Visiting The Great Yorkshire Show And The Game Fair 2021

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Visiting The Great Yorkshire Show And The Game
Fair 2021
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• With the world slowing getting back to normal
  post-pandemic, July 2021 turned out to be a
  fun-packed, hectic month for Rudy Lou!
• Read on to find out what weve been up to

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Showcasing Our Luxury Dog Collars

• Having launched Rudy Lou in November 2020, deep
  into the pandemic, we were yet to showcase our
  gorgeous range of luxury dog collars, leads and
  accessories to the British public.
• Although we are an ecommerce brand, we strongly
  believe that having the face to face contact with
  our customers is the key to making the Rudy Lou
  brand successful.
• Therefore, at the very first opportunity, we took
  the plunge and have spent the past month doing
  just that!

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The Great Yorkshire Show 2021

• First, we booked The Great Yorkshire Show which
  was held in Harrogate across 4 days (13th 
  16th July).
• Our debut location was stand 168 at the top of
  Fifth Avenue, and what a great location that
  turned out to be! We were quite nervous wondering
  if we would do well and of course whether we had
  the right collars and leads to appeal to every
  owner and their pups.
• For first-timers, we prepared well and our little
  family team were ready, bright and early on the
  first day, ready for action.

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• The country was just opening up after lockdown,
  with relaxed social distancing, so people were
  desperate to get out and feel normal again.

The Cock of The North showjumping competition
was jam-packed with spectators
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• Theres something for everyone at The Great
  Yorkshire Show, from top level showjumping,
  best-in show cattle, falconry, forestry and the
  best food you could wish for. Its well worth the
  trip out if you are considering it next year!
• The Yorkshire folk were so friendly and eager to
  speak about their beloved fur babies (which we
  obviously LOVED).
• We advised on sizing and explained the history
  behind the brand to eager listeners, talked about
  dogs and looked at pictures of so many breeds! It
  was great to be out and enthusing about our brand
  (and dogs-one can never enthuse too much about
  dogs!)

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The Rudy Lou stand at The Great Yorkshire Show
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• We fully expected our range of rope dog
  collars and leads to be the most popular, but we
  were pleasantly surprised to see a real mix of
  choices!
• Those with Border Collies and Gundog breeds of
  course were drawn towards our rope products,
  however our embellished dog collars and leather
  dog leads also played a part, with our brighter
  coloured Romeo waxed leather and Luca striped
  fabric pieces shining bright!

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• The feedback we got from those who visited our
  stand was amazing! Customers commented on the
  quality, style and choice we came away with
  ideas for new products too, which we will include
  in our product development plans to keep Rudy
  Lou on trend, current and practical.
• We enjoyed The Great Yorkshire Show so much we
  have booked for next year!

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Rudy Lous family team Mike, Camille and
Michaela enjoying a beer at the end of the 4 days
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The Game Fair 2021

• Whilst at The Great Yorkshire Show, many other
  stand holder recommended The Game Fair. Off the
  success of our first show, we decided to hedge
  our bets and head straight down to Warwickshire,
  to The Game Fair at Ragley Hall for 3 days from
  23rd 25th July.

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• A show for the whole family, The Game Fair has
  some great events to watch, including the
  Shetland Grand National, falconry, fishing and
  gundog shows to name a few. Not to mention the
  huge array of shopping opportunities (we
  definitely enjoyed this part!)
• The forecast was a bit hit and miss for that
  weekend, with thunder and lightning predicted,
  but we were lucky with only a small smattering of
  rain (phew!).
• This did not put off the thousands of hardy,
  outdoor, country dwelling dog owners that came
  out in their droves.

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• We could try numerous styles on the dogs at the
  owners bequest and suggest the ideal collar and
  lead combos!

One of our happy customers, Fergus looking smart
in his new collar!
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• Our rope slip leads were a particular favourite
  of the many gundog and retriever owners,
  especially as our Bianca slip leads come complete
  with a ready made figure-8 fitment!
• We also sold out of our tweed Enzo collars,
  Caterina Swarovski crystal collars and many of
  our Romeo waxed leather colourways too.
• We came away buzzing again with lots of new ideas
  a trio of very tired but happy small business
  owners! Again, we have re-booked The Game Fair
  for 2022!

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Next Stop DogFest

• The fact that we could get out and talk to people
  about Rudy Lou and discuss their different
  breeds and needs has given us a greater insight
  into the minds of dog owners!
• Our brand awareness has been given a huge boost
  too, with orders coming in following both shows.
• After a tough launch year, it is finally starting
  to feel like our hard work is paying off, and
  that dog owners are starting to fall in love with
  our products, just like we did last year.

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• Plus we got to see lots of cute dogs always a
  bonus!

Can you get any cuter than this puppy in a
fishing bag?!
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• And we havent finished yet! We will be
  at DogFest at Tatton Park on 25th and
  26th September 2021.
• If being surrounded by thousands of dogs of all
  shapes and sizes sounds like heaven to you, you
  must join us at DogFest. With have-a-go
  activities, live music, sensational arena
  displays , expert advice and of course shopping,
  this is a puptastic event you dont want to miss
  plus dogs go free! Use code DFSHOPPING20 for
  20 off your tickets today and stop by to meet us
  at our stand M2.
• If you are planning on visiting us, let us know
  on Facebook or Instagram. We cant wait to see
  you!

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