to make lnstagram business easy for
    brands. The major reason behind having
    enormous tools is to help brands use this
    and come up with innovative content.
    lnstagram tools like insights must be
    used to find out how well your lnstagram
    ad campaign has done. lnstagram ad insights tell
    you how many accounts your ad has reached, how
    many reacted to it, how many forwarded it and
    many other such details which would be helpful
    to you. It helps you track your ad and
    understand why it went well or didn't go well.

000
  • Post on the right time Posting time matters
    a lot. Many social media experts say that the
    best time to post is between 11-1.
    However, posting in this time bracket might
    get you to see desirable results. However,
    it is you who knows better when your
    customers connect to you. Hence keeping a
    track of the posting time is quite
    essential.
  • No strategy is tough to execute with the
    right set of tips. Social media is an
    engaging

platform and can give a lot of results if
done in the right way. We have brought a
few
4
handpicked tips to improve your lnstagram
marketing. Why are you waiting now? Kick start
your lnstagram marketing today!
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